Kim BeasleySocial Media Strategisthttp://KimBeasley.com

© 2014 KimBeasley.com

Lecture #1: What is Google Helpouts?

About Me● Google+ Hangout Show Hosts via

KimLive.TV● Social Media Strategist & Blogger via

KimBeasley.com● Social media resource for news

outlets: FOX, NBC & HuffPost Live● Live weekly news segment about

technology and social media via Google+ Hangouts on Air for KRNV (Reno, NV)

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● Helpouts: 1-to-1 coaching platform created by Google● Provider: person who coaches during a Helpouts● Client: person receiving coaching during a Helpouts● Listing: page using to display available Helpouts that

Clients can schedule

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Helpouts Basic Glossary

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What you will learn...3 Tips About Google Helpouts● Define Google Helpouts● Develop Helpouts strategy● Determine your Listings

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Step 1: Define● Helpouts is the 1-to-1

coaching program developed by Google

● Allows you to coach your target clients using the Helpouts environment

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Step 2a: Develop Strategy● Define your global reach

(local, regional or internationally)

● Determine your schedule (days you will be available)

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Step 2b: Develop Strategy● Define fees (free or fee-

based services)

● Develop marketingstrategy to build brand(social media,webinars, etc.)

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Step 3a: Determine Listing● Research your industry to

learn what topics aretrending

● Define the topics you will cover to meet your clients’ needs

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Step 3b: Determine Listing● Determine the needs of

your potential clients

● Develop Listings to meet the needs of your potential clients

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What’s Next?● Keep strategy handy for next session● Go to Lecture #2: Getting set up and

started with Google Helpouts● Kim’s websites

○ http://KimBeasley.com○ http://KimLive.TV

9© 2014 KimBeasley.com