What is scrum? Why should you care?

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  • What is Scrum? Why should you care?

  • What is Scrum?

    Scrum is the most popular set of practices that are used in Agile Methodology to develop a product faster with the continuous improvement of its prototype.

    This process framework uses the combination of analysis, design, coding, integration, and testing in each development cycle called sprint.

    The official duration of a sprint is 30 days long but most scrum teams do them in less, such as one or two weeks long.

    What is Scrum? Why should you care?


  • Where did the idea for Scrum come from?

    What is Scrum? Why should you care?

    Hirotaka Takeuchi and Ikujiro Nonaka first defined Scrum in 1986 in The New Product Development Game.

    The authors called this the holistic or rugby approach, because one cross-functional team performs the process across multiple overlapping phases, where it "tries to go the distance as a unit, passing the ball back and forth".

    The term Scrum, is named for the scrummage formation in rugby football, used to get a ball back into play after a penalty.


  • What is Scrum? Why should you care?

    Jeff Sutherland and Ken Schwaber inherited the name Scrum and conceived the Scrum process in the early 90s.

    In February 2001, Jeff and Ken created the Manifesto for Agile Software Development with other 15 software development leaders. Later, they published the first Scrum Guide in 2010 and established the globally recognized body of knowledge of Scrum.

  • Scrum enables the team to work as a cross-functional unit with self-organization and daily communication. When the team collaborates and shares continuous feedback, there is a better chance to develop the right product.

    Scrum has been adopted by many software development companies around the world since its first publication in 1995. This method offers flexibility and the continuous improvement of a product in a short duration.

    What is Scrum? Why should you care?

  • Conclusion

    Things move fast in the ecommerce industry, so its important to follow a development process that ensures a constant prototype evaluation and a good collaboration between the team.

    Scrum facilitates the organization to make the necessary adjustments in each stage and accomplish the best quality in the final product.

    What is Scrum? Why should you care?

  • About

    MagmaLabs is an ecommerce and software consultancy that builds software solutions for emerging, mid-size, and growth companies using innovative

    technologies, top talent, and diverse teams.

    What is Scrum? Why should you care?

  • Need help?

    Need help figuring out how-to build your ecommerce with Scrum?

    A team member at MagmaLabs is happy to help!

    Send an e-mail to: hello@magmalabs.io

    What is Scrum? Why should you care?

  • Contact Us

    www.magmalabs.io hello@magmalabs.io