welcome to advertising - a brief introduction
DESCRIPTION
A presentation I held for the first years of my course Creative Advertising Strategy at London College of Communication.TRANSCRIPT
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An introduction
Welcome to advertising
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It will never be boring
Welcome.
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Diverse industry
Business problems solved creatively.
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It’s a tough industry
Genius, creativity,originality.
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It’s a fun industry
You’ll never quit at 6 o’clock
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What do you want to be?
Account ManagerCreativePlanner
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What do they do?
AttackMidfield Defenders
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Get rich or die trying
Placementsand Graduate Schemes.
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Creatives
PortfolioPlacementsAwards
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Planners / Accounts
Graduate Scheme1st and 2nd interviewTrainee
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Good news
TeachersEach otherReputation
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Contact
alfredmalmros.com
alfredmalmros.tumblr.com
delicious.com/minimalfest
flickr.com/photos/minalfred
affe.jaiku.com