(webinar slides) tips and tricks for managing social media
TRANSCRIPT
Tips for Managing Social Media#LawyersTweetToo
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About our presenterPresenter‣ Director, Law Practice Management &
Technology for The Chicago Bar Association‣ Former Director, Legal Technology Resource
Center, American Bar Association‣ Masters Degree in Library & Information
Studies, University of Alabama‣ Fellow, College of Law Practice Management‣ Former Board member, ABA TECHSHOW‣ (enjoys playing with PowerPoint)
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Poll Slide #1Q: Do you use any of the following social media platforms for business development?
A: TwitterA: FacebookA: LinkedInA: Facebook and LinkedInA: All of the above
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Essential Settings/Notifications in Social Media Platforms
Facebook (Personal)
Facebook (Page)
Poll Slide #2
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Q: What is the hardest part about updating/interacting with social media sites?
A: No timeA: No contentA: Too confusingA: It isn’t hard, I am just not seeing ROI for my efforts
Automation
Automating Workflow
Dashboards
Hootsuite for Managing Social Media
Content
Legal IntelligenceLawyer work product• JDSupra • Lexology• MondaqLaw Firm website search• Fee Fie Foe FirmLaw journals• Legal Scholarship Network @ SSRN.com
Blawg Directory and Search
NewsLegal Aggregators• Jurist Legal News• ABAJournal.com• Law.com• JustiaGeneral Aggregators• Google News• Yahoo! News• Bing News
News Apps: Make Mine to Go
Legal News• ABA Journal• American Lawyer• Legal Edge• Legal NewsCustomizable News• Flipboard
News Aggregators - Feedly
News Aggregators - NetVibes
Evernote
Time Management
Update Social Media When You Blog - Automatically
Task Management
Wunderlist to Capture (and Share) Ideas
Poll Slide #3
Q: My primary goal for using social media is:A: Reach Existing ClientsA: Reach Potential ClientsA: Establish & maintain reputation/professional developmentA: Because I don’t want to be left behind
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Virtual Marketing Coaches
Lawcountability
PracBuilder
Origination Station
Social Media Management Services
Thank you
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