Web design research By Keiran Jarrett

Target audience

•The target audience is mainly tourist mainly from Japan

•I need to make the website attractive so they will come and visit the flat and Edinburgh.

•I might need to consider a translation tool for the website that will display the text in there own language.

Web structures web/mesh structure

• Web/mesh structures

• Due to the internet web/mesh structures are becoming most common because websites also follow this type of structure. This structure shows that if you go on to a website you might not go straight to the home page and this may cause confusion but all the web pages are connects to each other. For example the home page is connected to the about page, the information page, the contact page and so forth. Also the pages are also connecting to each other through either links or a menu bar.

Web structures: hybrid structure

A combination/ hybrid structure is possible the complicated structure of them all because it could consist of more than one structure (E.G. a website might have a combination of a hierarchical and a web/mesh website). These are commonly found on the internet. For example; if you are on a website and you click on a link that takes you to a video on Youtube or another website the structure for that website might be completely different from the previous website and follow a linear structure.

Example of websites• Website: findaflat.com• Good colour concept.• Simple yet effected.• Good layout• Good spacing• Eye catching logo • Easy to understand • To much blank spaces

Example websites• Disneyland Florida

website• Good colour concept• Good quality of pictures• Easy to understand• Good contrasting text • There is to much menus

and sub-menus• Strong eye catching logo • Good layout

Example websites• Website name: flatcatcher• Good colour concept• Very plain• No pictures• No information• Bad links• Too simple• Unattractive

Website structure• The webpage will consist

of roughly ten pages.• It will have a flat content

page• It will have a contact page• It will have an about us

page• It will have a home page

page• It will have a flat content

page• It will have a flat content

page• It will have an Edinburgh

page that will consist of a festival history, what to do and information page.

Edinburgh

•What festivals are normally on all year round?

•What is there do?•What historical monuments are there?•Some background/general information on

Edinburgh

EdinburghFestivals• Edinburgh military tattoo• Edinburgh’s hogmanay• Blues & Jazz festival• Film festival • Arts festival• Science Festival

Historical monuments• Edinburgh Castle• St. George’s church• Royal Scottish academy• Scott monument• Bank of Scotland Head

office

Edinburgh• What to do?• Football • Rugby• Shopping • Restaurants• Nights out

• Information• Capital of Scotland• Population• Education• Brief description of history

Useful websites

•http://www.edinburghfestivals.co.uk/•http://www.scotcities.com/edinburgh.htm•http://www.visitscotland.com/•http://www.edinburgh.org/•http://

www.edinburgh-inspiringcapital.com/visit.aspx

Screen resolutionDate Higher

1024x768 800x600 640x480 Other

January 2012 85% 13% 1% 0% 1%

January 2011 85% 14% 0% 0% 1%

January 2010 76% 20% 1% 0% 3%

January 2009 57% 36% 4% 0% 3%

January 2008 38% 48% 8% 0% 6%

January 2007 26% 54% 14% 0% 6%

January 2006 17% 57% 20% 0% 6%

Popular browsers

2012-2007 Internet

ExplorerFirefox Chrome Safari Opera

November 15.1 % 31.2 % 46.3 % 4.4 % 2.0 %

December 20.2 % 37.7 % 34.6 % 4.2 % 2.5 %

December 27.5 % 43.5 % 22.4 % 3.8 % 2.2 %

December 37.2 % 46.4 % 9.8 % 3.6 % 2.3 %

December 46.0 % 44.4 % 3.6 % 2.7 % 2.4 %

November 56.0 % 36.3 % 1.2 % 1.8 % 1.6 %

Website features

•Photos, slideshows and videos can be used.

•Translation tool•Text fonts •Menus and sub-menus•Links to other websites•Comments tool