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Page 1: WELCOME []...© 2019 Snowflake Inc. All Rights Reserved WELCOME Cell phones on silent Sign up for your Snowflake free trial (Enterprise edition)
Page 2: WELCOME []...© 2019 Snowflake Inc. All Rights Reserved WELCOME Cell phones on silent Sign up for your Snowflake free trial (Enterprise edition)

© 2019 Snowflake Inc. All Rights Reserved

WELCOMECell phones

on silentSign up for your

Snowflake free trial (Enterprise edition)

https://trial.snowflake.com

Slide deck will be made available

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© 2019 Snowflake Inc. All Rights Reserved

AGENDA

Breaking Data Barriers 20 mins

Technical Deep Dive 25 mins

Customer Session 25 mins

Q&A With Speakers 25 mins

Zero to Snowflake Workshop 90 mins

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© 2019 Snowflake Inc. All Rights Reserved.

BREAKING DATA BARRIERS

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SNOWFLAKESQL DATA WAREHOUSE BUILT FOR THE CLOUD

3 yearsin development

2,500customers, adding 500 a quarter

Growing consistently 3x globally

Replacing legacy & first

gen cloud alike

Gartner and Forrester “Leader”

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OUR MISSION

ENABLE EVERY ORGANIZATIONTO BE DATA-DRIVEN

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CURRENT DATA WAREHOUSE PROBLEMS

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Many data sources / stores

Semi-structured data

No single source of truth

Cannot easily share

SILOED, DIVERSE DATA

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SCALE AND SPEED ISSUES

Cannot easily scale up/out

Resource contention

Slow queries and ingest

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COMPLEX, COSTLY INFRASTRUCTURE

Costly software & hardware

Over-provisioned for spikes

Lots of maintenance & tuning

Many languages

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LEADS TO SLOW, LIMITED DECISION MAKING

Cannot easily scale up/out

Resource contention

Slow queries and ingest

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© 2019 Snowflake Inc. All Rights Reserved.

THE SOLUTION:

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All in one place, incl semi-structured data

Single source of truth

Securely share live data with others

ALL DATA CENTRALIZED AND SHAREABLE

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© 2019 Snowflake Inc. All Rights Reserved

UNLIMITED, AUTOMATIC SCALE AND SPEED

Separation of storage and compute

All workloads get proper, isolated resources

Automatically handles spikes

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© 2019 Snowflake Inc. All Rights Reserved

SIMPLE, COST EFFECTIVE INFRASTRUCTURE

No hardware

Fast time to value

Near-zero maintenance

Pay as you use

Complete SQL

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© 2019 Snowflake Inc. All Rights Reserved

LEADS TO FASTER, BETTER DECISION MAKING

Unlimited queries & users

Fresh & complete data

Optimize revenue & costs

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© 2019 Snowflake Inc. All Rights Reserved

EVER EXPANDING ECOSYSTEM

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© 2019 Snowflake Inc. All Rights Reserved

SecureData Sharing

DataApplications

AcceleratedAnalytics

DataLake

Cloud DataWarehouse

DataScience

SNOWFLAKE USE CASES

DataEngineering

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More users, faster analytics

Larger workloads and data sets

More queries, better analysis

Faster, scalable analytic app

Easily bring in more user workloads and data sets

while exceeding scale and performance requirements

OVER 2,500 SUCCESSFUL CUSTOMERS

No more concurrency / contention issues;

timely analytics for 10+ LOBs

Can do 100 times more queries per day for

quicker, better analysis

Delivered new analytic application to 10,000+ pharmacies with query

performance improved 150x

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TECHNICALDEEP DIVE

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HOW IS SNOWFLAKE UNIQUE?

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A NEW ARCHITECTURE FOR DATA WAREHOUSING

Traditional Architectures Snowflake

Additional capacity requires forklift upgrade

Reads/Writes at the same time cripples the system

Replication requires additional hardware

Shared-disk

Resizing cluster requires redistributing data. Shut down requires unloading.

Each cluster requires its own copy of data (ex: test/dev, HA)

Vacuuming processes needed to maintain sort and distribution for performance

Shared-nothing Multi-cluster, shared data

Centralized, scale-out storage that expands and contracts automatically

Independent compute clusters can read/write at the same time and resize instantly

Automated backup across multiple availability zones/regions

AWS, Azure, GCP

Multi-cluster, shared data, in the cloud

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ETL/ELT

XS

S

M

M

L

Sales

Data Science

Global Services

Transactional Control

SecurityQuery Planning & Optimisation

Metadata Management

S

Snowpipe

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XL

ETL/ELT

XS M

Sales

Data Science

M…

Multi-cluster

S

Snowpipe

Global Services

Transactional Control

SecurityQuery Planning & Optimisation

Metadata Management

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ETL/ELT

XS

S

M

Sales

Data Science

M…

Dev Ops

Clone

XL

Multi-cluster

Structured & semi-structured

XL

L

Finance/DBAs

External

DataSharing

Data protection & time travel

M

Snowpipe

Global Services

Transactional Control

SecurityQuery Planning & Optimisation

Metadata Management

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© 2019 Snowflake Inc. All Rights Reserved

Authentication Accesscontrol

Data encryption

External validation

Data availability

SECURE BY DESIGN, DATA AVAILABILITY

Embedded multi-factor authentication

Key Pair authentication

Federated authentication / SSO supported

IP whitelisting

Roles-based access control model

Granular privileges onall objects & actions

All data encrypted, always, end-to-end

Encryption keys managed automatically

Certified against enterprise-class requirements

PCI and HIPAA available

User error: Time Travel, Failsafe, Cloning

Zone failure: Data replicated to multiple zones in a region

Region/Provider failure: Data replication & failover

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Secure Data Sharing

DataEngineeringData Lake

MORE ON USE CASES

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© 2019 Snowflake Inc. All Rights Reserved

Snowflake

Governance

Transactional

Data sharing

Global

Additional Benefits

Performance

Managed service

HOW IS A SCALABLE DATA WAREHOUSE DIFFERENT FROM A DATA LAKE?

Multiple workloadsNo silos – all data

Attributes

Open formats

Raw Representation

Cheap storage

Schema on read

Data Lake

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© 2019 Snowflake Inc. All Rights Reserved

AUGMENTING EXISTING DATA LAKES

S3Azure

Storage

GCS

New Files

DataLake

External Tables

SQL overSnowflake tablesSQL overexternal tableHive

Metastore

Notifications

Hive Events

Materialized Views

SQL overmaterialized data

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LOW LATENCY INGEST

Unload

External Stage(S3, Azure Blobs,

GCS)

Web

IoT

Mobile

Enterprise Apps

Staging TablesSnowpipe

External Stage(S3, Azure

Blobs, GCS)

Data Sources

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SCALABLE TRANSACTIONAL TRANSFORMATIONS

Unload

External Stage(S3, Azure Blobs, GCS)

Staging Tables

Table Streams & TasksTarget Table 1

Target Table 2Transformations

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Secure Live Frictionless

SECURE DATA SHARING

Personalized Global

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PUBLIC DATA EXCHANGE

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THE PRIVATE DATA EXCHANGE

Customers

Partners

Suppliers

Marketing

Finance

Other Business Unit

COMING S

OON

Security & Access ControlsGlobal

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THANK YOU