what is a book-launch site?
DESCRIPTION
TRANSCRIPT
A Book Launch site?
Is it the same as my website?
I want to be a best seller online!
My website sales are too slow.
HELP! I don’t know where to begin!
It’s a TOOL!
Once created, use it over and over.
I have a website, won’t it do?
Your website is your presence online.
It’s the BIG PICTURE and is similar to a Business Plan.
Is it hard to do?
Nope! Get a TEAM!
$
$ $
$
$
• Marketing Exposure• Mailing list• CASH – as Affiliate
What’s in it for them?
$
$
$
$
$
$$
4 Key Pages = Book Launch site
4 Key Pages are …
1. Landing page2. Gift viewing page3. Form to redeem gifts4. Gift download page
The Landing Page6 Key Elements are …
1. Header2. Sales Pitch3. Bonus4. Gift Temptation5. Call to Action6. Testimonials
HEADER
BOOK COVER
BOOKTITLE
AUTHOR(s)
TAG
Video &Sales Pitch
CALL TO ACTION
1 2
34
Make them drool!Do you have a BONUS?
Gimme!Gimme!
What is the problem your book is the solution to?
What have people said?
Buyers like reassurance.
3rd party endorsements are GOLD!
Another call to action!
Gift Viewing Page
Include …
1. Graphic2. Description3. Value
Gift Preview
Form Page
Keep it SIMPLE …
1. Name2. Email3. Books bought4. Payment I.D.#
Get their information
Gift Pick-up Page
Keep it SIMPLE …
1. Instructions2. Description3. Link
Gift Pickup
Here’s the formula …
Landing page
+ =Gifts (=TEAM)
$$
In Addition, You Get …
• Strategic Alliances• Higher Amazon, B&N ranking• Motivated Customer Database• Tool for future campaigns
Book Launch site created byShannon Parish,
www.BookLaunchSites.com
“Show Me About Book Publishing” website used by permission
Cartoons byShannon Parish, www.ShannonParish.com
© Copyright 2012 All rights reserved Shannon Parish