who? what? why we better care?
DESCRIPTION
NSGIC President L:earon Dalby (AR) asks some tough questions.TRANSCRIPT
NATIONAL STATES GEOGRAPHIC INFORMATION COUNCIL
NATIONAL STATES GEOGRAPHIC INFORMATION COUNCIL
2105 Laurel Bush Rd. Bel Air, MD 21015 443-640-1075 www.nsgic.org
Who?What?
Why we better care?Learon Dalby
NATIONAL STATES GEOGRAPHIC INFORMATION COUNCIL
Insanity: doing the same thing over and over again and
expecting different results. Albert Einstein
NATIONAL STATES GEOGRAPHIC INFORMATION COUNCIL
Disclaimer
• I do not have any answers, just lots of questions to consider
• Little if any of this information is original– Just a compilation of random thoughts generated from various conversations I have had over the last year.
NATIONAL STATES GEOGRAPHIC INFORMATION COUNCIL
Disclaimer
• Some reading– What Would Google Do– Tribes– Mashable Blog- http://mashable.com/
– Free: The Future of a Radical Price
– O’Reilly Radar Blog- http://radar.oreilly.com/
NATIONAL STATES GEOGRAPHIC INFORMATION COUNCIL
NATIONAL STATES GEOGRAPHIC INFORMATION COUNCIL
2105 Laurel Bush Rd. Bel Air, MD 21015 443-640-1075 www.nsgic.org 1980s 1990s 2000s1970s
0 1 2 3 4 5 6 7 8 9 0 1 2 3 4 5 6 7 8 9 0 1 2 3 4 5 6 7 8 9 0 1 2 3 4 5 6 7 8 9
Some Key Events in or affecting GISSome Key Events in or affecting GIS
Census introduces the
DIME File
3
NRC Recommends creating a nation GIS for tax parcels
Trend toward GIS workstations away from
mainframes
NSGIC Founded
Census replaces DIME with
TIGER
Trend toward easy GUIs in GIS
MapQuest begins; bases
service on TIGER
MapQuest sells to AOL for $1.1
B
Selective Availability
Removed in the GPS
TeleAtlas Purchases GDT
Zillow.com founded
Google Earth released
Nokia buys Navteq for $8B
NGAC formed
iPhone 3g sells 1 million units in
first weekend
FaceBook reaches 100
million users (in 9 months)
First full GIS app for an
iPhone (CA Seismic)
Social media overtakes
porn as #1 web activity
Twitter develops
standard for tweeting locations
iPod Apps reach 1 billion
downloads (in 9
months)
Gov. of CA followers
on twitter reach 1 million
96% of gen y has joined a
social network
FGDC adopts first standard
OGC Founded
Executive Order 12906
See NGAC Changing Landscape PaperSee NGAC Changing Landscape Paper
NATIONAL STATES GEOGRAPHIC INFORMATION COUNCIL
The Change Includes
• Social media- not just for home
• Wire vs Wireless (Mobile)– Web services are real– Geoweb is really real– Mobile will rule very soon
• Funding may come in ways we have never considered before- and that’s ok
NATIONAL STATES GEOGRAPHIC INFORMATION COUNCIL
Social Media- Channels
• TV advertisers have known for a long time- put commercials on channels your buyers watch
• There are numerous social media tools. You have to communicate on the right channel(s) or you will not be heard
NATIONAL STATES GEOGRAPHIC INFORMATION COUNCIL
Social Media- Channels- Communication
• Blogs:• Blogger• LiveJournal
• Open Diary
• TypePad• WordPress• Vox• ExpressionEngine
• Xanga
• Microblogs:• Twitter• Plurk• Tumblr• Jaiku• fmylife
NATIONAL STATES GEOGRAPHIC INFORMATION COUNCIL
Social Media- Channels- Communication
• Networking:• Bebo• Facebook• LinkedIn• MySpace• Orkurt• Skyrock• Hi5• Ning• Elgg
• Aggregation:• NutshellMail
• FriendFeed• BrightKite
• Events:• Upcoming• Eventful• Meetup
NATIONAL STATES GEOGRAPHIC INFORMATION COUNCIL
Social Media- Channels- Collaboration
• Wikis:• Wikipdeia• PBwiki• wetpaint
• Bookmarking• Delicious• StumbleUpon• GoogleReader
• CiteULike
• News:• Digg• Mixx• Reddit• NowPublic
• Opinions:• Epinions• Yelp
NATIONAL STATES GEOGRAPHIC INFORMATION COUNCIL
Social Media- Channels- Multimedia
• Photo Sharing:• Flickr• Zoomr• Photobucket• SmugMug• Picasa
• Video Sharing:• YouTube• Vimeo
• Livecasting:• Ustream.tv• Justin.tv• Stickam
• Opinions:• Epinions• Yelp
NATIONAL STATES GEOGRAPHIC INFORMATION COUNCIL
Social Media- Channels
NATIONAL STATES GEOGRAPHIC INFORMATION COUNCIL
Social Media- Twitter
SO WHAT?!
NATIONAL STATES GEOGRAPHIC INFORMATION COUNCIL
Social Media- So What?!
• A bunch of answers• Here’s two• 1: You are likely responsible for coordination & collaboration- why don’t you do this with tools folks already use?
• 2: These tools are changing the way data is collected and business decisions are made- FAST!
NATIONAL STATES GEOGRAPHIC INFORMATION COUNCIL
Social Media- Twitter
• What impact is Twitter going to have on generating a POI file using business logic and the geolocate?
• How can social media tools be used to build, enhance, or edit location information?
• Are ready to map the world at 1:1 and have access to information faster than CNN?
NATIONAL STATES GEOGRAPHIC INFORMATION COUNCIL
Social Media- Mashups
• Are we prepared to mashup various feeds from social media tools and make intelligent decisions?
• How few cell phones are needed to track traffic? "Results suggest that a 2-3% penetration of cell
phones in the driver population is enough to provide accurate measurements of the velocity of the traffic flow."
That's just one conclusion of a study titled Evaluation of Traffic Data Obtained via GPS-enabled Mobile Phones: the Mobile Century field experiment (pdf) from UC Berkeley's Institute for Transportation Studies.
NATIONAL STATES GEOGRAPHIC INFORMATION COUNCIL
Social Media- Its all about Volume
http://www.youtube.com/watch?v=sIFYPQjYhv8&feature=player_embedded
Unconfirmed facts
NATIONAL STATES GEOGRAPHIC INFORMATION COUNCIL
Wire vs. Wireless (Mobile)
• Little secret:
Mobile is on the Mobile is on the increaseincrease
• Impact– Application development– Information input/output occurs faster– Funding– List another one
NATIONAL STATES GEOGRAPHIC INFORMATION COUNCIL
Wire vs. Wireless (Mobile)
• Exerts from Radar.Oreilly.com– The phone is going to become the primary I/O device for geodata in the near future. What new applications are you building for it? How are the social aapps effecting society and our notions of privacy?
– Mobile phones are being used to generate maps and other geodata. Sensors across the world are capturing more data every second. Reality mining systems are being used to release this data to users in realtime. Who is making the most of this deluge? How can they handle these new data sets?
NATIONAL STATES GEOGRAPHIC INFORMATION COUNCIL
Wire vs. Wireless (Mobile)
• Exerts from Radar.Oreilly.com– Realtime data requires the element of time to be added. This is uncharted design territory. How should time come to the Web?
– Web mapping is moving past just allowing the display of data (aka red-dot fever). There are now many tools online that help people analyze data and could, in time, challenge traditional GIS systems. How is the Web different? Will end-users take up richer tools?
NATIONAL STATES GEOGRAPHIC INFORMATION COUNCIL
Wire vs. Wireless (Mobile)
• Exerts from Radar.Oreilly.com– Every updated browser can now geolocate it’s user. Websites are now going to start using this information. What should they do with the information? What new services can be created?
– The combination of a camera, a GPS and a compass on a mobile phone is going to let us layer information on top of the world. What do you want to see? How will you edit the layers?
NATIONAL STATES GEOGRAPHIC INFORMATION COUNCIL
Social Media- The game has changed
http://www.youtube.com/watch?v=OJmB1lWIdGw&feature=player_embedded
NATIONAL STATES GEOGRAPHIC INFORMATION COUNCIL
Economics
• When marginal cost are so low you round down
• Free– Free Drinks– That is so cheap it is viewed as free
•What is the minimum cost at which the product is too good a deal
•This ties to money vs. time and what do you have more of?
95% vs 5%
NATIONAL STATES GEOGRAPHIC INFORMATION COUNCIL
Funding
• Time and money are two things we all have?– Assuming that statement is false what does the increase in users / technology mean?
– I think it provides an opportunity for business models that are quite different than asking X government entity for money.
– Mobile presents interesting opportunities
NATIONAL STATES GEOGRAPHIC INFORMATION COUNCIL
WARNING
The story I am telling is totally made up and not real- today
Or at least I think it is made up
Did not include in slide deck for fear of confusion
NATIONAL STATES GEOGRAPHIC INFORMATION COUNCIL
Funding
• Few thoughts– Can we do more with less?
Authoritative Data Sources– 1-x Gov employee– 10 people saying the same thing– 100 people saying the same thing– 1,000 people saying the same thing– 10,000 people saying the same thing– 100,000 people saying the same thing– 1,000,000 people saying the same thing– 10,000,000 people saying the same thing
We should rethink everything we thought we knew
NATIONAL STATES GEOGRAPHIC INFORMATION COUNCIL
Funding
At the St. Vincent HospitalAt the St. Vincent Hospital
At the St. Vincent HospitalAt the St. Vincent Hospital
At the St. Vincent HospitalAt the St. Vincent Hospital
At the St. Vincent HospitalAt the St. Vincent Hospital
At the St. Vincent Hospital
Name Date Time X YSt. Vincent 9/28/2009 8:15 33.44.53.37 92.20.35.85St. Vincent 9/28/2009 9:15 33.44.53.37 92.20.35.85Hurt 9/28/2009 10:15 33.44.53.37 92.20.35.85St. Vincent 9/28/2009 11:15 33.44.53.37 92.20.35.85Hospital 9/28/2009 12:15 33.44.53.37 92.20.35.85St. Vincent 9/28/2009 13:15 33.44.53.37 92.20.35.85St. Vincent 9/28/2009 14:15 33.44.53.37 92.20.35.85St. Vincent 9/28/2009 15:15 33.44.53.37 92.20.35.85
Twitter store location data–that is, latitude
and longitude coordinates–on a per-tweet basis, and for your user profile
What critical mass makes this:
1.A hospital
2.St. Vincent Hospital
3.What if the legal name is Doctors Hospital
NATIONAL STATES GEOGRAPHIC INFORMATION COUNCIL
Funding
• Few thoughts- continued– Will we always by an ortho?
•Do you really just need change?– Why purchase and store all the additional information?» Why not just buy pixel changes?
– Given the mobile trend who might be interested in having their location highlighted?•How much would they pay?
– Are they a new player?» Have you had that discussion?
NATIONAL STATES GEOGRAPHIC INFORMATION COUNCIL
Funding
NATIONAL STATES GEOGRAPHIC INFORMATION COUNCIL
Funding
NATIONAL STATES GEOGRAPHIC INFORMATION COUNCIL
Funding
NATIONAL STATES GEOGRAPHIC INFORMATION COUNCIL
Funding
NATIONAL STATES GEOGRAPHIC INFORMATION COUNCIL
Funding
NATIONAL STATES GEOGRAPHIC INFORMATION COUNCIL
Conlusion
• Are we missing opportunities to participate as a community?– IT Dialogue– IT Summits– Google Project 10100
– There are and will be more
2 Ideas = 8 Comments, 21 Votes
106 Ideas submitted
Top Idea = 62 Comments, 52 Votes
Top 5 = 237 Comments, 221 Votes
FOUR OF THE TOP FIVE AREFOUR OF THE TOP FIVE AREIN SOME PHASE OF IN SOME PHASE OF
IMPLEMENTATIONIMPLEMENTATION
NATIONAL STATES GEOGRAPHIC INFORMATION COUNCIL
Conlusion
• Are we asking the right questions?– Standards, Policies, Authoritative data•Are these relics of the 90’s that we are holding on to? Its just a question
• Are we prepared for the answers?
• Are we prepared for to change?
Where will we be if we don’t Where will we be if we don’t change?change?
NATIONAL STATES GEOGRAPHIC INFORMATION COUNCIL
Insanity: doing the same thing over and over again and
expecting different results. Albert Einstein
NATIONAL STATES GEOGRAPHIC INFORMATION COUNCIL
Thank You and Questions