webinar - how popular firearms manufacturer beretta got 15% revenue uplift using social media
Post on 14-Sep-2014
749 views
DESCRIPTION
Popular firearms manufacturer Beretta hit the bull’s eye on social commerce with a 15% revenue uplift. Beretta is making the entire buying experience on it's e-commerce site more social using ShopSocially’s social commerce platform and seeing impressive results as below: - 15% increase in sales conversion rate - Viral spread of Beretta brand through onsite and offline social sharing of purchases - Increase in customer engagement and brand retention - A/B testing to evaluate the precise impact of social strategies Matteo Recanatini, Web and Social Media Manager for Beretta, presented a Webinar along with Jai Rawat, CEO of ShopSocially on the innovative social media strategies that Beretta has adopted to achieve this social commerce success. This is a recording of this Webinar.TRANSCRIPT
•
•
•
•
•
•
•
•
•
•
(I run Social Media)
•
•
•
•
•
•
•
•
‒
‒
•
‒
‒
‒
‒
‒
•
‒
‒
‒
•
•
•
•
•
•
•
•
•
•
•
•
•
•
•
Get-a-Fan
•
•
•
•
•
•
•
•
•
•
•
•
•
Get-a-Fan
•
•
•
•
•
•
•
Share-a-Purchase
•
•
•
•
Beretta USA
Get 25% OFF at Beretta USAConnect with us and tell your friends about Beretta to
get 25% off on your next purchase.
berettausa.com
•
•
Get 25% OFF at Beretta USAConnect with us and tell your friends about Beretta to
get 25% off on your next purchase.
berettausa.com
•
•
•
•
•
•
•
Share-a-Purchase
•
•
•
•
•
•
Share-on-Mobile
Ana Raquel
I love the size and how easy it is to carry & clean it!!! :-)
•
•
•
