what’s hot in marketing right now. forces in marketing you cannot afford to ignore

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Page 1: What’s Hot in marketing Right Now. Forces in marketing you cannot afford to ignore
Page 2: What’s Hot in marketing Right Now. Forces in marketing you cannot afford to ignore

What’s Hot in marketing Right Now.

Forces in marketing you cannot afford to ignore.

Page 3: What’s Hot in marketing Right Now. Forces in marketing you cannot afford to ignore

89 percent of brands will use text and Multimedia Messaging to reach their audiences

Online ad spending is up 33% over last year

Page 4: What’s Hot in marketing Right Now. Forces in marketing you cannot afford to ignore

-Text HAITI LINK -

Page 5: What’s Hot in marketing Right Now. Forces in marketing you cannot afford to ignore

What’s this RSS Stuff?

Page 6: What’s Hot in marketing Right Now. Forces in marketing you cannot afford to ignore
Page 7: What’s Hot in marketing Right Now. Forces in marketing you cannot afford to ignore

• Tough age group to market to. Tough age group to market to. • Not all at the same place/stage in lifeNot all at the same place/stage in life• Have to market toward the lifestyle segmentHave to market toward the lifestyle segment• Boomer segment is expected to grow 25% in Boomer segment is expected to grow 25% in

the next decade. All other age segments are the next decade. All other age segments are expected to remain unchanged. expected to remain unchanged.

Page 8: What’s Hot in marketing Right Now. Forces in marketing you cannot afford to ignore

Even the Corporations are getting sucked in……..

Page 9: What’s Hot in marketing Right Now. Forces in marketing you cannot afford to ignore

• Corporations can launch a networking site profile for their business giving it a personality that is in touch with their consumer

Page 10: What’s Hot in marketing Right Now. Forces in marketing you cannot afford to ignore

• "It's similar to a dating site, where you tell people a bit about yourself.”

• People can develop a sense of relationship with these companies

Page 11: What’s Hot in marketing Right Now. Forces in marketing you cannot afford to ignore

Guerilla Marketing

Guerilla Marketing

Page 12: What’s Hot in marketing Right Now. Forces in marketing you cannot afford to ignore

Guerilla Marketing

Guerilla Marketing

• Companies are trying to develop new forms of advertising that will reach the consumer.• These new forms aim to break free of the monotony that is everyday marketing.

Page 13: What’s Hot in marketing Right Now. Forces in marketing you cannot afford to ignore
Page 14: What’s Hot in marketing Right Now. Forces in marketing you cannot afford to ignore

blŏg• more than 43.1 million blogs

• Important for businesses to utilize to get direct customer feedback

• Development blogs: where businesses get direct input about products and services.

Page 15: What’s Hot in marketing Right Now. Forces in marketing you cannot afford to ignore

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