AUTHORISED RETAILERSINCE 2004

I n c re a s e d t h e i r re ve n u e by 4 0 %

i n 1 ye a r w i t h M e t r i l o.

C H A L L E N G E R E S U LTS O LU T I O N

T h e y i n c re a s e d re ve n u e by 4 0 % by a n a ly s i n g

e x i s t i n g s a l e s f u n n e l s a n d b u i l d i n g e ff e c t ive ,

p e r s o n a l i s e d s a l e s f u n n e l s w i t h M e t r i l o.

Had no way of targeting specif-

ic customer groups instead of

the entire database at once.

Audience was segmented by

customer spend as well as

product performance.

This increased customer loy-

alty which in turn increased

revenue over the long term.

Exist ing sales funnels were

not uti l ised effectivey

enough

More effective sales funnels,

such as abandoned cart

emails , were implemented

using Metri lo.

Store revenue increased by

40% in 1 year!

W h a t M a ke s U s D i ff e re n t?

1. Inter viewWith Our Team

To discuss how we wil l

achieve your specific

strategic objectives

2. E xplore, Monitor& Analyse

We connect your onl ine store to

Metri lo and immediately begin

analysing the fol lowing metrics:

Specific customer behaviour

Product performance

E xisting sales funnels

Revenue breakdown

3. We Match The DataTo Your Objectives

After an in-depth analysis of

your e-commerce Data we

begin matching the results

with your objectives.

This assists us in forming a

clear strategy using Metri lo to

achieve your objectives.

5. Track & Monitor Results,Refine & Improve

We monitor & track al l campaign results for

30 days, also giving you access to our real-t ime

analytics dashboard.

After the 30 day period we report al l results and

present a strategy to refine & improve on results

where needed.

4. Strategy E xecution& Implementation

We implement the strategic

marketing solutions that were

planned out in the previous

stage. These solutions wil l var y

depending on your specific

objectives.

Abandoned cart emails

Post-purchase emails

Replenishment emails

& more. . .

Reward loyal customers

Reward high spenders

Send t imely, relevent emails

& more. . .

Understand customer behaviour

Segment your audience

Send personal ised emails

& more. . .

Metrilo effectively brings together the best email marketing, analytics and funnel marketing

software on the internet . This powerful combination br ings you an al l - in-one marketing solut ion

which lets you design and send newsletters l ike in mai lchimp, measure and analyse data l ike with

Google Analyt ics and uti l ise Customer Relat ionship Management (CRM) as you would using Hubspot .

H ow O u r Fu n n e l s H aveI m p a c te d S o u t h A f r i ca n

B u s i n e s s e s

H ow I t Wo r k s

SEND AND DESIGN

NEWSLET TERS

LIKE IN MAILCHIMP

GENER ATE LEADS,

MARKETING AUTOMATION

AND CUSTOMER FEEDBACKMEASURE & ANALYSE

IN-DEPTH DATA LIKE WITH

GOOGLE ANALY TICS

A n A l l - I n - O n eM a r ke t i n g S o l u t i o n

NOMICS

WITH A PLUG-N-PL AY GROW TH PL ATFORM FOR ECOMMERCE BR ANDS

We O ff e r A Cu s to m i s e dM a r ke t i n g S e r v i ce

ACCO R D I N G TO YO U R ST R AT E G I C B U S I N E S S O B J E C T I V E S

G E N E R AT E

M O R E S A L E S

G E T M O R E LOYA L

C U STO M E R SB U I L D C U STO M E R

R E L AT I O N S H I P S

G E N E R AT E

M O R E S A L E S

G E T M O R E LOYA L

C U STO M E R S

B U I L D C U STO M E R

R E L AT I O N S H I P S

B y u n d e r t s a n d i n g s p e c i fi c

c u s t o m e r b e h av i o u r

B y r e w a r d i n g h i g h

s p e n d e r s a n d r e p e a t

b u y e r s a t t h e r i g h t t i m e .

INCREASE SALES & GET MORE CUSTOMERS

OFFICIAL METRILO PARTNER

ECOMMERCE ANALY TICS & EMAIL MARKETING THAT BOOST

CUSTOMER LOYALT Y AND HELP YOU GROW SUSTAINABLY

C ARTABANDONMENT

Recover abandoned carts

on autopi lot . Emai ls can

easi ly include the

abandoned products from

the customers cart .

THIS FUNNEL GENER ATED

R102,455 IN REVENUE FOR AN

ONLINE STORE WITH OVER

7,000 CUSTOMERS.

REWARDE XISTING CUSTOMERS

$$

Tai lor the offers based on

customer behavior and

track the results automat-

ical ly in Metr i lo.

FEEDBACKC AMPAIGNS

Improve customer experi -

ence by capturing reviews

and comments using

Metr i lo which you can also

post on social media

W i t h p e r s o n a l i s e d ,

r e l e v a n t e m a i l c a m p a i g n s

$

O u r m o d e l i s b a s e d

o n yo u r b u s i n e s s g o a l s

We h ave ove r 1 6 ye a r s e x p e r i e n ce

i n t h e e - c o m m e r c e i n d u s t r y

O u r m a r ke t i n g te a m w i l l h a n d l e e ve r y

s te p o f t h e p r o c e s s s o y o u c a n s i t b a c k ,

r e l a x a n d w a t c h t h e r e s u l t s c o m e i n .

WOW Te a d o u b l e d t h e i r re ve n u e

i n 6 m o n t h s w i t h M e t r i l o.

C H A L L E N G E R E S U LTS O LU T I O N

T h e y t u r n e d a r o u n d re te n t i o n ra te t h a n k s

to c u s to m e r b e h av i o r s e g m e n ta t i o n a n d

p e r s o n a l i ze d e m a i l s .

Sales data was ever ywhere

and it was hard to take con-

crete actions

Now, WowTea uses customer

segmentation by behavior for

ever y marketing campaign.

This, of course, led to

doubling their revenue.

There was a big summer

drop in sales and the

company knew they had

to fight seasonal ity.

They looked into customer

behavior and came up with

different offers to engage

different customer segments.

Customer experience im-

proved as people feel special

thanks to the personal touch

in the emails .

N E E D S R E S U LTS O LU T I O N

T h e C R M e n a b l e s t h e m to re a c h

o u t to c u s to m e r s p e r s o n a l ly w h i l e t h e

a u to m a te d e m a i l s d r ive ta rg e te d s a l e s .

Abil ity to filter and target

specific people with an

email .

Customer profiles and order

histor y help drive repeat

orders.

They also measure and

compare the results from

different email campaigns

Marketing channels

performance tracking

The team also filters custom -

ers easi ly to create specific

segments for targeted email

campaigns.

Tracking al l data correctly,

Metri lo is l ike a brain

system for the team, aiding

decision-making

H ow C r i c k s y D o g b u i l d s l o n g - l a s t i n g

c u s to m e r re l a t i o n s h i p s t h a n k s

to M e t r i l o’s d a ta .

NOMICS

L e t ’s G e t S ta r te d

W h a t a re yo u r b u s i n e s s g o a l s?

W h a t a re yo u r ke y c h a l l e n g e s?

NOMICS

211 CUSTOMER REVIEWS

GENER ATED IN LESS

THAN 1 YEAR FROM AN

ONLINE STORE WITH AN

AVER AGE OF 70 CUSTOM-

ERS PER MONTH

R204,533 IN REVENUE

GENER ATED IN 10

MONTHS FROM OFFERING

CUSTOMERS 10% OFF

THEIR NE X T PURCHASE