web 2.0: implications for library services

Download Web 2.0: Implications for Library Services

Post on 22-Apr-2015




1 download

Embed Size (px)


A presentation by Dr. Usha Munshi, IIPA New Delhi, during National Workshop on Library 2.0: A Global Information Hub, Feb 5-6, 2009 at PRL Ahmedabad


  • 1. Web 2.0 Implications for Library Services Usha Mujoo Munshi Indian Institute of Public Administration New Delhi National Workshop on Library 2.0: A Gobal Information Hub 5-6 february 2009
  • 2.
    • Fundamentals of Web 2.0 technologies:
    • What are they? How do they work? Why should we use them? How are they changing education?
    • Important Web 2.0 technologies
    • How technology, fits into the larger Web 2.0 shift, and explore potential uses in Libraries
  • 3. Background
    • Web ?
    • Library ?
    2.0 ? Implications for Libraries Web 1.0 was making the Internet for people, web 2.0 is making the Internet better for computers Jeff Bezos
  • 4.
    • Web 1.0 Web 2.0
    • DoubleClick Google AdSense
    • Ofoto Flickr
    • Akamai BitTorrent
    • mp3.com Napster
    • Britannica Online Wikipedia
    • personal websites blogging
    • Evite upcoming.org and EVDB
    • domain name speculation search engine optimization
    • page views cost per click
    • screen scraping web services
    • Publishing participation
    • content management systems wikis
    • directories (taxonomy) tagging ("folksonomy")
    • Stickiness syndication
    • ( folksonomy " (in contrast to taxonomy), a style of collaborative categorization of sites using freely chosen keywords, often referred to as tags.)
    October 2004 Tim OReilly coined the term Web 2.0 Web 2.0
  • 5. Web 2.0 : Term is widely defined, used & interpreted
    • Essentially, not a web of textual publication,
    • A matrix of dialogues, not a collection of monologues.
    • Allow for collaboration and sharing of information
    • Are easy to use
    • But a web of multi-sensory communication
    • A user-centered Web in ways it has not been thus far
    • Encourage users to help build the information environment
    • Allow for the reuse of data
    Web based applications that ." Web 1.0 was commerce. Web 2.0 is people," Ross Mayfield, the CEO of SocialText , a company that sells collaborative wiki software to enterprises and that is hosting the Web 2.0 wiki ,
  • 6. Tim O'Reilly, where the web rather than the deskWeb 2.0 is an "architecture of participation" a constellation made up of links between web applications that rival desktop applications, the blog publishing revolution and self-service advertising. This architecture is based on social software where users generate content, rather than simply consume it, and on open programming interfaces that let developers add to a web service or get at data. It is an arena top is the dominant platform, and organization appears spontaneously through the actions of the group, for example, in the creation of folksonomies created through tagging
  • 7. PRO + SUMER Flickr.com wikipedia.com Cafepress.com Remote Appl Gmail.com Slideshare.net Open Social Appl (n/w) Linkedin.com Twitter.com Facebook.com YouTube.com Application Program Interface Del.icio.us Mashup Attendr.com SecondLife.com Your world ! Your imagination! 3-D virtual world created by its Residents
  • 8. Original Source: Markus Angermeier Source: http://kosmar.de/archives/2005/11/11/the-huge-cloud-lens-bubble-map-web20/ URL: http://kosmar.de/wp-content/web20map.png Source : AJ Kelton; Sarah "Intellagirl" Robbins, Educause 2008 Web 2.0 = Open Social Environment facilitating Social Media Conversation
  • 9. Principles of Web 2.0
      • An attitude not a technology.
    • Paul's Web 2.0
    • Presages a freeing of data
    • Permits the building of virtual applications
    • Is participative
    • applications are modular
    • is about sharing:
    • is about communication and facilitating community
    • is about remix
    • is smart.
    • opens up the Long Tail
    • Participative--blogs, sharing files, or equivalent
    • Amazon customer reviews, e.g.
    • WikiPedia, e.g.
    • Flickr, e.g.
    • Building of virtual applications--drawing data and functionality from a number of different sources as appropriate. These applications tend to be small, they tend to be relatively rapid to deploy
    • E.g., various applications of Google Maps
    • Remix!perhaps the most important conceptalso called mashups
    • Find the relevant snippets and make them ours as well as the originators
    • use knowledge of us to deliver services that meet our needs
    • Deliver rich user experiences in Web 2.0
    • Leveraging the long tail through customer self-service
    • Web 2.0 is built upon Trust , whether that be trust placed in individuals, in assertions, or in the uses and reuses of data.
  • 10. From YouTube to Facebook to Scriblink to StumbleUpon, new Web 2.0 applications are popping up in our browsers daily. But what is all the hubbub really about? Let us find out before venturing into what Lib 2.0 can inherit from this (Web 2.0 )
  • 11. GOOGLE Docs : ?
    • Use in Academic Sector :
    • collaborative works
    • google book - where groups of students answer questions and post for everyone
    • like the idea of quick surveys via forms
    • can track request for special needs
    • of users/students
    • Works well for synchronous collaboration as well.
    • For example: student writing - drafts can be reviewed and edited by instructor with (almost) instant feedback to the student.
    • Such facilities may work well for the library as well
    • Docs, presentations, spreadsheets, forms remote applications:
    • Always up to date, always compatible
    • Useful for collaboration and
    • remote storage
  • 12. Twitter.com ?
    • Can be called a -
    • Microblog = IM + Blog + Social network Multichannel : (use ) to & from in multiple
    • forms (SMS, Voice, Web, Email etc.)
    • Service for friends, family, and coworkers tocommunicate and stay connected through the exchange of quick, frequent answers
    • Facilitates Discussion/timely updates - Asynchronous mode
    you can stay hyperconnected to people you want Twitter puts you in control and becomes a modern antidote to information overload Twitter is the telegraph system of Web 2.0. ( Nicholas Carr , Author and Technologist )
  • 13. Flickr.com ?
    • Photo and short video sharing Service
    • Hosting service
    • Online photo management and sharing application in the world
    • Student use of images for
    • presentations, better than Google
    • images
    • A repository for class project images
    • and videos
  • 14.
    • Del.icio.us ?
    • Social bookmarking
    • Folksonomy : collaborative
    • classification using tags
    • (describing content, use, or
    • quality)
    • Current events in your discipline.
    • Shared resources contributed by
    • students
    • Using folksonomic tags as
    • evaluative descriptions of sources
    • Discovering sources
    Diigo.com & Zotero.com are also folksonomy services worth checking out
  • 15.
    • Slideshare