What isBig Data?@timgasper

#ffmassive

Source:The Big DataInsight Group

Source: IBM

20101.2 Zettabytes Per Year

202035.2 Zettabytes Per Year

Source: IBM

volume

velocity

variety

CRM/customer supportPOS/purchasesERP/accountingemail/documents/collab.BI & data warehousesystem & network logsweb logs/clickstreamgoogle analytics/omnitureother SaaS products / APIsfacebook/twitter/yelp/4sqexperian/epsilon/acxiommobile devicessensorsmachine-to-machineproduct reviewsgoogle search results

?many terabytes of data,

sometimes many petabytes

more data than ever before#ffmassive

#ffmassive

Big Data is a collection of data sets so large and complex that it becomes difficult to process using on-hand database management tools or traditional data processing applications.

#ffmassive

Source: Wikipedia

The challenges include capture, curation, storage, search, sharing, analysis, and visualization.

#ffmassive

Source: Wikipedia

#ffmassive

Source: PARC

Who Can Manage

Innovation and Complexity to Deliver Value

Quickly?

Multiple Layers of Technology to Integrate

Can Take Months to Build One Analytic Application

PROVEN VALUE FOR RANGE OF APPLICATIONS

EXPLOSION OF PRODUCTSAND VENDORS

Current State

Source: Think Big Analytics

hadoop!

#ffmassive

#ffmassive

what about real-time?

#ffmassive

#ffmassive

#ffmassive

#1 enterprise cloud for big datasome of our customers our partners

#ffmassive