We Will Win in 2010!Oakwood’s Strategic Plan for Success – Grow, Improve, Focus

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Our Journey Begins With The Gold Standard

Golden Rules – Our Core Values People Customer Service Innovation Fiscal Responsibility Operational Excellence Reputation

Golden PromiseTreat our Customers and Associates the way we would like

to be treated.

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Grow Sustainable, Profitable Revenue

Profitably grow market share by delivering the right product at the right price and in the

right place to meet market needs and double our revenues by 2014.

Listen to our customers Retain our customers Optimize our client base Go into new markets Target our competitors Analyze our pricing strategy Expand our international presence

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Pricing Develop a market based, overall value driven pricing strategy

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Improve Operational Effectiveness

Deploy programs and processes across the enterprise to improve customer service and reduce operating costs & improve NOI

to 6%.

Improve guest and client satisfaction Inventory Optimization (Cost of Sales) Leverage field operational excellence Strengthen general and administrative

capabilities

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ServiceBecome known as the provider of the best customer experience in the industry

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Inventory OptimizationAnalyze inventory optimization programs for cost/benefit

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Focus on Associates

Attract, develop, motivate, and retain high-performing, innovative, engaged

Oakwood Associates who help achieve our business strategies.

Attract the best talent Plan and align Develop and retain valued Associates Reward and recognize for

performance Communicate and celebrate!

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Develop & RetainCareer path planning

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It’s Up to All of Us to Take ACTION!

Be dedicated to providing Gold Standard Service Always work together with your internal and external

partners Focus on quality solutions – find the best way to get

your job done right

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Thank You! Gracias!

Please visit www.growimprovefocus.com

for presentations, videos, and other educational materials

on the Strategic Plan.