we are one - creative ideas group 2010 corporate presentation
DESCRIPTION
TRANSCRIPT
Corporate Presentation - 2010
WHO WE ARE
Hland was born in 2004 presenting itself to the market under the insignia Land, with a core business primarily dedicated to new technologies. However, it soon became necessary to respondto other areas of communication requested by our costumers.
In 2007, we assume formally our multidisciplinary reorganizing ourselves internally and externallyinto three specific areas for action: land - creative strategic ideas, lot - land of technology, love - for brands.
2009 – the year of change. Hland becomes Wao, lda, assumes a new attitude and philosophytowards the market and, under the umbrella brand We Are One offers its costumers a new imageand five business areas that includes and provides to the market all expertise and knowledgeacquired along the last 6 years.
WHO WE ARE
Brand StrategyIdentity & Brand Design
Brand ExperienceBrand Management
InteractionReactionAttraction
Graphic DesignEditorial Design
Architecture and layout of spaces and environments
Events
CREATIVE STRATEGIC IDEASDIGITAL TRENDS
DESIGN FOR BRANDSFUNDRAISING CONSULTING
TOURISM & PLACES PROMOTION
WHO WE ARE
CREATIVE STRATEGIC IDEASDIGITAL TRENDS
DESIGN FOR BRANDSFUNDRAISING CONSULTING
TOURISM & PLACES PROMOTION
WHAT WE DO
CREATIVE STRATEGIC IDEASBrand StrategyDiagnosis, Market and Brand Research and Strategy.Identity & Brand DesignNaming, Creation and Brand Design.Brand ExperienceImplementation, Communication and Brand DisseminationBrand ManagementMonitoring, Training and Tools of the Trade.DIGITAL TRENDSDESIGN FOR BRANDSFUNDRAISING CONSULTINGTOURISM & PLACES PROMOTION
WHAT WE DO
CREATIVE STRATEGIC IDEASDIGITAL TRENDSInteractionDesign, On-line Campaign Management and Social EngineeringReactionSocial Networking, on-line Communities e Viral CampaignsAttractionWeb Trends, Usability e AccessibilityDESIGN FOR BRANDSFUNDRAISING CONSULTINGTOURISM & PLACES PROMOTION
WHAT WE DO
CREATIVE STRATEGIC IDEASDIGITAL TRENDSDESIGN FOR BRANDSGraphic DesignCreation, Production and Monitoring of Communication Materials, Flyers, Brochures, Posters, Mupi, Outdoors, Packaging and MerchandisingEditorial DesignPaging, Books, Brochures, Catalogs, Magazines, ....Architecture and layout of spaces and environmentsLayout of Stands and Shops, Signs and Displays.EventsOrganization, Management, Dissemination and Promotion.FUNDRAISING CONSULTINGTOURISM & PLACES PROMOTION
WHAT WE DO
CREATIVE STRATEGIC IDEASDIGITAL TRENDSDESIGN FOR BRANDSFUNDRAISING CONSULTINGAuditAudit Campaigns and Ways of Raising Funds Already Implemented or Under Implementation. Analysis and Evaluation of Results.StrategyCreation and Development of Best Practice for Fundraising.ManagementCampaign Management to Raise Funds.TOURISM & PLACES PROMOTION
WHAT WE DO
CREATIVE STRATEGIC IDEASDIGITAL TRENDSDESIGN FOR BRANDSFUNDRAISING CONSULTINGTOURISM & PLACES PROMOTIONAuditAudit and Assessment of Local ResourcesPlanning &StrategyCreation of a Strategic Plan Promotion of Booth Territory and EquipmentCreation & PromotionImplementation of the Strategic and Promotional Plan
OUR TEAM
We are a group of people with strong skills proven in various areas of communication and marketing that has come together to seek and create a new insight in this area. A global vision that makes a unique brand a part of a sustainable world.
some of the clients that our team worked along the years
OUR TEAM WORK
OUR TEAM WORK
OUR TEAM WORK
some of the brand consulting worked by our team
OUR TEAM WORK
Client: C. M. Fundão – Fundão Turismo | Project: Palácio do Picadeiro | Our intervention: brand strategy, brand design, design development, communication strategy | On this page: 1- Press, 2- Brochure . 42x21 cm, 3- Signage Panel . 1x2 m | Application materials: 1- offset printing on paper, 2- offset printing on paper, 3- digital printing on vinyl applied on pvc
1 2 3
OUR TEAM WORK
Client: C. M. Fundão – Fundão Turismo | Project: Palácio do Picadeiro | Our intervention: brand strategy, brand design, design development, web design and development, communication strategy | On this page: website | Technology: HTML with CMS in .PHP
OUR TEAM WORK
Client: Vitor Sobral | Project: Vitor Sobral Communication| Our intervention: brand strategy, design development, web design and development, web communication strategy | On this page: 1- Press, 2- online newsletter | Application materials: 1- offset printing on paper | Technology: 2- HTML with CMS in .PHP
1 2
OUR TEAM WORK
Client: Vitor Sobral | Project: Vitor Sobral Communication | Our intervention: brand strategy, design development, web design and development, web communication strategyOn this page: website | Technology: ACTION SCRIPT 2.0 with CMS in .PHP | Visit online: www.vitorsobral.com
OUR TEAM WORK
Client: Vitor Sobral | Project: Tasca da Esquina | Our intervention: brand strategy, brand design, design development, web design and development, web communication strategy | On this page: 1- Press, 2- online newsletter | Application materials: 1- offset printing on paper | Technology: 2- HTML with CMS in .PHP
1 2
OUR TEAM WORK
Client: Vitor Sobral | Project: Tasca da Esquina | Our intervention: brand strategy, brand design, design development, web design and development, web communication strategy | On this page: website | Technology: HTML, PHP, CSS with CMS | Visit online: www.tascadaesquina.com
OUR TEAM WORK
Client: Comunidade de Trabalho BINSAL | Project: BINSAL – Rotas da Fronteira | Our intervention: brand strategy, design development, communication strategyOn this page: mupi . 1x1 m | Application materials: digital printing on vinyl applied on wood structure for outside using
OUR TEAM WORK
Client: Comunidade de Trabalho BINSAL | Project: BINSAL – Rotas da FronteiraOur intervention: brand strategy, communication strategy, design development | On this page: outdoor . 8x3 mApplication materials: digital printing on vinyl applied on a metallic structure for outside using
OUR TEAM WORK
Client: Comunidade de Trabalho BINSAL | Project: BINSAL – Rotas da Fronteira | Our intervention: brand strategy, communication strategy, design developmentOn this page: 1- press, 2- flyer | Application materials: offset printing on paper
1 2
OUR TEAM WORK
Client: Comunidade de Trabalho BINSAL | Project: BINSAL – Rotas da Fronteira | Our intervention: brand strategy, communication strategy, design developmentOn this page: table calendar . 10x10 cm | Application materials: offset printing on paper
OUR TEAM WORK
Client: Comunidade de Trabalho BINSAL | Project: BINSAL – Rotas da Fronteira | Our intervention: brand strategy, communication strategy, design development, content editing, web design and development | On this page: 1- corporate tv, 2- kiosk multimedia | Technology: ACTION SCRIPT 2.0
1 2
OUR TEAM WORK
Client: Comunidade de Trabalho BINSAL | Project: BINSAL – Rotas da Fronteira | Our intervention: brand strategy, web design and development,web communication strategy | On this page: website | Technology: .PHP, CSS with CMS | Visit online: www.bin-sal.eu
OUR TEAM WORK
Client: Colégio Infanta D. Maria de Portugal | Project: Colégio Infanta D. Maria de Portugal Rebranding | Our intervention: brand strategy, brand design, design development, communication strategyOn this page: 1- press, 2- outdoor, 3- illustration ! Application materials: 1- offset printing on paper, 2- digital printing on vinyl applied on a metallic structure for outside using, 3- serigraphy on t-shirt
1 3
2
OUR TEAM WORK
Client: Colégio Infanta D. Maria de Portugal | Project: Colégio Infanta D. Maria de Portugal Rebranding | Our intervention: brand strategy, brand design, design development, communication strategy | On this page: outdoor . 8x3 m ! Application materials: digital printing on vinyl applied on a metallic structure for outside using
OUR TEAM WORK
Client: Colégio Infanta D. Maria de Portugal | Project: Colégio Infanta D. Maria de Portugal Rebranding | Our intervention: brand strategy, brand design, design development,communication strategy | On this page: flyer . 24x12 cm ! Application materials: offset printing on paper
OUR TEAM WORK
Client: Colégio Infanta D. Maria de Portugal | Project: Colégio Infanta D. Maria de Portugal Rebranding | Our intervention: brand strategy, brand design, design development, communication strategy | On this page: flyer’s . 30x10 cm ! Application materials: offset printing on paper
OUR TEAM WORK
Client: Colégio Infanta D. Maria de Portugal | Project: Colégio Infanta D. Maria de Portugal Rebranding | Our intervention: brand strategy, brand design, design development, communication strategy | On this page: flyer’s . 21x10,5 cm ! Application materials: offset printing on paper
some graphic design work developed by our team
OUR TEAM WORK
Client: Autopeças JF | Project: Autopeças JF Rebranding | Our intervention: brand strategy, brand design, design developmentOn this page: outdoor . 8x3 m | Application materials: digital printing on vinyl applied on a metallic structure for outside using
OUR TEAM WORK
Client: ACICF | Project: Fundão Comércio Tradicional - “Festa de São João” | Our intervention: strategy for boosting local and traditional trade, design developmentOn this page: mupi . 120x90 cm | Application materials: digital printing on paper applied on a metallic structure for outside using | PRÉMIO FUTURA 2007 > Best Outdoor Advertising
OUR TEAM WORK
Client: ACICF | Project: Fundão Comércio Tradicional - 1-“Há Comércio”, 2- Christmas 2009 | Our intervention: strategy for boosting local and traditional trade, design developmentOn this page: 1/2- mupi . 120x90 cm | Application materials: 1/2- digital printing on paper applied on a metallic structure for outside using
1 2
OUR TEAM WORK
1 2
Client: ACICF | Project: Fundão Comércio Tradicional - 1-“Dia do Pai”, 2- “Dia da Mãe” | Our intervention: strategy for boosting local and traditional trade, design developmentOn this page: 1/2- mupi . 120x90 cm | Application materials: 1/2- digital printing on paper applied on a metallic structure
OUR TEAM WORK
Client: ACICF | Project: Fundão Comércio Tradicional - 1-“Dia da Criança”, 2- Christmas 2010 | Our intervention: strategy for boosting local and traditional trade, design developmentOn this page: 1/2- mupi . 120x90 cm | Application materials: 1/2- digital printing on paper applied on a metallic structure
1 2
OUR TEAM WORK
Client: ACICF | Project: Fundão Comércio Tradicional - “Rota do Comércio Tradicional” | Our intervention: strategy for boosting local and traditional trade, design developmentOn this page: postcard collection | Application materials: offset printing on paper
OUR TEAM WORK
Client: ACICF | Project: Fundão Comércio Tradicional - “Rota do Comércio Tradicional” | Our intervention: strategy for boosting local and traditional trade, design developmentOn this page: 1- postcards, 2- table calendar, 3- marker | Application materials: 1/2/3- offset printing on paper
1
2
3
OUR TEAM WORK
Client: Cadbury Portugal | Project: Boosting Internal Communication . “Purple Portugal” | Our intervention: edition and paging, design developmentOn this page: magazine | Application materials: offset printing on paper
1
2
3
4
5
OUR TEAM WORK
Client: Cadbury Portugal | Project: Boosting Internal Communication . “Responsabilidade Social Corporativa”Our intervention: edition and paging, design development | On this page: magazine | Application materials: offset printing on paper
1
2
3
4
5
OUR TEAM WORK
Client: Cadbury Portugal | Project: Boosting Internal Communication . “Paixão por Ganhar” | Our intervention: brand design, design developmentOn this page: 1- illustration | 2- magazine, 3- table calendar, 4- postcard, 5- pocket calendar | Application materials: 1- serigraphy on t-shirt, 2/3/4/5- offset printing on paper
1
2
3
4
5
OUR TEAM WORK
Client: Cadbury | Project: Boosting Internal Communication . “Paixão por Ganhar” | Our intervention: brand strategy, design developmentOn this page: 1- illustration, 2- magazine | Application materials: 1- serigraphy on t-shirt, 2- offset printing on paper
1
2
OUR TEAM WORK
Client: Associação Teatro Agosto | Project: “Palavras de Vento e de Pedra” | Our intervention: edition and paging, design developmentOn this page: book | Application materials: offset printing on paper
OUR TEAM WORK
Client: Gardunha Viva | Project: “XII Marcha Nocturna” | Our intervention: strategy for boosting regional activities, design developmentOn this page: illustration | Application materials: serigraphy on t-shirt
OUR TEAM WORK
Client: Newattitude | Project: Institutional . Newattitude | Our intervention: brand strategy, brand design, design developmentOn this page: brochure, markers | Application materials: offset printing on paper
OUR TEAM WORK
Client: Newattitude | Project: Stand . Newattitude | Our intervention: design developmentOn this page: stand . 300x225 cm | Application materials: digital printing on vinyl applied on standard structure
OUR TEAM WORK
Client: C. M. Fundão – Fundão Turismo | Project: “Chocalhos – Festival dos Caminhos da Transumância” | Our intervention: brand strategy, brand design, design developmentOn this page: brochure | Application materials: offset printing on paper
OUR TEAM WORK
Client: Associação Teatro Agosto | Project: “TeatroAgosto” | Our intervention: brand strategy, brand design, design developmentOn this page: 1- tickets, 2- illustration | Application materials: 1- offset printing on paper, 2- serigraphy on t-shirt
1
2
OUR TEAM WORK
Client: Caixa de Crédito Agrícola | Project: New Covilhã Agency Caixa de Crédito Agrícola | Our intervention: design developmentOn this page: 1/2- press | Application materials: 1/2- offset printing on paper
1 2
OUR TEAM WORK
Client: Caixa de Crédito Agrícola | Project: New Covilhã Agency Caixa de Crédito Agrícola | Our intervention: design developmentOn this page: bus publicity | Application materials: digital printing on vinyl on bus window
OUR TEAM WORK
Client: Mediatrust | Project: FIL Lisboa Magazine | Our intervention: paging, design developmentOn this page: magazine | Application materials: offset printing on paper
OUR TEAM WORK
Client: Mediatrust | Project: FIL Angola Magazine | Our intervention: paging, design developmentOn this page: magazine | Application materials: offset printing on paper
some of the digital trends work developed by our team
OUR TEAM WORK
Client: NESPRESSO | Project: “1 gesto perfeito” | Our intervention: brand strategy, brand design, design development, web design and developmentOn this page: website | Technology: ACTION SCRIPT 3.0 | Visit online: www.umgestoperfeito.com
OUR TEAM WORK
Client: Poweridea | Project: Poweridea | Our intervention: brand design, design development, web design and development, web communication strategyOn this page: website | Technology: ACTION SCRIPT 2.0 | Visit online: www.poweridea.pt
OUR TEAM WORK
Client: Electrobelarmino | Project: Online Communication . Electrobelarmino | Our intervention: brand design, design development, web design and development On this page: website | Technology: ACTION SCRIPT 2.0 with back office in .PHP | Visit online: www.electrobelarmino.pt
OUR TEAM WORK
Client: Junta de Freguesia do Fundão | Project: Online Communication . Junta de Freguesia do FundãoOur intervention: brand design, design development, web design and development | On this page: website | Technology: HTML with CMS in .PHP | Visit online: www.jf-fundao.pt
OUR TEAM WORK
Client: Terracell | Project: Online Communication . Terracell | Our intervention: brand repositioning, design development, web design and developmentOn this page: website | Technology: XHTML with CSS| Visit online: www.terracell.com.pt
OUR TEAM WORK
Client: Estudio Pilates | Project: Online Communication . Estudio Pilates | Our intervention: design development, web design and development, web communication strategyOn this page: website | Technology: ACTION SCRIPT 2.0 with CMS in .PHP | Visit online: www.estudiopilates.net
OUR TEAM WORK
Client: Newattitude | Project: Online Communication . Newattitude | Our intervention: brand design, web design and developmentOn this page: website | Technology: .PHP, CSS with CMS | Visit online: www.newattituderecovery.com
OUR TEAM WORK
Client: Técnica do Volante | Project: Online Communication . Técnica do Volante | Our intervention: brand design, web design and developmentOn this page: website | Technology: XHTML with CSS | Visit online: www.tecnicadovolante.com
OUR TEAM WORK
Client: Associação Teatro Agosto | Project: Online Communication . “TeatroAgosto” | Our intervention: brand design, web design and developmentOn this page: microsite | Technology: HTML | Visit online: www.teatroagosto.com
OUR TEAM WORK
Client: Zen Family | Project: Online Communication . Zen Family | Our intervention: brand strategy, brand design, design development, web design and development, web communication strategy | On this page: website | Technology: HTML with CMS in .PHP
OUR TEAM WORK
Client: Darwin | Project: Online Communication . Valor Med | Our intervention: web design and developmentOn this page: website | Technology: HTML with CMS in .PHP | Visit online: www.valormed.pt
OUR TEAM WORK
Client: EIP | Project: Online Communication . EIP | Our intervention: design development, web design and developmentOn this page: website | Technology: HTML with CMS in .PHP
OUR TEAM WORK
Client: ACICF | Project: Online Communication . ACICF | Our intervention: web design and developmentOn this page: website | Technology: HTML with CMS in .PHP
OUR TEAM WORK
Client: AMROP Portugal | Project: Online Communication . AMROP Portugal | Our intervention: web design and developmentOn this page: website | Technology: JOOMBLA, HTML, CSS | Visit online: www.amrop.com
OUR TEAM WORK
Client: La Varzea | Project: Online Communication . La Varzea | Our intervention: web design developmentOn this page: website | Technology: HTML with CMS in .PHP | Visit online: www.lavarzea.com
OUR TEAM WORK
Client: Quinta da Cegonha | Project: Online Communication . Quinta da Cegonha | Our intervention: web design developmentOn this page: website | Technology: ACTION SCRIPT 2.0 with CMS in .PHP | Visit online: www.quintadacegonha.com
OUR TEAM WORK
Client: WEAREONE | Project: Online Communication . LOT | Our intervention: brand strategy, brand design, web design development, web communication strategy On this page: website | Technology: CSS with CMS in .PHP
OUR TEAM WORK
Client: Cadbury Portugal | Project: Motion Graphic . “Dubai” | Our intervention: design development, video edition and motion graphicsOn this page: motion graphic | Technology: Interactive design and ACTION SCRIPT 2.0
OUR TEAM WORK
Client: Cadbury Portugal | Project: Motion Graphic . “Christmas 2007” | Our intervention: design development, video edition and motion graphicsOn this page: motion graphic | Technology: Interactive design and ACTION SCRIPT 2.0
OUR TEAM WORK
Client: Cadbury Portugal | Project: Motion Graphic . “Paixão por Ganhar” | Our intervention: design development, video edition and motion graphicsOn this page: motion graphic | Technology: ACTION SCRIPT 2.0
OUR TEAM WORK
Client: Museu da Presidência da República| Project: Kiosk Multimedia . Museu da Presidência da República | Our intervention: design developmentOn this page: kiosk | Technology: ACTION SCRIPT 2.0
OUR TEAM WORK
Client: Caixa de Crédito Agrícola | Project: New Covilhã Agency . Caixa de Crédito Agrícola | Our intervention: design developmentOn this page: banner | Technology: ACTION SCRIPT 2.0
some of the events developed by our team
OUR TEAM WORK
A four day event envolving:100 people from 5 countries (Portugal, France, Belgic, Switzerland, Morocco) . 2 hotels (Lisbon and Sesimbra) . Transportation for the all stay6 restaurants . 1 meeting room . 1 coffee break . 1 day of leasure and team building activities . all the event had a 24 hour support from our team.
OUR TEAM WORK
OUR TEAM WORK
OUR TEAM WORK
OUR TEAM WORK
OUR TEAM WORK
some of the social projects that we support
SOCIAL RESPONSIBILITY
We believe that we should have a positive contribute to the society and should be aware of the social and environmental impacts of our company. This may provide direct advantages for the business and ensure the long-term competitiveness. Our policy is to support and had dynamic to the work off associations that we identify ourselves socially.
OUR TEAM WORK
Client: APPACDM - Fundão| Project: Christmas card | Our intervention: communication strategy, ,design development, web developmentOn this page: 1- interactive postcard, 2- postcards . 11x42 cm | Technology: HTML | Application materials: offset printing on paper
1 2
OUR TEAM WORK
Client: Microcrédito| Project: Christmas campaign to raise financial support | Our intervention: communication strategy, design development, web developmentOn this page: interactive postcard | Technology: HTML
we are awarded
WOLDA 2009
PRÉMIOS FUTURA
Rua Sampaio e Pina Nº70, 2ºAndar . 1070-250 LISBOA | Tel: +351 213 876 421 | Fax: +351 214 093 539MACB, Lote 157, Apartado 439 Fundão . 6230-909 FUNDÃO | Tel: +351 275 776 243
www.weareone.pt
(C) MMX WAO, LDA.