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THE 51ST BVFA-ABAF AWARD FOR THE BEST FINANCIAL INFORMATION - 13 OCTOBER 2011
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Hans BuyssePresident, ABAF/BVFA
THE 51ST BVFA-ABAF AWARD FOR THE BEST FINANCIAL INFORMATION - 13 OCTOBER 2011
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THE 51ST BVFA-ABAF AWARDFOR THE BEST FINANCIAL INFORMATION
THE 51ST BVFA-ABAF AWARD FOR THE BEST FINANCIAL INFORMATION - 13 OCTOBER 2011
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We are not alone on this planet
THE 51ST BVFA-ABAF AWARD FOR THE BEST FINANCIAL INFORMATION - 13 OCTOBER 2011
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Companies, large & small,enhancing transparency
THE 51ST BVFA-ABAF AWARD FOR THE BEST FINANCIAL INFORMATION - 13 OCTOBER 2011
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Our new training programme
The CIIA diploma promoted by EFFAS and ABAF has an awarding body status in the United Kingdom and is recognised by FSSC (Financial Services Skills Council) as a Key 2 qualification (Fact sheet CIIA UK Recognition).
THE 51ST BVFA-ABAF AWARD FOR THE BEST FINANCIAL INFORMATION - 13 OCTOBER 2011
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The Awards forBest Financial Information have become so much more than a rewardfor excellent financial analysis.
THE 51ST BVFA-ABAF AWARD FOR THE BEST FINANCIAL INFORMATION - 13 OCTOBER 2011
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Programmeof the evening
THE 51ST BVFA-ABAF AWARD FOR THE BEST FINANCIAL INFORMATION - 13 OCTOBER 2011
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Hans BuyssePresident, ABAF/BVFA
THE 51ST BVFA-ABAF AWARD FOR THE BEST FINANCIAL INFORMATION - 13 OCTOBER 2011
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Robert PeirceSenior Partner, PriceWaterhouseCoopers
THE 51ST BVFA-ABAF AWARD FOR THE BEST FINANCIAL INFORMATION - 13 OCTOBER 2011
51st Awards Ceremony forBest Financial Information
13 October 2011
Corporate reporting: a perspective from the future
Robert PeirceSenior PartnerPwC
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THE 51ST BVFA-ABAF AWARD FOR THE BEST FINANCIAL INFORMATION - 13 OCTOBER 2011
Agenda
The reporting landscape
Today’s corporate reporting
The drivers of change
What does the future hold?
Integrated reporting
14
THE 51ST BVFA-ABAF AWARD FOR THE BEST FINANCIAL INFORMATION - 13 OCTOBER 2011
A “jigsaw” of parties
15
Employees
Management information and data relevant to
the reporting process
Communication channels
Annualreport
Audited
CSR/ Sustainability
Reporting
Corporate communications
(including Investor
Relations)
continuous
information
Creditrating
agencies
Otherinformation analysers & aggregators
Primary users
Investors
Other users
Government
agencies
NGOs
Other external sources of information
BankersCustomers &
suppliersOther external
sources
Board
The reporting landscape
THE 51ST BVFA-ABAF AWARD FOR THE BEST FINANCIAL INFORMATION - 13 OCTOBER 2011
Pace of changes
0
50
100
150
200
250
300
350
400 Prudential annual report pages - 1850-2008
'Back end' pages 'Front end' pages
16 Source: Investis research
The reporting landscape
THE 51ST BVFA-ABAF AWARD FOR THE BEST FINANCIAL INFORMATION - 13 OCTOBER 2011
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In the 50s, reporting gave a complete and satisfactory picture of corporate performance.
In those days:
- Most assets were tangible;
- Revenues were easy to define;
- Accruals were straight forward;
- Model produced most of mgt info required.
The reporting landscape
Pace of changes
THE 51ST BVFA-ABAF AWARD FOR THE BEST FINANCIAL INFORMATION - 13 OCTOBER 2011
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• Today’s model has remained relatively static apart from the explosion of footnotes whilst:
- Business has become more complex;
- The one-size approach ignores industry differences;
- Mgt relies on information undisclosed in financial statements;
- Risks have significantly increased;
- Shareholders have become diversified.
• It is today generally recognized that company accounts have become long and complex, and increasingly difficult to decipher. As a result many investors have struggled to see warning signs of the risks inherent in a company’s strategy and performance.
The reporting landscape
Pace of changes
THE 51ST BVFA-ABAF AWARD FOR THE BEST FINANCIAL INFORMATION - 13 OCTOBER 2011
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Percentage of market value represented by physical and financial assets versus intangible factors, some of which are explained within financial statements, but many of which are not.
Source: International Integrated Reporting Committee
The reporting landscape
Pace of changes
THE 51ST BVFA-ABAF AWARD FOR THE BEST FINANCIAL INFORMATION - 13 OCTOBER 2011
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• State of affairs
• Risk and uncertainties
• Performance indicators (fin. & non fin.)
• Financial instruments (MGT, hedging, risks)
• Subsequent events
• AC Framework
• R&D
IFRS Consol. Acts
B Stat. Acts
Disclosure notes
Comply or explain
Internal controls
Risk Management
Share holdings
Board & Committees
Remuneration
CSR
An heavily regulated picture...
Today’s corporate reporting
FINANCIAL STATEMENTS
MANAGEMENT REPORT
CSR
CORPORATE GOVERNANCE
THE 51ST BVFA-ABAF AWARD FOR THE BEST FINANCIAL INFORMATION - 13 OCTOBER 2011
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Unsuited to today’s information needs
Today’s corporate reporting
Management’s Valuation
$$$ Value gap $$$
Investors/Analysts Market Value
Reliability of Information
Quality Gap
Importance of a Measure
Reporting Gap
How Actively a Measure is Communicated
Importance of a Measure
Information Gap
How Adequately a Measure is
Communicated
Perception Gap
Understanding Gap
COMMUNICATION GAPS PREVENT MARKET VALUE FROM REFLECTING UNDERLYING VALUE
0%
10%
20%
30%
40%
50%
60%
7 0%
80%
90%
100%
Profit and loss account
Balance Sheet
Cash flow statement
Segmental information
Debt pay out schedules and term
disclosures
Other notes to the
financial statements
Management discussion
and analy sis (MD&A)
Corporate governance information
Historical summary
Importance
Adequacy
0%
10%
20%
30%
40%
50%
60%
7 0%
80%
90%
100%
Profit and loss account
Balance Sheet Cash flow statement
Segmental information
Debt pay out schedules and
term disclosures
Other notes to the
financial statements
Management discussion
and analy sis (MD&A)
Corporate governance information
Historical summary
Importance
Importance
Adequacy
THE 51ST BVFA-ABAF AWARD FOR THE BEST FINANCIAL INFORMATION - 13 OCTOBER 2011
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... With many missing metrics ...
Today’s corporate reporting
Measurable in €’s – Disembodied Embodied – Immeasurable in €’s
Commodities
Physical assets
• property;• plant;• machinery.
Material Supply
Contracts
• licenses & franchises.
Intellectual property
• copyright or patents;• trademarks & designs.
Other
• brands, know-how.
Competency map
• routine competencies;
• core competencies;• distinctive
competencies.
Capabilities
• leadership;• workforce;• networks;• reputation;• R&D in-process;• corporate renewal
capability.
1. Tangible goods
2. Intangible goods
3. Intangible competence
4. Latent capatilities
Hard Soft
TODAY'S COMPETITIVE ADVANTAGES ARE INCREASINGLY INTANGIBLE
THE 51ST BVFA-ABAF AWARD FOR THE BEST FINANCIAL INFORMATION - 13 OCTOBER 2011
Shortcomings with today’s model
• Focus on status quo;
• Lack of awareness;
• Compliance fatigue;
• Investor demand;
• Competitively sensitive;
• Short-termism.
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• Corporate crisis;
• Economic downturn;
• Climate change;
• Resource scarcity;
• Stakeholders increasingly vocal;
• Innovative companies.
Impediments to change
Catalysts for change
Today’s corporate reporting
THE 51ST BVFA-ABAF AWARD FOR THE BEST FINANCIAL INFORMATION - 13 OCTOBER 2011
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• Some reminders:
- book value market value;
- IAS 39 = "control standard“.
• Some criticism:
- massive unrealized losses misleading picture;
- pro-cyclicality snowball effect.
• FV = warning bell? Or = religious belief of IASB?
• FV concept prudential concept
Was Fair-Value a wrong choice?
The drivers of changes - Financials under fire
Two standards ?
THE 51ST BVFA-ABAF AWARD FOR THE BEST FINANCIAL INFORMATION - 13 OCTOBER 2011
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Will "Fair-Value" stand-up when facing politicians?
• Politicians & regulators:
- Have taken actions:
? nationalizing "toxic assets“;
? nationalizing banks;
? … which have their own risk.
- Have a word to say;
- Have now a vested interest in accounting.
The drivers of changes - Financials under fire
THE 51ST BVFA-ABAF AWARD FOR THE BEST FINANCIAL INFORMATION - 13 OCTOBER 2011
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Global macro trends are driving changeMajor shifts in our natural world, and in the way governments and consumers are responding are creating new risks and opportunities for corporates
The drivers of changes
Direct drivers:
Risk resilience
Sustainability mega trends
Regulation and Government
action
Biodiversity loss
Water scarcity
Population growth
Raw materials scarcity
Demand for energy
Growing importance of
emerging markets
Connectivity & information flows
Corporate leadership & competition
Urbanisation
Ethical consumerism
Climate change
Indirect drivers:
Regulations and
Reputation
THE 51ST BVFA-ABAF AWARD FOR THE BEST FINANCIAL INFORMATION - 13 OCTOBER 2011
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Global economic power is shiftingTop 10 economies by GDP in 2050
Greenhouse gas emissions keep risingGHG emissions by regions
The drivers of changes
Source – WBCSD Vision 2050
And there are increasingly other interested parties
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Natural disasters increase are a cause for investors’ concern
“The National Association of Insurance Commissioners (NAIC) today adopted a mandatory requirement that insurance companies disclose the financial risks they face from climate change, as well as actions the companies are taking to respond to those risks.”
San Diego, March 2009
Source: MUNICH RE Topics Geo 2010
The drivers of changes
Regulators and investors are demanding reporting on climate risks
THE 51ST BVFA-ABAF AWARD FOR THE BEST FINANCIAL INFORMATION - 13 OCTOBER 2011
We are entering a new environment
• The unbelievable might become the norm.
• The cost of banks bailouts is staggering.
• The financial turmoil is not the only one we have to deal with:
- climate change;
- mass species extinction;
- higher energy costs;
- structural unemployment;
- ageing of societies.
29
What does the future hold?
THE 51ST BVFA-ABAF AWARD FOR THE BEST FINANCIAL INFORMATION - 13 OCTOBER 2011
Sustainibility reporting = advertising gimmick?
• Ecosystems risks are underestimated.
• "Ecological crunch" = xn financial turmoil.
• Fortunately many forward looking reporting initiatives are now on their way:
- The Global Reporting Initiative;
- The Word Business Council for sustainable developments;
- The Carbon Disclosure Project;
- The World Intellectual Capital Initiative;
- The EU expert committee on “non-financial information”
- … and many others.30
What does the future hold?
But: While 96% of CEOs from the world’s largest companies recognize that sustainability issues should be fully integrated in strategy and operations, only 21% report sustainability information.Source: Bloomberg, The sustaibability Edge, 2010
THE 51ST BVFA-ABAF AWARD FOR THE BEST FINANCIAL INFORMATION - 13 OCTOBER 2011
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The world is changing – reporting must too
Thinking: Disconnected à Integrated
Stewardship: Financial capital à All forms of capital
Focus: Past, financial à Past and future, connected, strategic
Timeframe: Short term à Short, medium and long term
Trust: Narrow disclosures à Greater transparency
Adaptive: Rule bound à Responsive to individual circumstances
Concise: Long and complex à Concise and material
Technology enabled:
Paper based à Technology enabled
What does the future hold?
THE 51ST BVFA-ABAF AWARD FOR THE BEST FINANCIAL INFORMATION - 13 OCTOBER 2011
What does it mean?
• The integration of mainstream and sustainability reporting (ESG).
• The integration of financial, non-financial and narrative information.
• An alignment between key elements of reported information:
- Market dynamics, strategy and business model;
- Strategy, resource usage and environmental impacts;
- Strategy, risk and KPIs (financial and non financial);
- Remuneration with strategy and KPIs.
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Integrated Reporting
“Connectivity”
Reflects the “integrated collective thinking” of those charged with governance to monitor and manage the value-creation process.
THE 51ST BVFA-ABAF AWARD FOR THE BEST FINANCIAL INFORMATION - 13 OCTOBER 2011
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CompetitorsMacro-economics
Regulation
RiskGovernance
Remuneration
FinancialOperational
Social contributionEnvironment
Business modelDependencies
High level proposed unified view
Integrated reporting
Reporting needs to reinforce critical connections:
• Front and back half of report;
• What’s reported and strategy;
• Strategy and market context;
• Strategy, business model, risk, KPIs and remuneration;
• Financial, non-financial and narrative information.
THE 51ST BVFA-ABAF AWARD FOR THE BEST FINANCIAL INFORMATION - 13 OCTOBER 2011
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No “one size fit all” answer ... but relevance is key
Category What’s clear What’s not clear
Market context 74% talk about the future
13% explain what it means
Strategy 90% include strategic priorities
12% base reporting on strategy
Risks75% talk about risk mitigation
35% provide comprehensive insights
Delivering strategy
65% refer to their business model
29% identify resources/relationships
Performance 88% explicitly identify KPIs
25% align KPIs to strategy
Sustainability61% give sustainability-related KPIs
15% link sustainability to strategy
CompetitorsMa cro-economics
Regulation
RiskGov ernance
Remuneration
FinancialOperational
Social contributionEn v ironment
Bu siness modelDependencies
Integrated reporting
THE 51ST BVFA-ABAF AWARD FOR THE BEST FINANCIAL INFORMATION - 13 OCTOBER 2011
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Some suggested key drivers
Integrated reporting
• Investor returns:
- Dividends;- Interest.
• Total Tax Contribution:
- Taxes paid;- Taxes collected.
• Employment:
- Direct;- Indirect;- Health & safety.
• Products & services:
- Innovation;- Brand.
• Supply chain:
- Operation efficiency;
- Integrity & fair trade.
• Environmental impact:
- Greenhouse gases;
- Waste;- Resource usage.
..... retaining the licence to operate
THE 51ST BVFA-ABAF AWARD FOR THE BEST FINANCIAL INFORMATION - 13 OCTOBER 2011
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Integrated reporting
Some examples
THE 51ST BVFA-ABAF AWARD FOR THE BEST FINANCIAL INFORMATION - 13 OCTOBER 2011
Risk profileAfren plc
37
Integrated reporting – Some examples
THE 51ST BVFA-ABAF AWARD FOR THE BEST FINANCIAL INFORMATION - 13 OCTOBER 2011
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Communication hierarchyMan Group
Top Slice
Strategic and
material
Data Set
Other information
Additional information required to meet the requirements of accounting standards and
company law
Integrated reporting – Some examples
THE 51ST BVFA-ABAF AWARD FOR THE BEST FINANCIAL INFORMATION - 13 OCTOBER 2011
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Range of organisations involved
Integrated reporting
THE 51ST BVFA-ABAF AWARD FOR THE BEST FINANCIAL INFORMATION - 13 OCTOBER 2011
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“You can never have an impact on society if you have not changed yourself. ”Nelson Mandela
“Setting an example is not the main means of influencing others; it is the only means. ” Albert Einstein
“The threat from climate change is serious, it is urgent, and it is growing. Our generation’s response to this challenge will be judged by history, for if we fail to meet it - boldly, swiftly, and together - we risk consigning future generations to an irreversible catastrophe.” Barack Obama
“…we must look well ahead to the possible depletion of sources, to the saving of material, and to the finding of substitute materials and fuels.” Henry Ford, Founder of Ford Motor Co., 1926
Concluding comments
THE 51ST BVFA-ABAF AWARD FOR THE BEST FINANCIAL INFORMATION - 13 OCTOBER 2011
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Zoe KnightDirector Climate Change Strategy, HSBC
THE 51ST BVFA-ABAF AWARD FOR THE BEST FINANCIAL INFORMATION - 13 OCTOBER 2011
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Non-financial reporting for financial analysts
Brussels, October 2011
Zoe Knight*
Director, Climate Change strategy
HSBC Bank plc
+44 20 7991 6715
m
* Employed by a non-US aff iliate of HSBC Securities (USA) Inc, and is not registered/qualif ied pursuant to FINRA regulations
View HSBC Global Research at: http://w ww.research.hsbc.comIssuer of report: HSBC Bank plc
Disclaimer & Disclosures:This report must be read w ith the disclosures and the analyst certif ications in the
Disclosure appendix, and w ith the Disclaimer, w hich forms part of it
ABCGlobal Research
THE 51ST BVFA-ABAF AWARD FOR THE BEST FINANCIAL INFORMATION - 13 OCTOBER 2011
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Helping HSBC and its clients integrate climate change into investment strategy
Analysing key
economic,
political, scientific
and technological
drivers
Evaluating market
implications in
terms of risks &
opportunities by
sector & theme
Macro Markets
Equities
HSBC Climate Change Centre of Excellence
Working with
equity teams to
identify
investment
opportunities
THE 51ST BVFA-ABAF AWARD FOR THE BEST FINANCIAL INFORMATION - 13 OCTOBER 2011
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Principles for responsible investment:
• 6 principles relating to factoring in ESG
• Engagement with companies
Inclusion of SRI / ESG in broker review process
Drivers of non-financial reporting I: Investors
Inv estment managers
56%
Asset ow ners
26%Serv ice prov iders
18%
18.5
22
30
0
5
10
15
20
25
30
35
2009 2010 2011
USDtrn
Split of signatories
Assets under management of PRI signatories
Source: UN PRI Annual Reports
THE 51ST BVFA-ABAF AWARD FOR THE BEST FINANCIAL INFORMATION - 13 OCTOBER 2011
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“By directing that industry in such a manner as its produce may be of greatest value, he intends only his own gain, and he is in this, as in many other cases, led by an invisible hand to promote an end which was no part of his intention.”
An inquiry into the Nature and Causes of the Wealth of Nations, vol. 1 (1776)
•Differentiation is key for sell-side analysts
Drivers of non-financial reporting II: Analyst motivation
05
1015202530354045
AN
HE
US
ER
-
BU
SC
H
BE
LGA
CO
M
UC
B
KB
C
GR
OU
P
SA
NO
FI
TO
TA
L
LVM
H
GD
F S
UE
Z
PH
ILIP
S
UN
ILE
VE
R
KP
N K
ON
ING
GR
OE
P
HE
INE
KE
N
FranceBelgium Netherlands
Number of analysts covering stocks
Source: Company reports, Thomson Reuters Datastream
THE 51ST BVFA-ABAF AWARD FOR THE BEST FINANCIAL INFORMATION - 13 OCTOBER 2011
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Non-financial reporting is undergoing change
1. Focus on operational ESG
2. Niche ESG engagement with companies
3. Direct materiality (costs)
1. Focus on strategic ESG
2. Mainstream ESG engagement with companies
3. Indirect materiality (reputation)
Historical ESG Analysis Future ESG Analysis
THE 51ST BVFA-ABAF AWARD FOR THE BEST FINANCIAL INFORMATION - 13 OCTOBER 2011
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Operational versus Strategic
Water Food
Energy
Biofuels
can be less CO
2
intensive, but crops for fuel
compete w
ith foodEne
rgy
can
be w
ater
inte
nsiv
e, c
limat
e ch
ange
exac
erba
tes
wat
er s
tres
s
Climate change impacts manifest through water Ğ increased flooding
or shortage, both factors for agricultural productivity
Climate Factor
Agr
icul
ture
is a
maj
or
sour
ce o
f G
HG
Õs, a
nd
clim
ate
chan
ge im
pact
s
effe
ct a
gric
ultu
ral y
ield
s
Fossil fuel energy is a significant CO2 emitter, contributing to climate
change
Water Food
Energy
Biofuels
can be less CO
2
intensive, but crops for fuel
compete w
ith foodEne
rgy
can
be w
ater
inte
nsiv
e, c
limat
e ch
ange
exac
erba
tes
wat
er s
tres
s
Climate change impacts manifest through water Ğ increased flooding
or shortage, both factors for agricultural productivity
Climate Factor
Agr
icul
ture
is a
maj
or
sour
ce o
f G
HG
Õs, a
nd
clim
ate
chan
ge im
pact
s
effe
ct a
gric
ultu
ral y
ield
s
Fossil fuel energy is a significant CO2 emitter, contributing to climate
change
Source: HSBC, Scoring Climate Change Risk, Which
countries are most vulnerable? August 2011
Resource stress is increasing, but natural capital the ‘E’ factor not integrated into
macro/country analysis
THE 51ST BVFA-ABAF AWARD FOR THE BEST FINANCIAL INFORMATION - 13 OCTOBER 2011
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Operational versus Strategic
Source: HSBC
Source: HSBC, Scoring Climate Change Risk, Which countries are most vulnerable? August 2011
Resource stress is increasing, but natural capital the ‘E’ factor not integrated into
macro/country analysis
0
5,000
10,000
15,000
20,000
25,000
2011 2015 2020 2030 2050
0.0
0.5
1.0
1.5
2.0
2.5
3.0
BAU G2 BAU G2
GDP per Capita, US$ % Grow th
0
5000
10000
15000
20000
25000
2010 2050 'If Only '
Coal OilGas Renew ablesNuclear Biomass and w aste
m toe
0
1000
2000
3000
4000
2005 2030 2005 2030 2005 2030
OECD BRIC RoW
Sev ere Medium Low No
million
Unconstrained energy demandBenefits of green growth Rising water stress
THE 51ST BVFA-ABAF AWARD FOR THE BEST FINANCIAL INFORMATION - 13 OCTOBER 2011
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Move to strategic analysis necessitates (unintended?) mainstreaming
Countries with the highest vulnerabilities are those expected to drive
global growth
Niche versus Mainstream
Source: HSBC, Scoring Climate Change Risk, Which countries are most vulnerable? August 2011
Country vulnerability to Climate Change(top right most vulnerable, bottom left least vulnerable)
0
200
400
600
800
1000
1980
1982
1984
1986
1988
1990
1992
1994
1996
1998
2000
2002
2004
2006
2008
2010
Meteorological Hy drological Climatic
Argentina
Australia
Brazil
Canada
China
France
Germany
India
Indonesia
Italy
Japan
Mexico
Russia
Saudi
ArabiaSouth
AfricaKorea Turkey
UK
US
0.0
2.0
4.0
6.0
8.0
10.0
0.0 2.0 4.0 6.0 8.0 10.0Exp osure
Sen
siti
vity
ArgentinaAustralia
Brazil
Canada
China
FranceGermany
India
Indonesia
Italy
Japan
MexicoRussia
Saudi
Arabia
S Africa
Korea
Turkey
UK
US2.0
4.0
6.0
8.0
10.0
2.0 4.0 6.0 8.0 10.0Adaptive potential
Ad
apti
ve c
apac
ity
Rising natural disasters
THE 51ST BVFA-ABAF AWARD FOR THE BEST FINANCIAL INFORMATION - 13 OCTOBER 2011
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PREVIOUSLY:
• Direct management responsibility for materiality of impacts
- Cost / process issue
- Sector specifics (resource intensity and environmental impact)
- Peers benchmarking, but unknown timing entity
NOW:
• ‘Unintended’ macro ESG drivers are difficult to manage, and difficult for analysts to identify, they require regional supply-side analysis; to date, regional analysis has been demand biased
- Resource use
- Social unrest
- Political governance
Previous good practice in reporting might not be enough
Direct versus Indirect
THE 51ST BVFA-ABAF AWARD FOR THE BEST FINANCIAL INFORMATION - 13 OCTOBER 2011
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Points for Debate
Are ESG factors set to become more material?
áYes
Does the knowledge disconnect between company costs and geographical source of costs from a non-financial perspective matter?
áYes
Whose responsibility is it to drive the non-financial analysis agenda forward?
áInvestors, corporates, analysts? (Regulation?)
THE 51ST BVFA-ABAF AWARD FOR THE BEST FINANCIAL INFORMATION - 13 OCTOBER 2011
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Douglas GeddesDirector, The Crew Research
THE 51ST BVFA-ABAF AWARD FOR THE BEST FINANCIAL INFORMATION - 13 OCTOBER 2011
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Hans BuyssePresident, ABAF/BVFA
THE 51ST BVFA-ABAF AWARD FOR THE BEST FINANCIAL INFORMATION - 13 OCTOBER 2011
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Luc Van der ElstVice-President, BVFA/ABAF
THE 51ST BVFA-ABAF AWARD FOR THE BEST FINANCIAL INFORMATION - 13 OCTOBER 2011
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Screening Process
54 Companies (=) 68 analysts (+) 211 surveys (+)
0
50
100
150
200
250
# Cies # Analysts # Scores
2008 2009 2010 2011
THE 51ST BVFA-ABAF AWARD FOR THE BEST FINANCIAL INFORMATION - 13 OCTOBER 2011
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Screening Process
68 analysts: 39 Sell-side including 15 FR/NL
0
10
20
30
40
50
60
70
S-Side B-Side Inv. Magaz. Other Total
2008 2009 2010 2011
THE 51ST BVFA-ABAF AWARD FOR THE BEST FINANCIAL INFORMATION - 13 OCTOBER 2011
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Screening Process
211 surveys: 3.9 surveys/ company (> minim. 3)
0%
10%
20%
30%
40%
50%
60%
1 2 3 4 5 6
2008 2009 2010 2011
THE 51ST BVFA-ABAF AWARD FOR THE BEST FINANCIAL INFORMATION - 13 OCTOBER 2011
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As previous years, the survey includes four major aspects of financial Information and Communication:
• Annual Report
• Press Releases
• Investor Relations
• Website
All questions are rated on a 5 point scoring scale:
Followed by a text box to clarify the given score
For some questions
• Guidelines are added. These guidelines set some hurdle rates or make it clearer what kind of specific information we wanted to be evaluated.
• A 6th answer option is provided ‘not applicable’
Company Scorecards — Survey
Very poor Poor Good Very good Excellent
1 2 3 4 5
THE 51ST BVFA-ABAF AWARD FOR THE BEST FINANCIAL INFORMATION - 13 OCTOBER 2011
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Score card: overview
This company was reviewed by analystsx
Average Average AverageOverall M&S Bel20
OVERALL 500 412,0 332,1 318,3 357,4
1. ANNUAL REPORT 100 78,7 63,7 61,3 68,1
2. PRESS RELEASES 100 87,5 63,8 59,8 71,0
3. INVESTOR RELATIONS 200 176,0 139,2 134,7 147,5
4. WEBSITE 100 81,5 65,4 62,6 70,7
SECONDARY CLASSIFICATION
Info regarding the past 125 101,8 80,3 76,6 87,1
Info regarding the present 285 244,2 197,2 189,6 211,4
Info regarding the future 90 72,0 54,5 52,2 58,9
BenchmarksCompany
score
Theoretical
max.
Highest
score
THE 51ST BVFA-ABAF AWARD FOR THE BEST FINANCIAL INFORMATION - 13 OCTOBER 2011
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Scorecard – Annual report
Average Average AverageOverall M&S Bel20
1. ANNUAL REPORT 100 78,7 63,7 61,3 68,1
1.1 Key figures & ratios 10 9,0 6,4 6,1 7,0
1.1.1. Key figures & ratios 5 5,0 3,6 3,5 3,8
1.1.2. Years of history 5 5,0 2,8 2,6 3,2
1.2 Products & Services and Segments 10 9,0 6,7 6,4 7,3
1.3 Competitive position 10 8,0 5,2 5,0 5,5
1.4 Strategy 20 16,0 11,6 11,1 12,5
1.4.1. Info on strategy 10 8,7 6,5 6,3 6,8
1.4.2. Medium to long term objectives 10 8,0 5,1 4,9 5,7
1.5 Financial section 30 27,0 20,6 19,9 22,1
1.5.1. Quality financial statements 10 9,0 6,8 6,6 7,3
1.5.2. Quality of the notes 20 18,7 13,8 13,3 14,7
Eg info on intangible assets 5 4,7 3,4 3,3 3,5
Eg info on financial debt 5 4,8 3,5 3,3 3,8
Eg info on pension deficit 5 4,8 3,2 3,0 3,6
Eg info on financial instruments 5 4,7 3,4 3,3 3,7
1.6 Risks 10 9,3 6,5 6,4 6,8
1.7 Other (relevant) info 10 8,0 6,6 6,4 7,0
Useful and good quality items
Key Events 100% 100% 48% 44% 55%
Message to the shareholders 100% 100% 59% 61% 54%
Group structure 100% 100% 33% 33% 34%
Info on shareholders 100% 100% 26% 25% 28%
Info on share price 100% 50% 6% 8% 4%
Info on stock options 100% 75% 20% 20% 20%
Corporate Governance 100% 100% 19% 12% 30%
Info on sustainability 100% 100% 14% 11% 21%
Lexicon 100% 75% 9% 6% 13%
Company
score
Theoretical
max.
Highest
score
Benchmarks
THE 51ST BVFA-ABAF AWARD FOR THE BEST FINANCIAL INFORMATION - 13 OCTOBER 2011
62
Scorecard – Press releases
Average Average AverageOverall M&S Bel20
2. PRESS RELEASES 100 87,5 63,8 59,8 71,0
2.1 FY/HY results: Numbers 20 19,0 14,2 13,6 15,3
2.1.1. Is set of numbers complete? 10 10,0 7,4 7,1 7,9
2.1.2. Is there YoY comparison? 10 9,5 6,8 6,4 7,4
2.2 FY/HY results: Comments 30 26,0 18,9 18,2 20,4
2.2.1. Changes in topline numbers 10 9,5 6,3 6,1 6,6
2.2.2. Quality of comments 10 8,0 6,3 6,1 6,8
2.2.3. Info on segments/operating assets 10 9,0 6,3 6,0 7,0
2.3 FY/HY results: Guidance 10 8,0 5,6 5,4 6,2
2.4 FY/HY results: Publication delays 20 20,0 12,9 11,4 15,7
2.4.1. Time to publish full year results 10 10,0 6,6 6,2 7,3
2.4.2. Time to publish half year results 10 10,0 6,3 5,2 8,4
2.5 Quarterly results 10 10,0 6,0 5,5 6,7
2.6 Other 10 9,0 6,2 5,8 6,8
Highest
score
BenchmarksCompany
score
Theoretical
max.
THE 51ST BVFA-ABAF AWARD FOR THE BEST FINANCIAL INFORMATION - 13 OCTOBER 2011
63
Scorecard – Investor relations
Average Average AverageOverall M&S Bel20
3. INVESTOR RELATIONS 200 176,0 139,2 134,7 147,5
3.1 Availability 20 20,0 15,4 15,0 16,1
3.2 Reactivity 20 20,0 15,1 14,6 15,9
3.3 Consistency 20 20,0 14,3 13,5 15,7
3.4 Reliability 20 20,0 14,7 13,8 16,2
3.5 Access to senior management 20 20,0 14,4 14,8 13,9
3.6 Date alert 20 18,7 14,1 13,4 15,4
3.7 Analyst meetings & Conf. calls 20 20,0 14,2 13,9 14,8
3.8 Insight business model & activities 20 18,7 13,0 12,8 13,3
3.9 Updates on strategy 20 18,0 11,8 11,1 13,0
3.10 Guidance 20 18,0 12,2 11,6 13,3
BenchmarksCompany
score
Theoretical
max.
Highest
score
THE 51ST BVFA-ABAF AWARD FOR THE BEST FINANCIAL INFORMATION - 13 OCTOBER 2011
64
Scorecard – Website
Average Average AverageOverall M&S Bel20
4. WEBSITE 100 81,5 65,4 62,6 70,7
4.1 Operational information 25 20,3 15,7 15,3 16,5
4.1.1. Info on history 10 8,5 6,3 6,2 6,5
4.1.2. Info on services, products, markets 10 9,0 6,9 6,7 7,2
4.1.3. Links to other relevant websites 5 3,8 2,6 2,4 2,9
4.2 Financial information 30 26,5 19,0 17,5 21,7
4.2.1. Archive annual rep./press releases 10 10,0 7,6 7,5 7,9
4.2.2. Archive recent presentations 10 9,5 6,2 5,3 7,7
4.2.3. Info on financial debt 10 8,0 5,2 4,7 6,2
4.3 Investor relations 20 18,0 13,9 13,4 14,8
4.3.1. Contact details of IR 5 4,8 3,5 3,4 3,9
4.3.2. Subscription service 5 4,8 3,5 3,4 3,8
4.3.3. Financial calendar 10 9,5 6,8 6,6 7,2
4.4 Varia 10 8,3 6,7 6,4 7,1
4.4.1. Info on shareholder structure 5 4,3 3,3 3,2 3,5
4.4.2. Info on corporate governance 5 4,5 3,4 3,2 3,6
4.5 Organisation & navigation comfort 15 14,3 10,2 10,0 10,6
BenchmarksCompany
score
Theoretical
max.
Highest
score
THE 51ST BVFA-ABAF AWARD FOR THE BEST FINANCIAL INFORMATION - 13 OCTOBER 2011
66
Ranking – Annual Report
= Mid & Small caps
= Bel20
5 D'IETEREN 73,8
4 HANSEN TRANSMISSIONS 75,0
3 AB INBEV 75,5
2 BELGACOM 78,5
1 COFINIMMO 78,7
THE 51ST BVFA-ABAF AWARD FOR THE BEST FINANCIAL INFORMATION - 13 OCTOBER 2011
67
Ranking – Press Releases
= Mid & Small caps
= Bel20
5 HANSEN TRANSMISSIONS 76,0
4 AB INBEV 79,0
3 MOBISTAR 80,7
2 BELGACOM 86,0
1 TELENET 87,5
THE 51ST BVFA-ABAF AWARD FOR THE BEST FINANCIAL INFORMATION - 13 OCTOBER 2011
68
Ranking – Investor Relations
= Mid & Small caps
= Bel20
5 BELGACOM 166,0
4 QUEST 167,3
3 AEDIFICA 168,0
2 GIMV 170,0
1 HANSEN TRANSMISSIONS 176,0
THE 51ST BVFA-ABAF AWARD FOR THE BEST FINANCIAL INFORMATION - 13 OCTOBER 2011
69
Ranking – Website
5 AGEAS 77,0
4 GIMV 78,0
3 DELHAIZE 79,0
2 AEDIFICA 79,5
1 BELGACOM 81,5
= Mid & Small caps
= Bel20
THE 51ST BVFA-ABAF AWARD FOR THE BEST FINANCIAL INFORMATION - 13 OCTOBER 2011
70
Ranking – Overall score
= Mid & Small caps
= Bel20
5 MOBISTAR 387,0
4 AEDIFICA 391,5
3 TELENET 400,4
2 HANSEN TRANSMISSIONS 402,0
1 BELGACOM 412,0