[webinar slides] leveraging technology you already have to create true digital experiences
TRANSCRIPT
Underwri(enby:
#AIIMInforma(onIsYourMostImportantAsset.LearntheSkillstoManageIt
LeveragingTechnologyYouAlreadyHavetoCreateTrueDigitalExperiences–DigitalTransforma(on
PresentedJuly27,2016
LeveragingTechnologyYouAlreadyHavetoCreateTrueDigitalExperiences–
DigitalTransforma(on
PresentedJuly27,2016
Underwri(enby:
JohnManciniChiefEvangelistAIIM
JimHayesPrincipalProductMarke8ng–CaptureEMCCorp.
Today’sSpeakers
Underwri(enby:
Digital Transformation. Digital Disruption. Digital Experiences.
They are on the wish list for just about every C-level executive.
But where do you start?
How do you move from the hype to value?
Underwri(enby:
§ ASnapshotofWhatDisrup@onandDigitalTransforma@onMeanandWhyYouShouldCare
§ Fourstepstoconsider:1. Leveragewhatyoualreadyhaveasastar@[email protected]. ImprovetheROIofwhatyoualreadyhaveandusetheresultstofundnewini@a@ves
–[email protected]. CoreProcessTransforma@on–Usinginforma@oncapturetorevolu@onizeyourcore
businessprocesses–anecessary(butnotsufficient!)condi@onforDigitalTransforma@on.
4. CustomerExperiences–Usetheexperienceinrevolu@onizingyourcorebusinessprocessestoachievetherealobjec@ve–Transformingcustomerrela(onships.
Underwri(enby:
Fourstepstothinkaboutdisrup(on
#1--Leveragewhatyoualreadyhaveasastar@ng
pointontheTransforma@onjourney.
Underwri(enby:
Leveragewhatyouhave
§ Captureisaprovenfirststepindigi@zinginforma@on.§ 57%–“Wearecommi(edtodigitaltransforma@on,and
paper-freeisanessen@alstar@ngpoint.”§ 80%agree–“Papercontentandprocessesareahuge
impedimenttoremoteaccessandtelework.”§ 72%agree–“Businessatthespeedofpaperwillbe
unacceptableinafewyears’@me.”§ AIIM’sPaperfreeProgress:MeasuringOutcomes
Underwri(enby:
Leveragewhatyouhave
§ Captureismorethanpaper.§ ConsiderPDFconversion…emailimports...back-file
conversion…mobile–allofthesecanbeleveragedfromyourexis@ngcaptureinvestment.
§ Organiza@onsneedtomovetowardaconceptof“capture”inwhich“digitalintelligence”isbuiltinratherthanboltedon.
Underwri(enby:
Fourstepstothinkaboutdisrup(on
#2--ImprovetheROIofwhatyoualreadyhaveandusetheresults
tofundnewini@[email protected]@za@ononlyto
Digitaliza@on.
Underwri(enby:
Animportantdis(nc(on
“Digi(za(on”(gehngstuffdigital)and“Digitaliza(on”(gehngthebusinesstoexecuteandadaptwiththebenefitofinforma@onindigitalform,usingtheavailabilityofinforma@onasanengineforcustomerexperience,businesstransforma@onandadapta@on)arenotthesame.
Underwri(enby:
Digi(za(on–>Digitaliza(on
§ Digi(za(on–Mostorganiza@onsarejustscratchingthesurfaceofwhattheyCOULDdowithcapture.§ 34%scanflatimagesonly–16%forworkflowand18%for
archive.§ Formost,it’ss@llascantoarchivegame–moreaboutgehng
ridoffloorspacethantrue“digitaliza@on.”§ EarlyDigitaliza(on–Only41%areusingOCRinsome
form,with23%capturingprocessdata.Only9%areusingthisdataforintelligentoradap@veworkflowstoop@mizecomplexcasemanagement.
Underwri(enby:
Digi(za(on–>Digitaliza(on
§ EvenwithsomuchpastfocusonDigi@za@ononly,captureROIisimpressiveandcanbeusedtofundotherini@a@ves.
§ 59%ofourusersachievedpaybackin12monthsorless(asinglebudgetcycle)including28%seeingposi@vereturnsamerjust6months.
§ CaptureROIaccelerateswithpushtoDigitaliza@on.§ AIIM’sPaperfreeProgress:MeasuringOutcomes
Underwri(enby:
Digi(za(on–>Digitaliza(on
§ HowevertheREALkeytoenhancedROI–pushthetechnologybeyondwhatyouarecurrentlydoingbothintermsofrecogni@onandwhereandhowcaptureisdone.§ AdvancedRecogni@onprovidesthemostsolidROIandproves
thatcaptureprovidesthestrongestROIofanyareawithinECM.
§ Capturedoesn’tjustoccurinthemailroomanymore–>distributedcapture,real@me/mobilecapture,andcaptureasaservice.
§ AIIM’sPaperfreeProgress:MeasuringOutcomes
Underwri(enby:
Fourstepstothinkaboutdisrup(on
#3--CoreProcessTransforma@on.
Useinforma@oncapturetorevolu@onizeyourcorebusinessprocesses–anecessary(butnotsufficient!)condi@onforDigital
Transforma@on.
Underwri(enby:
Coreprocesstransforma(on–finance
§ Mostorganiza@onshavenotappliedthelessonsfromthedigitalmailroomtotheircorefinancialprocesses.
§ AIIMunreleasedsurveyof290financeexecu@ves–Whatispaperusageinthefollowingprocesses?
Underwri(enby:
Coreprocesstransforma(on
§ Thereares@llmanygreenfieldtransforma@onopportuni@esinyoucorebusinessprocesses.
§ Finance,HR,Sales,Marke@ng,Admin§ Usetransforma@onoftheseprocesseswithinternalcustomersasabridgetotransformprocesseswithexternalcustomers.
Underwri(enby:
Coreprocesstransforma(on–finance
§ Mostorganiza@onshavenotappliedthelessonsfromthedigitalmailroomtotheircorefinancialprocesses.
§ AIIMunreleasedsurveyof290financeexecu@ves–Whatispaperusageinthefollowingprocesses?
Underwri(enby:
Coreprocesstransforma(on–finance
§ %answering“Alotofdocumentsareprocessedaspaperdocuments”(“Don’tknows”notincluded).§ Accountsreceivable=38%§ Financialcloseprocess=40%§ Accountspayable=39%§ Procurementandpurchasing=32%§ Vendormanagement=32%
Underwri(enby:
Coreprocesstransforma(on–HR
§ ThesameistrueinHR…§ AIIMunreleasedsurveyof173HRexecu@ves–Whatispaperusageinthefollowingprocesses?
Underwri(enby:
Coreprocesstransforma(on–HR
§ %answering“Alotofdocumentsareprocessedaspaperdocuments”(“Don’tknows”notincluded).§ Recrui@ngandselec@on=35%§ Employeeonboarding=48%§ Employeefilemanagement=53%§ Policiesandproceduresadministra@on=32%§ Employeesepara@on=48%
Underwri(enby:
REALTIMECapture–Thereisarevolu(onunderway
§ Mobile,Distributed,SaaS-based,closetothecustomerandengagingthecustomer.
§ Newwaystodigi(zeyourinforma@oncreatecountlessnewopportuni@estodigitalizeyourbusiness.
§ Effec@vecaptureinjectsintelligenceintoyourECMsystemsandprocesses,intelligencethatiscri@caltoautoma@ngandmoreimportantly–transforming–end-to-endcustomerexperiences.
§ Aneffec@vecaptureandadvancedrecogni@onstrategydoesn’tjustallowyoutoautomateanddrivepaperoutofbusinesscri@calprocesses.Itsetsthestageforanaly@cs.
Underwri(enby:
Fourstepstothinkaboutdisrup(on
#4--CustomerExperiences.Usetheexperiencein
revolu@onizingyourcorebusinessprocessestoachievetherealobjec@ve–Transformingcustomerrela(onships.
Underwri(enby:
Mostorganiza(onsfaceachallenge
§ Ontheonehand,mobilecaptureiscri@caltotransforma@on–57%saytheyarecommi(edtodigitaltransforma@on,andpaper-freeisanessen@alstar@ngpointforthatjourney.
§ Ontheotherhand,24%arenotlookingatanymobileprojectsand39%ares@llintheplanningstage.
§ ChangebeginswithashiXinfocusfrombatcheddocumentcapturetoreal-(meinforma(oncapture.
Underwri(enby:
REVOLUTIONIZINGCustomerExperiencesCOMPANYBenefits
§ Geographicandcustomersegmentreach§ Businessagility§ Efficient/effec@vebackofficeprocesses§ Digitalinsights§ Businessmodelflexibility§ Costreduc@on
Underwri(enby:
REVOLUTIONIZINGCustomerExperiencesCUSTOMERBenefits
§ Personaliza@onandconvenience§ Simplicity,instantgra@fica@on§ Streamlineandautomatethecustomerexperience
§ Lowercostwithmorechoices§ Buyonlywhatyouuse§ Socialbuyingandtrustedsocialnetworks
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