why all coaches need tribe marketing!
TRANSCRIPT
Why ALL Coaches Need
TRIBE MARKETING
Training for Coaches: How to Get More Clients
“Simply put, FEAR is what stops most coaches from
focusing on a tribe – a fear of not enough clients. But isn’t that what you already have?
So you have nothing to lose
and everything to gain!” Ryan A. Harris Tribe Marketing Coach
TRIBE Marketing 101:
Fact: If you’re reading this, you probably don’t have enough clients! You’re not alone! Most coaches make under $25,000 per year!
Why Aren’t Coaches Making More Money?
They Lack clarity on who they serve best
They are trying to appeal to EVERYONE!
So their marketing and core message suffers!...
Tribe Marketing Means...
STOP trying to be all things to all people!
Focus on a specific TRIBE to create clarity and power in your marketing efforts
STOP Chasing the next bright shiny marketing tactic – they never work if you don’t have CLARITY and FOCUS
But What is a TRIBE?
A group of people with a Shared Desired Outcome
They all want the same change or transformation
They often share a few other socio-economic factors too (age, race, gender, industry, etc.)
Risks of NOT Finding Your Tribe
Appealing to few – talking to an empty room
Hard to get a “yes”
Price is usually an objection
Risks of NOT Finding Your Tribe
Lack of engagement, dropouts, etc.
Marketing strategy is murky
Copywriting is a real challenge
Risks of NOT Finding Your Tribe
Help fewer people for less impact
No differentiation from competition
Massive frustration – purpose not being fulfilled
Fact #2: All Highly Successful Coaches are FOCUSED on a TRIBE! Fact #3: TRIBE Marketing is FOUNDATIONAL – not “flash in the pan”...
Ryan’s 3 Step Tribe Marketing Solution...
Step 1: Pick a tribe that is specific and focused!
Step 2:
Become a Master of the Enrollment Conversation!
Step 3:
Get your tribe prospects onto free coaching calls!
Then What ?
Then Watch your enrollment rate and income go WAY UP!
ATTEND a FREE Tribe Marketing Training Webinar.
www.TribeGPS.net
Click here to learn more: TribeGPS.net
Event Feedback: "The webinar was great! It really helped me figure out some mistakes I was making with my marketing campaigns and fine tune my strategy." - Laurie Kuntz *********************** "Lots and lots of shifts occurring, and the path to finding my tribe has been laid out so beautifully... deeply grateful for your warmth and clarity!" - Grealin Cameron
Event Feedback:
ATTEND a FREE Training Webinar. www.TribeGPS.net
Click here to learn more: TribeGPS.net
By Ryan A. Harris.
Twitter: @Ryan_A_Harris
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