webfluential what we do - june - 2015
TRANSCRIPT
THE LEADING INFLUENCER MARKETING PLATFORM IN AFRICA
WHO WE ARE
WEBFLUENTIAL.COM IS AN ONLINE PLATFORM HELPING BRANDS ACROSS THE GLOBE FIND RELEVANT SOCIAL INFLUENCERS, SEED THEIR CONTENT, AND REPORT ON THE VALUE OF THEIR INFLUENCER MARKETING CAMPAIGNS.
OUR COMBINED AUDIENCE SIZE
SOME OF OUR CLIENTS
SOME OF OUR CAMPAIGNS
LAUNCHING THE VODACOM #SLAAPTIGER CAMPAIGN
IMPRESSIONS: 468 000 CAMPAIGN ENGAGEMENTS: 19 649 INFLUENCERS USED: 7 AVERAGE ENGAGEMENT RATE: 5,29% TOP AUDIENCE: FEMALES AGED 18-25
SIX MONTHS WORKING WITH KING PRICE INSURANCE
IMPRESSIONS: 7 000 000 CLICKS TO QUOTE PAGE: 26 000 INFLUENCERS USED: 6 (PLUS REMARKETING) OVERALL ENGAGEMENTS: 678 000 TOP AUDIENCE: FEMALES AGED 25-34
SUPPORTING THE ABSA #MYFIRSTGAME CAMPAIGN
IMPRESSIONS: 905 000 CAMPAIGN ENGAGEMENTS: 8 938 INFLUENCERS USED: 10 VIDEO VIEWS: 62 786 TOP AUDIENCE: MALES AGED 18-34
PRESS COVERAGE
“A BRAND IS NO LONGER WHAT WE TELL A CONSUMER IT IS – IT IS WHAT CONSUMERS TELL EACH OTHER IT IS.”
- SCOTT COOK
THANK YOU WWW.WEBFLUENTIAL.COM
+27 11 326 5627