Website Design Process

We push the envelope–constantly engaging with the newest technology and staying in line with what’s trending in marketing,

social media, and design.

WE’RE A TEAM OF CREATIVE EXPERTS.

DISCOVERYWe dig deep. This is our basis: learning you, your business,

your vision, and who you’re up against, so we can help set you

apart.

DESIGNFirst impressions are

key, so dress to impress. Your digital

look and feel says a lot about who you are, so we’ll help you put your

best foot forward.

DEVELOPMENTNobody likes a dud. So, this is where we bring it

all to life seamlessly; ensuring proper security,

functionality and usability.

DEPLOYMENTIt’s time to drop the

ball – in the New Year’s Eve, Time Square sense. This is where we push it live and give everyone something to goggle,

and google, over.

WEBSITE DESIGN PROCESSWhether your website is 2 pages or 20, we want to make sure we hit the nail on the head,

every time. So, every project, big or small, goes through our comprehensive, 4-step process.

DISCOVER

Stop. Collaborate and listen.One of the most fundamental steps in the creative process is knowing who we are creating for and why. So tell us everything! We want to know! In the Discovery stage, we meticulously glean information from our conversations (and collaborations) in order to determine the scope of work, develop timelines, set expectations and more. A key element to this portion of the Discovery stage is the completion of our Discovery Questionnaire, which fills us in on some of the most vital elements in regards to you and your business; elements such as competitors, likes and dislikes in branding/design/websites, vision, past and current strategies, etc.

A few steps in our Discovery Process include:

Discovery QuestionnaireKey in helping us learn about who you are, what you like, what you desire, and what kind of “voice” you have.

AnalysisWe review the information we’ve gathered and complete our own field and market research in order to contribute technically, creatively and directionally.

StrategyHow can we create a site that represents you best? How can we create a site that offers a seamless user experience that makes sense?

DirectionWe will summarize and focus the information we’ve gathered, in order to map your project strategically and set a direction for our team.

DESIGN

Design speaks volumes, and we are committed to making sure that what’s being said about you is nothing but the best. After gathering every morsel of information available to us, we begin developing design strategies that bring character and integrity to your business. This is our blueprint. This is how we visually represent you. This is where we have the opportunity to brand your business, creating a visual experience that exists as the digital face of your company.

A few steps in our Design process include:

WireframesWe build a comprehensive design system showcasing the functionality and responsiveness of your site.

Page BreakoutsWe offer a detailed list of pages and subpages in order to identify key concepts and prioritize information.

Visual DesignFrom typography to photos, content to branding, we build mockups and offer interface detailing that captures the site as whole.

DEVELOPMENT

At AcuMedia, we like to think we are fans of the backend. Not just any backend. We like things tight and buttoned up.

Effective development is much like a director on set: behind the scenes, but absolutely vital. It is what brings it all together. Content, traffic, even beautiful design are meaningless if the site is not functional. We have mastered the art of meticulosity. From readability to functionality, we develop using consistency as a means to a flawless user experience (obviously the end)!

A few steps in our Development process include:

HTML / Theme DevelopmentA website requires more than just a good look. We will build a custom theme that is clean, responsive, and easy to navigate.

CMS Build & CustomizationChoosing the right CMS to develop your site on can be difficult. We will choose for you, keeping component integration, maintenance, top-notch security and easy updating in mind.

TestingBefore handing over any site, we thoroughly test and verify its functionality and responsiveness to ensure a seamless experience across multiple operating systems, devices and web browsers.

DEPLOYMENT

Deployment isn’t just about pulling the pin for your site to go live. An effective deployment takes much more into consideration, like ensuring the proper analytics are in place and your site is submitted to the appropriate search engines. In fact, a thorough strategy might also include informing customers of the new website launch or taking advantage of other marketing opportunities surrounding your sites launch. This stage enables us to confirm that all requirements are met and the site is fully set for a successful release.

A few steps in our Deployment process include:

Deployment StrategyDouble, triple and quadruple check that everything needed for a successful launch has been acknowledged and/or completed.

SEO, SEM, SMM, BlogThis is where the real work begins, requiring the strictest attention paired with consistent development. Optimization, Mobilization, Management and fresh content are what bring new life to your site, so it is imperative this step is used as a stepping stone to even greater success and relevancy.

MaintenanceEvery website requires updates in security, plugins, widgets and more. That on top of keeping content fresh can require a lot of time and effort. We offer training in proper website maintenance to our clients, as well as comprehensive maintenance packages to ease the burden.

DISCOVERYWe dig deep. This is our basis: learning you, your business, your vision, and who you’re up against, so we can help set you apart.

DEVELOPMENTNobody likes a dud. So, this is where we bring it all to life seamlessly; ensuring proper security, functionality and usability.

DEPLOYMENTIt’s time to drop the ball – in the New Year’s Eve, Time Square sense. This is where we push it live and give everyone something to goggle, and google, over.

DESIGNFirst impressions are key, so dress to impress. Your digital look and feel says a lot about who you are, so we’ll help you put your best foot forward.