web design - the brand affect · 2016-05-02 · web design questionnaire current / prospective...
TRANSCRIPT
Design your website to fit any device that has access to the web
WEB DESIGNquestionnaire
CURRENT / PROSPECTIVE CLIENT:
CURRENTidentity
What aspects of your current site do you feel are successful, and why?
What aspects of your current site do you feel are unsuccessful and why?
Do you plan to use content from the existing site, and, if so, which portions?
Do you have a company logo?
Do you have text content ready for your website?Would you like us to help develop textual
content for your website?
YES NOYES NO
YES NOIf YES, do you have it in digital format? YES NO
Do you have photos for your website? YES NOIf YES, do you have the photos in digital format? YES NO
Do you have a company slogan, tagline, and / or mission statement? YES NOIf YES, what is it?
Do you have a corporate color scheme or any symbols/icons that we shouldincorporate into our design? YES NO
If YES, please list:
Do you have graphics or other artwork for your website? YES NOIf YES, do you have the files in digital format? YES NO
Do you plan to have OUR TEAM photos? YES NOIf YES, do you have HIGH-RES images for each team member? YES NO
If NO to HIGH-RES images, do you need HEADSHOTS taken? YES NO
Approximately how many gallery albums would you like to have on the site?
CONTENTpagesPlease identify any pages or features you envision as part of your site:
STANDARDpages
HOME
ABOUT (US)
PRODUCTS / SERVICES
FAQs / TESTIMONIALS
CONTACT (US) / MAP
ADDITIONALpages
PHOTO GALLERY
VIDEO GALLERY
NEWSLETTER / EMAIL LIST SIGN UP
CUSTOM FORM (info/request/pymt)
REGISTRATION FORM
CUSTOMER LOGIN
ONLINE PAYMENT (paypal)
BLOG
OTHER:
E-COMMERCEinfo
Are you going to be accepting credit cards?
Do you currently have a merchant account?
List the name of your merchant account, if you have one
How many products and/or services do you plan to sell?
YES NO
YES NO
DESIGNpreference
Is there a certain ‘look’ or style that you want? Specific design elements in mind?
Use words to describe the look and feel you want. (e.g. clean, balance, modern, friendly, corporate)
PLEASE LIST SOME EXAMPLES FOR:
Sites where I like the NAVIGATION: Sites where I like the COLOR SCHEME:
Sites where I like the BRANDING or IMAGE: Sites designed for same TARGET AUDIENCE:
Sites I like the USER INTERFACE or LAYOUT: Please list some COMPETITOR WEBSITES:
What are 3 words that describe the personality of your company?
Do you have any existing business cards or other printed materials we need to match or pull concepts from?
YES NO
BRANDstrategy
What is the main goal for the redesign?(e.g. better user experience, update look and feel, target different audience)
What do you want to be famous for? What is your promise: when people think of you, what words or thoughts will come to mind? (e.g. better user experience, update look and feel, target different audience)
Describe your target audience / typical user that will visit your site.(gender, age range, location, level of internet experience) - Provide more than 1 profile if applicable.
Who are your competitors? How do you compare to them? Is there a market leader? What position do you want to occupy within your category/industry/market?
What are your primary and secondary brand touch points? Brand touch points are every possible interaction or experience people will have with your brand
(examples include: pre-purchase enquiry calls; website; advertisements; your shop; post-purchase surveys or mail-outs, etc.)
CONTACTinformation
N A M E : E M A I L :
B U S I N E S S / O R G A N I Z AT I O N:
A D D R E S S :
P H O N E : M O B I L E : FA X:
C I T Y: S TAT E : Z I P :
S a m e a s s h i p p i n g a d d r e s s H o w d i d y o u h e a r a b o u t u s ?
Please answer as many questions as you can. The more you tell us, the better we will be able tounderstand your requirements, and in turn provide you with a creative solution.
Do you have a web host? If so, what are the technical specifications?
YES NO
What is the intended launch date? Have you already established a budget for this project?
YES NO
GENERALinformation
Can the project be divided into phases to account for budget and timing constraints?
YES NO
P O I N T O F C O N TA C T
MAINTENANCEinfo
How often will you need to update the web site content? DAILY
WEEKLY
MONTHLY
QUARTERLY
OTHER
Approximately how many content pages do you expect to publish on your site each month?
NOTES/comments