wexchange 2013 - the first latin american and caribbean forum for women entrepreneurs

Download WeXchange 2013 - The First Latin American and Caribbean Forum for Women Entrepreneurs

Post on 02-Apr-2016

213 views

Category:

Documents

1 download

Embed Size (px)

DESCRIPTION

The content of this publication was generated from WeXchange: The First Latin American and Caribbean Forum for Women Entrepreneurs held December 11-12, 2013, in Miami, Florida. It was prepared by the Early Stage Equity Group and the Knowledge and Strategic Communications Unit of the Multilateral Investment Fund, member of the Inter-American Development Bank Group.

TRANSCRIPT

  • The FirsT LaTin american and

    caribbean Forum For Women

    enTrepreneurs

    Networking + Mentoring + Pitching

    Multilateral Investment FundMember of the IDB Group

    established by

    supported by

  • 2The content of this publication was generated from WeXchange: The First Latin american and caribbean Forum for Women entrepreneurs held december 11-12, 2013, in miami, Florida. it was prepared by the early stage equity Group and the Knowledge and strategic communications unit of the multilateral investment Fund, member of the inter-american development bank Group.

    The opinions expressed in this publication are those of the authors and do not necessarily reflect the views of the inter-american development bank, its board of directors, or the countries they represent.

  • 3NXTP Labs is an acceleration program with an early-stage fund. The program focuses on spanish-speaking technology startups that are pursuing global or regional opportunities. nXTp Labs provides seed funding, consulting services, hands-on advice, training and, most importantly, access to a top-notch network of mentors across Latin america, the united states and europe. For more information, visit: www.nxtplabs.com.

    The Multilateral Investment Fund (miF) of the inter-american development bank (idb) works to support economic growth and poverty reduction in Latin america and the caribbean through the promotion of investment and private sector development. as part of its program, the miF seeks to support entrepreneurs and small and medium enterprises by creating a favorable ecosystem for early stage financing through angel investing, seed and venture capital, and entrepreneurship. For more information, visit www.fomin.org.

    Ellas is a platform whose mission is to increase the number of female founders in technology. since its founding in 2009, ellas has offered content, community, exposure opportunities and events to a new generation of female founders in spanish-speaking communities who want to make an impact in the world starting up innovative and global projects with high growth potential. For more information, visit: www.ellas2.org.

    Multilateral Investment FundMember of the IDB Group

  • 4Miami, Florida, USA

    2 DAYS 140 participants

    }32 investors

    54 entrepreneurs

    16 mentors

    14 countries

    #WeXchangeWexchangeCommunity

  • WhaT is WeXchange?

    WeXchange is the first ever regional forum for women entrepreneurs from Latin America and the Caribbean who are seeking early stage financing. it was established by the multilateral investment Fund (miF) of the inter-american development bank, in collaboration with nXTp Labs and ellas2. The first WeXchange was held in miami, Florida, usa from december 11-12, 2013 at The Lab miami and the miami dade colleges Wolfson campus, and brought together female entrepreneurs, investors, and mentors from Latin america, the caribbean, the united states, and europe.

    over the course of two days, speakers talked about the challenges and opportunities that women in Latin america often face in the entrepreneurial world, and what it takes to overcome them. six businesswomen, pre-selected through an online process, presented their pitches to a panel of judges. The first prize of the Pitch Competition went to a mexican start-up that lets customers find last-minute hotel rooms using their smartphones. The event also featured successful women entrepreneurs as role models for the region. participants left miami feeling empowered, inspired, proud to have been part of the first WeXchange conference, and eager to participate in future gatherings.

    being an entrepreneur is a journey, and you have started traveling. dont forget to take three things with you: focus, perseverance and passion.

    5

  • 6

  • 7

    CONTENTS

    1/ eLLas conecTan LiVe @The Lab miami ................................8

    2/ openinG recepTion .....................................................................10

    3/ personaL brandinG 2.0 WorKshop ................................12

    4/ WeLcome ................................................................................................14

    5/ dos and donTs oF FindinG FundinG ........................18

    6/ speed daTinG ......................................................................................20

    7/ piTch compeTiTion ........................................................................22

    8/ menTorinG ...........................................................................................24

    9/ KeynoTe address: ThinK biG .................................................25

    10/ a Win-Win For aLL: inVesTinG in Women ...................28

    11/ ceLebraTinG second chances ...........................................30

    12/ a Leap oF FaiTh: From eXecuTiVe To enTrepreneur ............................................................................33

    13/ unLocKinG The poTenTiaL oF Women enTrepreneurs .................................................................................34

    14/ Women and enTrepreneurship in LaTin america and The caribbean ...............................36

    15/ chaLLenGes ahead .......................................................................39

    16/ aWards ceremony ....................................................................... 40

    17/ supporTers ......................................................................................... 44

  • 81/ eLLas conecTan LiVe @ThE LAB MIAMI Forty women entrepreneurs and investors met for the first time at The Lab miami to get to know one another through interactive ice-breakers. as they networked, they shared their business ideas and the challenges they were facing.

    Foto de grupo hoy en #EllasConectan Live miami. mucho talento!! #WeXchange #emprendedoras #latam @fominbid @NXTPLabs

    @marta_cruz: arrancamos! #WeXchange las 6 finalistas a pleno @fotter @DineroTaxi @lastroom @greentizen @dentidesk @montseonline

    @LupitaAngelR: @PitchBullcom presente en #WeXchange miami! aqu en la sesin de networking de ellas conectan Live @thelabmiami

    @Ellas2: Gracias a @thelabmiami y @BorishirmasMDC por el apoyo a #EllasConectan Live miami. Venue, compaa y entorno inmejorable! #WeXchange

    @Ellas2: arrancando #EllasConectan Live en @thelabmiami con las 6 finalistas de #WeXchange acercando sus historias http://t.co/gkZvXlhN2f

    @MiamiTechOrg: LiVe acTiViTy from the #WeXchange event happening at @thelabmiami. http://t.co/LzxSmqPBCC @BorishirmasMDC #InnovateMIA

    @aleuy24: emprendedoras de toda iberoamrica en #EllasConectan #WeXchange @MsEmprendedoras @Ellas2 @fominbid

  • 9

  • 10

    @pabloruiz55: at #WeXchange welcome cocktail party!

    @moni_pina: Thank you @MDCollege for helping us make history at #WeXchange

    @LupitaAngelR: cocktail de bienvenida en #WeXchange miami! @fominbid @Ellas2 @NXTPLabs

    @Trangho9: Were making history tonight at Latin americas 1st pitch conference for women entrepreneurs.

    2/ openinG recepTionLater that night, WeXchange opened with a cocktail reception at the Freedom Tower. Susana Garcia-Robles, miF principal investment officer, remarked that all present were witnessing history in the making by taking part in the regions first pitch conference for women entrepreneurs. she stressed the importance of strengthening the network for women entrepreneurs in Latin america and the caribbean. Marta Cruz of nXTp Labs, Patricia Araque of ellas, and Joe Pea of miami dade college also made remarks.

  • 11

  • 12

    3/ personaL brandinG 2.0 WorKshop

    Patricia Araque of ellas held a workshop on successful branding for women entrepreneurs. she shared the following eight Laws of personal branding for women seeking to establish themselves as entrepreneurs:

    1. be authentic. a brand has to be built with consideration of what makes you flow and shine as

    a professional woman. do not lie to yourself, be you and be true. authenticity will make your brand stronger.

    2. be coherent. before you start to promote your personal brand, you need to start an

    introspection process. What are my values? how can i align them with my professional goals?

    3. specialization. build your brand by considering what your expertise area is and how you can

    help others to achieve their goals using this know-how.

    4. exposure. if you are not visible, you are invisible. you need to show others what you do as

    much as you can.

    5. differentiation. When you promote yourself, people need to perceive how you are different.

    6. usefulness. make yourself a resource for others.

    7. conversation. Generate and curate useful content and use tools that allow you to interact

    with others. choose the tools by considering where you will be able to find 1) your customers, 2) your investors, 3) your partners, collaborators and team, and 4) industry influencers.

    8. be persistent. building a brand is about time, effort and a lot of following up. do not give up,

    be as self-confident as you can and keep trying!

  • 13

    @LupitaAngelR: La marca personal no es algo que tienes, es algo que dejas. patricia araque @Ellas2 #WeXchange

    @patriciaaraque: Las personas que me inspiran: emprendedoras en #WeXchange miami 2013. mi ltimo post http://t.co/JRYUzQ4CC4

    her other tips included:

    Linkedin and angelList are a must if you are looking for investment. also, you should consider building a blog or a personal website. having a base camp that lets you control the results that Google shows about you is the best way to get a strong personal brand.

    networking is

Recommended

View more >