what’s the difference between a ux and ui designer? (part one)
TRANSCRIPT
WHAT’S THE DIFFERENCE BETWEEN A
DESIGNER
UX UI�
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This two-part series is dedicated to helping you understand the mysteries of UX and UI design and spotting the
difference between the two.
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User Experience (UX)The “feeling” or internal experience a user has when they interact with a business’s products
and services. This also applies to UX web design.
User Interface (UI)Focuses on the series of screens, pages and functional
elements (buttons, icons and controls) that you interact with on a device such as a tablet or a smartphone.
People come to your website to complete an action. They generally have a goal in mind. And if they
don’t they want to quickly realise it.
What is UX Design all about?
An UX expert, UX consultant or Usability Specialist is mostly concerned with designing an experience
that’s useful, understandable, usable and beautiful.A product that logically flows.
Good user experience designers will focus on the interactive side of the product or service, including how it behaves, such as a login page or a product page, and how that person might interact with it,
including where they might click first.
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PASSWORD
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Specialising in interface and visual design, yet their process focuses on so much more, including information
architecture, prototyping, usability testing, creating personas, interface layout, copywriting and product design.
How does a UX Designer create a great “experience”?
A UX designer could work on an onboarding flow for an online banking customer. Their deliverables may include
wireframes, storyboards and sitemaps and the tools of their trade are Photoshop, Illustrator, Adobe XD and InVision.
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