what is news? elements of newsworthiness

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What is news? Elements of Newsworthiness

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Page 1: What is news? Elements of Newsworthiness

What is news?Elements of Newsworthiness

Page 2: What is news? Elements of Newsworthiness

Is news dead?

Page 3: What is news? Elements of Newsworthiness

No, news just morphed into another form.

• A new study finds millenials (18-34) are strong news consumers, they just take an indirect path. Instead of newspapers or digital home pages, they use social media and search as the two top avenues for finding news. Facebook is the top way of encountering news.

Page 4: What is news? Elements of Newsworthiness

More than 6 in 10 Millennials regularly keep up with news and information when online

Page 5: What is news? Elements of Newsworthiness

News ranks third among Millennials' most frequent online activities

Page 6: What is news? Elements of Newsworthiness

What is newsworthiness?

Traditional elements of news (news determinants)1. Timeliness — News is perishable. It loses value as it ages. It has to be current and new. 2. Prominence — Important people are more newsworthy than others. Celebrity and high ranking official are more valuable sources. 3. Proximity — News closer to home has more news value than that from far away. This includes cultural distance as well as physical distance.

Page 7: What is news? Elements of Newsworthiness

Traditional determinants-continued

4. Consequence — That which directly affects readers has more news value.5. Oddity - Readers are intrigued by the unusual or out-of-the-ordinary. Man bites a dog. 6. Conflict - Readers want to know who will win in elections, wars, sports, etc.7. Emotion — Stories that can evoke anger, sorrow, joy, sympathy, and even disgust are powerful. 8. Public significance – Stories that has civic importance.

Page 8: What is news? Elements of Newsworthiness

New elements of digital media

1. Evolving news: Sickness can be more powerful than death. Doubt can be more powerful than truth. Ex) Watergate.

2. Participatory news and sharable news: Gangnam style. Kony 2012. American idol.

3. Micro-targeting news. 4. Audio and video news.New values shake the traditional newsworthiness.

Page 9: What is news? Elements of Newsworthiness

Participatory news may be the revival of coffee shop days of news.

• People consume news. But at the same time they want to be storytellers too. • Now, they have means of

expressing themselves in the digital age. • Audience participation may be

strongest value of news in digital age.

Page 10: What is news? Elements of Newsworthiness

Let’s think about Kony 2012

• Case of Kony 2012 • Campaign group Invisible

Children Inc. and Jason Russell released a 30-minute documentary titled Kony 2012.• More than half of young adult

Americans heard about Kony 2012 in the days following the video's release.

Page 11: What is news? Elements of Newsworthiness

Controversy over Cony 2012• Hypocrisy?• Slacktivism?• Justification of military intervention?• Even an embezzlement accusation.

Global awareness? Global citizenship?News was controversial but powerful

Page 12: What is news? Elements of Newsworthiness

Areas of news

• Lifestyle • Politics• Sports• Entertainment • International• Activism. You will each select two areas of interest, start tweets, and gather online stories. You will curate your own tweet and other online stories with Storify.Include Tweets, Texts, Images and Videos.

Page 13: What is news? Elements of Newsworthiness

Tips: Localize and personalize large issues

• Example story: Robert Krulwich and Will Hoffman, NPR Online• To tell the complicated story of health care for NPR Online, Krulwich

and Hoffman zeroed in on the personal tales of a few individuals.• http://www.npr.org/sections/krulwich/2011/06/01/121158190/a-locks

mith-s-tale-and-other-health-care-stories

Page 14: What is news? Elements of Newsworthiness

Tips: Generalize what you see around you

• Student example. • http://pgmediaandproductionco.businesscatalyst.com/index.html• A Storify story about racial hate sign on SUNY Cortland campus. • This story is like a prototype. Has huge potential to be in-depth news

with reactions or contexts added. • What follow up coverage would you do if you were the author?

Page 15: What is news? Elements of Newsworthiness

What people have said about news

• “The real news is bad news”. Marshall Mcluhan, Canadian communications theorist, 1911-1980 • “Never awake me when you have good news to announce, because with

good news nothing presses; but when you have bad news, arouse me immediately, for then there is not an instant to be lost”.

Napoleon Bonaparte, French Emperor, 1769-1821• “News is what a chap who doesn't care much about anything wants to

read. And it's only news until he's read it. After that it's dead”. Evelyn Waugh, British author, 1903-1966• http://www.jibjab.com/originals/what_we_call_the_news

Page 16: What is news? Elements of Newsworthiness

You may find ideas but they are not stories

• Stories are presented in narrative styles. Typically they have beginning –middle – end.

• You need to set up your story, characters, issues, location -in a way that allows events to unfold so that audience wants to know more and more about it-tell how are your characters are affected-how they develop a solution (or not) and finally where they go from there.