website design trees
TRANSCRIPT
Design Trees(Website Flat Plans)
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Title
Home Fall 2015 Beauty Fashion Guru Contact us
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Beauty Image
This week’s Guru
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beauty
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This week’s Guru will be an image of the model who did the Q&A and when clicked it will take you to the Guru page.
Guru
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Article Image of model
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Beauty
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Beauty images
Image of model and her beauty products
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Description/caption
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Where products are bought from and price range
Rationale questions• Colour Usage: I am going to be using autumnal colours for my website, it will fit in
with the colour scheme of the magazine and genre. The colours I will be using are dark reds, greens and whites/black. I will be using a three-shade colour scheme using these colours. This will atract the target audience as they are looking for something bold and vibrant that fits well with the genre, and because my genre is autumnal fashion I will need to use colours which associate with this scheme. My colours should fit well with the contrast because all will bring out the autumnal feeling towards the target audience and I feel like these colours could be mixed well to attract the reader.
• Image Usage: The images used will be both Washington Old Hall and Herrington Country Park. The props my model will be wearing will be scarfs, umbrellas (dependent on weather). I am hoping the weather to be sunny yet cold so it fits in with the autumnal genre. When it is sunny and day time the background and scenery of my photo-shoot will really stand out with the colours of the autumn season which is what I am hoping for when I take my images. The body language will be friendly and facing the camera on most of the images so that my target audience don’t feel threatened by the model who is supposed to draw the target audience in. This will fit well in the genre of magazine I am doing because when looking at magazines of similar genre for inspiration I have found that most have been showing their model facing the camera smiling this will hopefully allow my target audience to enjoy autumn as much as I do. The makeup worn will be a light face, with a dark undertone on the lips and eyes where this will accentuate them and fit well with the background of my image. The lips and eyes are the most important feature which I would like to stand out on my model. I will be taking a range of camera angles, going from close ups of the beauty products, to long shot where the background is able to be seen within the shot. The image connotations could be seen if the reader see’s a beauty product or fashion item that they like this may make them emotionally attached to this magazine whereby they feel like because the model pulls off the outfit so well, they want to buy it.
Rationale continued • Text Usage: My text will be regional dialect therefore will use some slang to connect emotionally to the
reader. When reading the article and text in the website they should feel a sense of community and togetherness within the text due to it being able to relate back to them. My readers may feel the emotional connotations used such as the Q&A article will relate back to their life because my Q&A is about a girl who started off just loving beauty and fashion and made something with her life devoted to that world. The teasers will be placed on the home page of the website, giving the reader a little insight into the magazine, teasing them to want to read more, its got to be short and snappy for them to want to read on and see more into my website. Alliterations may be used on some of the hyperlinked pages, this will give humour to the reader and hopefully connect with them on an emotional level. I will put puns in the website as well as the magazine so that it yet again creates a humour which will connect to my audience which will make them feel more involved within the website and should hopefully encourage them to want to read on. Masthead will be placed at the top of each page and the heading underneath so it is easily seen. My slogan will be placed near the masthead to that it is seen by the audience that my slogan goes with my masthead and I want them to remember the slogan when they see my masthead anywhere such as on Billboards, hopefully my slogan will pop into their heads. My logo will be placed along with the masthead and will feature on each page preferably on the top left hand side of the page like it is given on many fashion websites which I have looked at for example H&M logo is always placed on the top left hand side of the screen where it is always in view of each
• Layout and Font: My fonts will be downloaded from Dafont and I have written them on my blog. I will be using Press style and Buy More as two of my main fonts for masthead and sell lines. These two fonts are both bold, and easily read which is why it would fit well with my magazine and website. The layout of my website will be clear, so there won’t be lots of scattered images, it will be in an aligned order so it is easy for my target audience to view. I will be placing them in rows for my beauty and fashion page because this will be the easiest to read and click on. The key focal points will be the fashion and beauty tips which will be given on the linked pages. The framing will be the same frame throughout, the layout will be simple and eays to use, the masthead at the top of the page with the hyperlinked pages underneath the pages, then depending on what page it’s on the page layout will be different due to more photo’s being on one page than it might on the other.