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Welcome to the world of entertainment and cinema MEDIADATEN 2020

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Page 1: Welcome to the world of entertainment and cinema€¦ · 2020-01-30  · Facts & Figures. Specialist for non-standard formats Targeting-possibilities: Movie, Genre, Cluster ... Videotakeover

Welcome to the world of entertainment and

cinema

MEDIADATEN 2020

Page 2: Welcome to the world of entertainment and cinema€¦ · 2020-01-30  · Facts & Figures. Specialist for non-standard formats Targeting-possibilities: Movie, Genre, Cluster ... Videotakeover

Biggest cinema

& gaming

online network with about 6,69 Mio.

unique user

Facts & Figures.

Specialist for

non-standard

formats

Targeting-

possibilities:

Movie, Genre, Cluster…

More than

25Web/ Mobile sites

from the sectors

cinema and

cinetainment

Page 3: Welcome to the world of entertainment and cinema€¦ · 2020-01-30  · Facts & Figures. Specialist for non-standard formats Targeting-possibilities: Movie, Genre, Cluster ... Videotakeover

18-29

yearsMain target

group

Facts & Figures.

55%

male

345%

female

more than 32%

are younger

than 30 years

Source: AGOF 2018-03

Page 4: Welcome to the world of entertainment and cinema€¦ · 2020-01-30  · Facts & Figures. Specialist for non-standard formats Targeting-possibilities: Movie, Genre, Cluster ... Videotakeover

Targeting.

Online:Browser

IP address

Provider/

operation system

Geo:AC-Nielsen

Metropolitan area

Province/state

City

District

Postal Code

Key Value:movie

genre

cinema

time:time

weekday

time period

and others

Page 5: Welcome to the world of entertainment and cinema€¦ · 2020-01-30  · Facts & Figures. Specialist for non-standard formats Targeting-possibilities: Movie, Genre, Cluster ... Videotakeover

WEISCHER.ONLINE

Our media.

Picture: © Universal

Page 6: Welcome to the world of entertainment and cinema€¦ · 2020-01-30  · Facts & Figures. Specialist for non-standard formats Targeting-possibilities: Movie, Genre, Cluster ... Videotakeover

WEISCHER.ONLINE | PORTFOLIO

Cinetainment.

kino-zeit.deblairwitch.de critic.de fantasticmovies.de fernsehplan.de Kinoradar APPfilmdienst.decinemaxxl.de

kinoundco.de moviejones.de quotenmeter.de scary-movies.denetzkino.demojoba.de promivideo.de spielenxxl.de

Page 7: Welcome to the world of entertainment and cinema€¦ · 2020-01-30  · Facts & Figures. Specialist for non-standard formats Targeting-possibilities: Movie, Genre, Cluster ... Videotakeover

WEISCHER.ONLINE | PORTFOLIO

Cinema Exhibitors.

c1-cinema.de cinemotion-kino.decinedom.de

cineplex.de kinopolis.de uci-kinowelt.de UFA-Sitescineweb.de zoopalast-berlin.de

astor-grandcinema.deastor-filmlounge.de

Page 8: Welcome to the world of entertainment and cinema€¦ · 2020-01-30  · Facts & Figures. Specialist for non-standard formats Targeting-possibilities: Movie, Genre, Cluster ... Videotakeover

WEISCHER.ONLINE | PORTFOLIO

Mobile.

cineplex kino-zeit Kinoradar Appscary-movies UCI App moviejonesuci-kinowelt

Page 9: Welcome to the world of entertainment and cinema€¦ · 2020-01-30  · Facts & Figures. Specialist for non-standard formats Targeting-possibilities: Movie, Genre, Cluster ... Videotakeover

WEISCHER.ONLINE

Ad formats &

price list

Bild: © Universal

Page 10: Welcome to the world of entertainment and cinema€¦ · 2020-01-30  · Facts & Figures. Specialist for non-standard formats Targeting-possibilities: Movie, Genre, Cluster ... Videotakeover

WEISCHER.ONLINE | AD FORMATS ANDPRICE LIST

Ad Format Pixel CPM/ EUR

Superbanner [728x 90] TPK 35,- EURWide Skyscraper [160x600] TPK 45,- EUR

Medium Rectangle [300x250] TPK 55,- EUR

Halfpage Ad [300x600] TPK 60,- EUR

Billboard [800-1000x250] TPK 90,- EUR

Sticky Billboard [800-1000x250] TPK 100,- EUR

Wallpaper (Hintergrundeinfärbung) [728xx90], [160x600] TPK 80,- EUR

Wallpaper Wide (Hintergrundeinfärbung) [728x90], [300x600] TPK 95,- EUR

Fireplace / Frame Ad Sonderformat TPK 90,- EUR

Dynamic Sidebar [160-∞ x 600-∞] TPK 90,- EUR

Layer [400x400] TPK 75,- EUR

Mega Layer [800x600] TPK 125,- EUR

Tandem Ad (Layer + Skyscraper) [400x400], [160x600] TPK 120,- EUR

Floor Ad [1000x200], [1000x400] TPK 80,- EUR

Videotakeover Sonderformat mit HD Video TPK 100,- EUR

OutstreamAd [854x480] TKP 40,- EUR

Pre-Postroll-Kombination bis 20 Sekunden (multiscreen) [854x480] TPK 75,- EUR

Pre-Postroll-Kombination bis 30 Sekunden (multiscreen) [854x480] TPK 90,- EUR

Preroll bis 20 Sekunden (multiscreen) [854x480] TPK 80,- EUR

Preroll bis 30 Sekunden (multiscreen) [854x480] TPK 100,- EUR

Interaktives Preroll bis 30 Sekunden [854x480] TPK 110,- EUR

Interscroller Ad (desktop und mobil) Sonderformat TPK 100,- EUR

Prestitial / Interstitial [1280x908] TPK 100,- EUR

Mobile 6:1 [300x50] TPK 30,- EUR

Mobile 3:1 [300x100] TPK 40,- EUR

Mobile 2:1 [300x150] TPK 50,- EUR

Mobile 2:1 inkl. Streaming [600x300] TPK 60,- EUR

Mobile ContentAd [300x250] TPK 60,- EUR

Mobile Billboard (Tablet, Landscape) [710x210] TPK 80,- EUR

Mobile Splash [640x860] TPK 100,- EUR

Swipe Ad [300x150] TPK 75,- EUR

Page 11: Welcome to the world of entertainment and cinema€¦ · 2020-01-30  · Facts & Figures. Specialist for non-standard formats Targeting-possibilities: Movie, Genre, Cluster ... Videotakeover

WEISCHER.ONLINE

Our clients.

Picture: © Sony Pictures

Page 12: Welcome to the world of entertainment and cinema€¦ · 2020-01-30  · Facts & Figures. Specialist for non-standard formats Targeting-possibilities: Movie, Genre, Cluster ... Videotakeover

WEISCHER.ONLINE | BRAND CLIENT LIST (REFERENCES)

Page 13: Welcome to the world of entertainment and cinema€¦ · 2020-01-30  · Facts & Figures. Specialist for non-standard formats Targeting-possibilities: Movie, Genre, Cluster ... Videotakeover

WEISCHER.ONLINE | FILM STUDIO CLIENT LIST (REFERENCES)

Page 14: Welcome to the world of entertainment and cinema€¦ · 2020-01-30  · Facts & Figures. Specialist for non-standard formats Targeting-possibilities: Movie, Genre, Cluster ... Videotakeover

F. WEISCHER.ONLINE | CONTACT

Weischer.Online GmbH T +49 40 8090 58-2000

Elbberg 7 F +49 40 8090 58-2198

D-22767 Hamburg

Durchwahl:

Sales:

Marke: Nicolaus Klemkow [email protected] -2239

Marke: Jan Löffler [email protected] -2358

Filmstudio/HE: Andreas Reth [email protected] -2347

Project Management: Britta Möhring [email protected] -2349

Tecnology:

Ad Management: Helge Wittmaack [email protected] -2273

Ad Management: Christoph Rück [email protected] -2335

Ad Management: Guido Jouliardt [email protected] -2317

Ad Technology: Robert Moszczynski [email protected] -2389

Data Supply: [email protected]