Web 2.0: Implications for Library Services

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A presentation by Dr. Usha Munshi, IIPA New Delhi, during National Workshop on Library 2.0: A Global Information Hub, Feb 5-6, 2009 at PRL Ahmedabad


<ul><li> 1. Web 2.0 Implications for Library Services Usha Mujoo Munshi Indian Institute of Public Administration New Delhi National Workshop on Library 2.0: A Gobal Information Hub 5-6 february 2009 </li> <li> 2. <ul><li>Fundamentals of Web 2.0 technologies: </li></ul><ul><li>What are they? How do they work? Why should we use them? How are they changing education? </li></ul><ul><li>Important Web 2.0 technologies </li></ul><ul><li>How technology, fits into the larger Web 2.0 shift, and explore potential uses in Libraries </li></ul></li> <li> 3. Background <ul><li>Web ? </li></ul><ul><li>Library ? </li></ul>2.0 ? Implications for Libraries Web 1.0 was making the Internet for people, web 2.0 is making the Internet better for computers Jeff Bezos </li> <li> 4. <ul><li>Web 1.0 Web 2.0 </li></ul><ul><li>DoubleClick Google AdSense </li></ul><ul><li>Ofoto Flickr </li></ul><ul><li>Akamai BitTorrent </li></ul><ul><li>mp3.com Napster </li></ul><ul><li>Britannica Online Wikipedia </li></ul><ul><li>personal websites blogging </li></ul><ul><li>Evite upcoming.org and EVDB </li></ul><ul><li>domain name speculation search engine optimization </li></ul><ul><li>page views cost per click </li></ul><ul><li>screen scraping web services </li></ul><ul><li>Publishing participation </li></ul><ul><li>content management systems wikis </li></ul><ul><li>directories (taxonomy) tagging ("folksonomy") </li></ul><ul><li>Stickiness syndication </li></ul><ul><li>( folksonomy " (in contrast to taxonomy), a style of collaborative categorization of sites using freely chosen keywords, often referred to as tags.) </li></ul>October 2004 Tim OReilly coined the term Web 2.0 Web 2.0 </li> <li> 5. Web 2.0 : Term is widely defined, used &amp; interpreted <ul><li>Essentially, not a web of textual publication, </li></ul><ul><li>A matrix of dialogues, not a collection of monologues. </li></ul><ul><li>Allow for collaboration and sharing of information </li></ul><ul><li>Are easy to use </li></ul><ul><li>But a web of multi-sensory communication </li></ul><ul><li>A user-centered Web in ways it has not been thus far </li></ul><ul><li>Encourage users to help build the information environment </li></ul><ul><li>Allow for the reuse of data </li></ul>Web based applications that ." Web 1.0 was commerce. Web 2.0 is people," Ross Mayfield, the CEO of SocialText , a company that sells collaborative wiki software to enterprises and that is hosting the Web 2.0 wiki , </li> <li> 6. Tim O'Reilly, where the web rather than the deskWeb 2.0 is an "architecture of participation" a constellation made up of links between web applications that rival desktop applications, the blog publishing revolution and self-service advertising. This architecture is based on social software where users generate content, rather than simply consume it, and on open programming interfaces that let developers add to a web service or get at data. It is an arena top is the dominant platform, and organization appears spontaneously through the actions of the group, for example, in the creation of folksonomies created through tagging </li> <li> 7. PRO + SUMER Flickr.com wikipedia.com Cafepress.com Remote Appl Gmail.com Slideshare.net Open Social Appl (n/w) Linkedin.com Twitter.com Facebook.com YouTube.com Application Program Interface Del.icio.us Mashup Attendr.com SecondLife.com Your world ! Your imagination! 3-D virtual world created by its Residents </li> <li> 8. Original Source: Markus Angermeier Source: http://kosmar.de/archives/2005/11/11/the-huge-cloud-lens-bubble-map-web20/ URL: http://kosmar.de/wp-content/web20map.png Source : AJ Kelton; Sarah "Intellagirl" Robbins, Educause 2008 Web 2.0 = Open Social Environment facilitating Social Media Conversation </li> <li> 9. Principles of Web 2.0 <ul><li><ul><li>An attitude not a technology. </li></ul></li></ul><ul><li>Paul's Web 2.0 </li></ul><ul><li>Presages a freeing of data </li></ul><ul><li>Permits the building of virtual applications </li></ul><ul><li>Is participative </li></ul><ul><li>applications are modular </li></ul><ul><li>is about sharing: </li></ul><ul><li>is about communication and facilitating community </li></ul><ul><li>is about remix </li></ul><ul><li>is smart. </li></ul><ul><li>opens up the Long Tail </li></ul><ul><li>Participative--blogs, sharing files, or equivalent </li></ul><ul><li>Amazon customer reviews, e.g. </li></ul><ul><li>WikiPedia, e.g. </li></ul><ul><li>Flickr, e.g. </li></ul><ul><li>Building of virtual applications--drawing data and functionality from a number of different sources as appropriate. These applications tend to be small, they tend to be relatively rapid to deploy </li></ul><ul><li>E.g., various applications of Google Maps </li></ul><ul><li>Remix!perhaps the most important conceptalso called mashups </li></ul><ul><li>Find the relevant snippets and make them ours as well as the originators </li></ul><ul><li>use knowledge of us to deliver services that meet our needs </li></ul><ul><li>Deliver rich user experiences in Web 2.0 </li></ul><ul><li>Leveraging the long tail through customer self-service </li></ul><ul><li>Web 2.0 is built upon Trust , whether that be trust placed in individuals, in assertions, or in the uses and reuses of data. </li></ul></li> <li> 10. From YouTube to Facebook to Scriblink to StumbleUpon, new Web 2.0 applications are popping up in our browsers daily. But what is all the hubbub really about? Let us find out before venturing into what Lib 2.0 can inherit from this (Web 2.0 ) </li> <li> 11. GOOGLE Docs : ? <ul><li>Use in Academic Sector : </li></ul><ul><li>collaborative works </li></ul><ul><li>google book - where groups of students answer questions and post for everyone </li></ul><ul><li>like the idea of quick surveys via forms </li></ul><ul><li>can track request for special needs </li></ul><ul><li>of users/students </li></ul><ul><li>Works well for synchronous collaboration as well. </li></ul><ul><li>For example: student writing - drafts can be reviewed and edited by instructor with (almost) instant feedback to the student. </li></ul><ul><li>Such facilities may work well for the library as well </li></ul><ul><li>Docs, presentations, spreadsheets, forms remote applications: </li></ul><ul><li>Always up to date, always compatible </li></ul><ul><li>Useful for collaboration and </li></ul><ul><li>remote storage </li></ul></li> <li> 12. Twitter.com ? <ul><li>Can be called a - </li></ul><ul><li>Microblog = IM + Blog + Social network Multichannel : (use ) to &amp; from in multiple </li></ul><ul><li>forms (SMS, Voice, Web, Email etc.) </li></ul><ul><li>Service for friends, family, and coworkers tocommunicate and stay connected through the exchange of quick, frequent answers </li></ul><ul><li>Facilitates Discussion/timely updates - Asynchronous mode </li></ul>you can stay hyperconnected to people you want Twitter puts you in control and becomes a modern antidote to information overload Twitter is the telegraph system of Web 2.0. ( Nicholas Carr , Author and Technologist ) </li> <li> 13. Flickr.com ? <ul><li>Photo and short video sharing Service </li></ul><ul><li>Hosting service </li></ul><ul><li>Online photo management and sharing application in the world </li></ul><ul><li>Student use of images for </li></ul><ul><li>presentations, better than Google </li></ul><ul><li>images </li></ul><ul><li>A repository for class project images </li></ul><ul><li>and videos </li></ul></li> <li> 14. <ul><li>Del.icio.us ? </li></ul><ul><li>Social bookmarking </li></ul><ul><li>Folksonomy : collaborative </li></ul><ul><li>classification using tags </li></ul><ul><li>(describing content, use, or </li></ul><ul><li>quality) </li></ul><ul><li>Current events in your discipline. </li></ul><ul><li>Shared resources contributed by </li></ul><ul><li>students </li></ul><ul><li>Using folksonomic tags as </li></ul><ul><li>evaluative descriptions of sources </li></ul><ul><li>Discovering sources </li></ul>Diigo.com &amp; Zotero.com are also folksonomy services worth checking out </li> <li> 15. <ul><li>Slideshare.com? </li></ul><ul><li>Slideshow sharing site </li></ul><ul><li>Easy to upload slides to share with other </li></ul><ul><li>Rate and comment on the slideshows of others </li></ul><ul><li>A public link for presentation materials </li></ul><ul><li>for faculty &amp;student sharing content. </li></ul><ul><li>Evaluating and critiquing presentations, </li></ul><ul><li>arguments </li></ul><ul><li>Discovering information from outside sources </li></ul></li> <li> 16. <ul><li>Content aggregator </li></ul><ul><li>Collaborative content sites </li></ul><ul><li>Lets individuals assemble </li></ul><ul><li>their favorite widgets, websites, </li></ul><ul><li>blogs, email accounts, social </li></ul><ul><li>networks, search engines, instant </li></ul><ul><li>messengers, photos, videos, </li></ul><ul><li>podcasts,&amp; everything else they </li></ul><ul><li>enjoy on the web -all in one place. </li></ul><ul><li>A global community of users who are taking control of their digital lives by personalizing their web experience. </li></ul><ul><li>A widget platform that is used by thousands of publishers around the world. </li></ul><ul><li>Aggregating resources for a course. Contributed by the students and a community </li></ul><ul><li>One-stop-shop for information you use often igoogle and others offer similar services </li></ul><ul><li>Easy to aggregate content from many contributors </li></ul><ul><li>Contributors must know what tags the netvibes page is looking for </li></ul>Netvibes.com ? </li> <li> 17. Ning.com ? <ul><li>Create your own social network </li></ul><ul><li>Free with ads </li></ul><ul><li>Collaboration/sharing tool for coterie </li></ul><ul><li>Professional networks, event </li></ul><ul><li>planning, shared collaborative space </li></ul><ul><li>Creating a course site outside of an </li></ul><ul><li>LMS </li></ul></li> <li> 18. Others: http://www.youtube.com/ YouTube is a video sharing website where users can upload, view and share video clips . A Web 2.0 Tool So What does all this mean? Do You Think these will create a new paradigm for all stakeholders? libraries themselves, their users, content authors, publishers &amp; software vendors. </li> <li> 19. Lib 2.0 <ul><li>Disruptive change </li></ul><ul><li>Challenges our considerations of our library services </li></ul><ul><li>Challenges our current forms of offering our information services to our users </li></ul></li> <li> 20. Library 2.0 <ul><li>September 2005 Michael Casey ( Library Crunch ) coined the term Library 2.0 = web 2.0 concepts and applications in the LIS realm (but there isnt agreement on the definition) </li></ul><ul><li>Read the equation </li></ul><ul><li>Web 2.0 + Library = Library 2.0? -PERHAPS </li></ul><ul><li>Librarian 2.0 = Librarian + Web 2.0 </li></ul>( Ref : Casey, M. (2006b). LibraryCrunch: bringing you a library 2.0 perspective . Accessed December 1, 2006, from http://www.librarycrunch.com/ ) Library 2.0 = (books 'n stuff + people + radical trust) x participation </li> <li> 21. </li> <li> 22. <ul><li>Library 2.0 is all about library users -- keeping those we have while actively seeking those who do not currently use our services. </li></ul><ul><li>It's about embracing those ideas and technologies that can assist libraries in delivering services to these groups, and </li></ul><ul><li>it's about participation -- involving users in service creation and evaluation. </li></ul><ul><li><ul><li>http://www.squidoo.com/library20/ </li></ul></li></ul><ul><li>Creating user friendly services that people expect, and encouraging participation </li></ul><ul><li>Areas of change : policy, programming, physical spaces, and technology </li></ul></li> <li> 23. <ul><li>There are many interpretations of the definition given by many bloggers </li></ul><ul><li> Library 2.0 as </li></ul><ul><li> the application of interactive, collaborative, and multi-media web-based technologies to web-based library services and collections </li></ul><ul><li>If we take it in the straightest possible way then </li></ul><ul><li>Lib 2.0 is web-based services, and not (traditional) library services so to say </li></ul></li> <li> 24. What How Why (from a lib perspective) <ul><li>What: ILS disaggregation, recombination and integration - Make services available at the point of need rather than making users always come to the services, whether they be physical site specific or Web site specific </li></ul><ul><li>Active Web vs Passive Web </li></ul><ul><li>Library take on Web 2.0 </li></ul><ul><li>[see Talis ] http://www.talis.com/home/ </li></ul><ul><li>How : (open code/standards +) API, Mashups [see Programmable Web ], AJAX [see OJAX ], Greasemonkey [see LibraryThing ], Firefox Plugins [see Del.icio.us search plugins ] </li></ul><ul><li>Why: Putting libraries out of the walled gardens (breaking information silos) </li></ul><ul><li>=&gt; remix content foster user participation </li></ul><ul><li>Early adopters: WPOPAC , ( http://www.plymouth.edu/library/opac/ ) Penn Tags (http://tags.library.upenn.edu/) </li></ul></li> <li> 25. <ul><li>http://ojax.sourceforge.net/ </li></ul><ul><li>OJAX Repository metasearch tool </li></ul><ul><li>OJAX provides a highly dynamic AJAX based user interface to a federated search service for OAI-PMH compatible repository metadata. </li></ul><ul><li>Provide a single search interface across all the repositories in use in an institution or consortium. </li></ul><ul><li>Or provide an improved search interface to a single repository </li></ul><ul><li>Faster resource discovery. </li></ul><ul><li>Easy to use, and support. </li></ul><ul><li>Auto-completion of search terms </li></ul><ul><li>Triggering of auto-searches </li></ul><ul><li>see OJAX in action. I http:// ojax .sourceforge.net/demo.html - </li></ul><ul><li>Ajax , or AJAX (asynchronous JavaScript and XML ), is a group of interrelated web development techniques used for creating interactive web applications or rich Internet applications . </li></ul><ul><li>With Ajax, web applications can retrieve data from the server asynchronously in the background without interfering with the display and behavior of the existing page. </li></ul><ul><li>Ajax has gained the recent trend of interactive animation. Data is retrieved using the XML Http Request object or through the use of Remote Scripting in browsers that do not support it. </li></ul><ul><li>Despite the name, the use of JavaScript and XML is not required, and they do not have to be used asynchronously. [3] </li></ul></li> <li> 26. Essential El...</li></ul>