Why are omni-channel shoppers more valuable?

Rise in omni-channel offerings

Omni-channel shoppers spend more at a time

Why are omni-channel shoppers more valuable?

Omni-channel shoppers spend more at a time

Omni-channel shoppers spend 4% and 10% more while shopping through offline & online

channels, respectively than shoppers who use only a single retail channel to shop

Source: Business Insider

Omni-channel shoppers are more loyal

Why are omni-channel shoppers more valuable?

Omni-channel shoppers are more loyal

Customers who engaged with retailers on multiple channels visited a brick-and-mortar store

23% more often over six months.

Source: Business Insider

Why are omni-channel shoppers more valuable?

Shoppers who engage with retailers across multiple touchpoints are driving boosts in conversion rates both online and offline as they become increasingly reliant on more than one channel to aid in their purchasing decisions

Every year, 50,000 retail associates use ETP to serve 150,000,000 consumers, selling USD

5,000,000,000 of merchandise. More than 300 brands in over 20 countries, across 10 time-

zones, in 200 cities, at 25,000+ stores, in 5 languages run on ETP.

Australia, Bahrain, China, Egypt, Hong Kong & Macau, India, Indonesia, Iraq, Jordan, Kingdom of Saudi Arabia, Kuwait, Malaysia, Oman, Qatar, Singapore, Thailand, The Philippines, Tunisia, U.A.E., Uzbekistan, Vietnam and Yemen

www.etpgroup.com