what to do with google's 1 day shipping
DESCRIPTION
One day shipping from Google? Of all businesses to offer this an online search giant is not expected at all. See the full blog post at http://digitalmarketer.com/dmblog/google-strikes-back-with-one-day-shipping/.TRANSCRIPT
STRIKES BACK
wit
hOne-DayShipping?
Yyyyyyyyyyyy`
BOOTS ON THE GROUND
It’s seems like such a
REAL WORLD,
type of venture…
CO
MPA
NY
…for such an
ONLINECENTRIC
It would appear that
1-day Express
is eyeing the shipping business
But actually,
And Google has a history of aggressively protecting its position in ‘the SEARCH SPACE’
Amazon is increasingly becoming the destination for PRODUCT SEARCHES
is trying to protect it’s core business
SEARCH
is looking for a way to give its
Product SEARCH feature…
A Competitive Edge
over
FRIDAY, DECEMBER 2, 2011 – VOL CCXL NO. 52 – 8888 $1.50
According to,
'sspace
is competing with
Prime
There's a better than average chance, that
42%For $79 a year, Amazon users can enjoy 2-day shipping in addition to a bunch of other perks
Prime has boosted Amazon’s sales by*
*The Wall Street Journal, D
ec 2, 2011
"a service that would let consumers shop for goods online and receive their orders within a day for a low fee,"
is looking to create
Would co-ordinate with…
…a Retailer’s Stock Room to ensure that…
…1-day delivery option is possible for a given product.
Delivery
has been talking to
offering
That would be pretty awesome for CONSUMERS and RETAILERS, right?
We think so, too!
You have to wonder though, is
really going to turn a PROFIT as a Modern-day Pony Express?
seems to be fuelling the budding rivalry with
With its shipping scheme,
Yyyyyyyyyyyy`
clearly wants a bigger piece of the online retail space
clearly has that on lock-down
But,
They are in ‘The Inner Circle’
If the 1-day s
hipping feature gets
the green light, y
ou'll probably se
e a lot m
ore
emphasis placed on th
e Product Search
feature.
If the 1-day shipping feature gets the Green Light,
you'll probably see a lot more emphasis placed on the PRODUCT SEARCH feature.
Will it be enough to rival ?
NO, not anytime soon anyway
is setting its sights on
The ONLINE RETAIL
SPACE...
Still, it’s clear that
andusually gets things right, eventually!!!
If you haven't spent any time on Product Search, we suggest you take it for a test drive.
Search for Your Products
And your Competitor’s
Products
You may be
surprised with what you
find!!!
For more marketing insights, please visit www.digitalmarketer.com and join our community!