Create By : Emaginationz Technologies

Study Google panda and penguin updates

Google Panda and Penguin Algorithm

Google’s penguin and panda are two different algorithm updates developed to improve SEO. The first algorithm update was Google panda which was released in February 2011. The second is Google penguin which was released in April 2012.

What is Google’s Panda and Penguin?

Before Google’s penguin and panda, the best way to get more traffic to your website was through ways that did not benefit the person who was using the SEO. Both algorithm updates addressed different problems.

Why Google’s Panda and Penguin Created?

• Before panda and penguin quantity was rewarded instead of quality.

• Google Penguin Algorithm Check Quality of links -Proof methods to Increase your Traffic.

• Google Panda Algorithm check Quality of Content – Proof method to Increase your Page Rank

Importance of Panda & penguin

• Having large amounts of ads compared to content This was for websites that had more ads than they did information

Google panda focused mainly on

• Thin content/content Farming That means having mass amounts of generic content about the topic on your website(Poor & Duplicate Content)

More ads

Google spider only understand

content

Decrease site traffic

Take action to avoid panda

• Original and informative content on website

• Design website user friendly

• Spam factors like link abuse If you visit a blog or news website often times you will see in the comments section posts that don’t seem quite normal. These types of posts usually have some kind of generic filler text and at the end a link to another site.

Google penguin focused mainly on

• Keyword forcing Keyword forcing means putting more keywords into content page title than is really useful or needed.

Fish Food is keyword

• More internal links in content page or footer of page

Decrease site traffic

Take Action to avoid penguin

• Start Building natural links• Don’t stuff so much keywords in the page title• Meta tag should be unique and describe purpose of

business• Strip out bad links• Check for duplicate content• Add social signals

Good Original Content + Good Keywords + Good Link Building = Good SEO

What is Good SEO ?

Study to increase traffic

• How Visitors comes on website ?• Is it a brand or non brand that people are

going to share and like ?

We Observing you