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Use White Papers to Build Relationships...and Ultimately Win Government Contracts CAPABILITY STATEMENT CAPABILITIES STATEMENT ©2017 Hoffman Marketing Communications, Inc. All rights reserved Morgan Hill, CA 95038 408-710-1717 info@hoffmanmarcom.com www.hoffmanmarcom.com/B2G-Content-Marketing Connect with Steve on LinkedIn: https://www.linkedin.com/in/content-marketing-expert DUNS: 612084280 CAGE: 7PAX3 California Certified Small Business: 2003298 Core Competency • Hoffman helps government contractors more fully engage with the federal government, and positions companies to win more government contracts, using content marketing. Approach • Hoffman uses a proven content marketing approach: white papers. • Hoffman writes your custom white paper and you brand it. • Hoffman helps you respond to questions and incorporate government feedback into the paper. Benefits • Validates your company as an industry leader and prize contractor Elevates and differentiates your company from federal contracting competitors • Increases your company’s visibility with government buyers, including enhancing your social media presence • Opens a new avenue for two-way exchange of information with government buyers, potentially enhancing your relationships with government buyers • Creates more opportunities to influence government acquisition decisions •…and helps you win more recompetes, extensions, and new contract awards Differentiators • Hoffman has written hundreds of expert-level white papers on a variety of technically challenging topics for leading companies such as Symantec, HP, Adobe, Unisys, NetApp, SAP, Epson, Verizon, and many others. • White papers: Hoffman’s specialty since the early 1990s. • Hoffman is a government contractor and works with former career federal personnel that understand the federal government. • Long-established reputation of high quality white papers, on-time, and on-budget Deliverables Custom professional-grade white papers for business-to-government (B2G) content marketing • Topics include cyber security, data storage and management, cloud computing, mobility, regulatory compliance, computer networking, critical infrastructure protection, power system resiliency, electric power generation and storage, healthcare information technology, and much more. STEVE HOFFMAN – PRESIDENT AND CEO HOFFMAN MARKETING COMMUNICATIONS, INC. We Help You Fully Engage with the Federal Government Using Content Marketing 30 YEARS OF SPECIALIZED EXPERIENCE HUNDREDS OF DELIVERABLES INDUSTRY-LEADING APPROACH CAPABILITIES STATEMENT

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Page 1: We Help You Fully Engage with the Federal Government Using ...hoffmanmarcom.com/.../uploads/2017/02/...Statement.pdf · CAPABILITIES STATEMENT. Title: Capabilities Flier-Content Marketing-8.5x11-Vertical

Use White Papers to Build Relationships...andUltimately Win Government Contracts

C A P A B I L I T Y S T A T E M E N T

C A P A B I L I T I E S S T A T E M E N T

©2017 Hoffman Marketing Communications, Inc. All rights reserved

Morgan Hill, CA 95038

408-710-1717

[email protected]

www.hoffmanmarcom.com/B2G-Content-Marketing

Connect with Steve on LinkedIn: https://www.linkedin.com/in/content-marketing-expert

DUNS: 612084280

CAGE: 7PAX3

California Certified Small Business: 2003298

Core Competency• Hoffman helps government contractors more fully

engage with the federal government, and positions companies to win more government contracts, using content marketing.

Approach• Hoffman uses a proven content marketing approach:

white papers.• Hoffman writes your custom white paper and you

brand it.• Hoffman helps you respond to questions and

incorporate government feedback into the paper.

Benefits• Validates your company as an industry leader and

prize contractor• Elevates and differentiates your company from federal

contracting competitors• Increases your company’s visibility with government

buyers, including enhancing your social media presence• Opens a new avenue for two-way exchange of

information with government buyers, potentially enhancing your relationships with government buyers

• Creates more opportunities to influence government acquisition decisions

•…and helps you win more recompetes, extensions, and new contract awards

Differentiators• Hoffman has written hundreds of expert-level white

papers on a variety of technically challenging topics for leading companies such as Symantec, HP, Adobe, Unisys, NetApp, SAP, Epson, Verizon, and many others.

• White papers: Hoffman’s specialty since the early 1990s.

• Hoffman is a government contractor and works with former career federal personnel that understand the federal government.

• Long-established reputation of high quality white papers, on-time, and on-budget

Deliverables• Custom professional-grade white papers for

business-to-government (B2G) content marketing• Topics include cyber security, data storage and

management, cloud computing, mobility, regulatory compliance, computer networking, critical infrastructure protection, power system resiliency, electric power generation and storage, healthcare information technology, and much more.

STEVE HOFFMAN – PRESIDENT AND CEO HOFFMAN MARKETING COMMUNICATIONS, INC.

We Help You Fully Engage with the Federal Government Using Content Marketing

30 YEARS OFSPECIALIZED EXPERIENCE

HUNDREDS OFDELIVERABLES

INDUSTRY-LEADINGAPPROACH

C A P A B I L I T I E S S T A T E M E N T