why business needs goodwill

1
Confidence: The Company that has good- will is able to inculcate confidence not only in the minds of the buyer but also in the minds of the employees who are working in the organization. Employees get motivated to put in their best to maintain the goodwill of the company which will in turn enhance the productivity level of the organization and result in elevated sales and profit figures. Business growth: Goodwill aids in growth of the business. With customers glu- ing to the product, new customers accepting the product, the sales and profit figures are catapulted to the new level which results in growth of the business. Goodwill is the ar- mour in the compa- ny’s ambience with the help of which it allures the mammoth audience and cap- tures the majority of market. With the help of goodwill company is able to reach new levels of growth, plan for expansion and diver- sification. WWW.COSMOFILMS.COM Recognition: Goodwill acts as identity of the company in the cut throat world of competition. It is with the help of goodwill the customers recognize and accept the products of the company. If the company has goodwill in the market, the customers readily ac- cept its product. Trust and confidence: Goodwill incul- cates trust and confidence in the minds of the custom- ers. Customers develop trust in the products and ser- vices of the company that has goodwill in the market and readily buy the products. Withstand competition: Firm that has goodwill in the market can withstand competition and is able to sail through the competitive atmosphere very easily. Customers get enticed with the product of the company and readily opt it amidst other competi- tive products. Selling business: Company with good will has high saleable value and gets easily absorbed or merged with other reputed company. Customer retention: Goodwill aids in retaining existing customers on one hand and on the other it aids in alluring the new target audience. Cus- tomers prefer to stick to their brand for umpteen num- bers of years if it has goodwill in the market. There are many points why a business needs goodwill in the market and few of them are as follows: Goodwill is the identity of the business in the market. It is intangible business that showcases value of identi- fiable business assets. Its fame and name and how it is viewed by the target customers in the world of compet- itive environment. A company which has perfect good- will in the market succeeds in roping in mammoth tar- get audience and gets elevated sales and profit figures. Goodwill is in fact the report card of the business that epitomizes its success. Why your Business Need goodwill Say for e.g. women prefer to use the cosmetics brand that has goodwill and that is widely accepted.

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Confidence: The Company that has good-

will is able to inculcate confidence not only

in the minds of the buyer but also in the

minds of the employees who are working in

the organization. Employees get motivated to

put in their best to maintain the goodwill of

the company which will in turn enhance the

productivity level of the organization and

result in elevated sales and profit figures.

Business growth: Goodwill aids in

growth of the business. With customers glu-

ing to the product, new customers accepting

the product, the sales and profit figures are

catapulted to the new level which results in

growth of the business.

Goodwill is the ar-

mour in the compa-

ny’s ambience with

the help of which it

allures the mammoth

audience and cap-

tures the majority of

market. With the

help of

goodwill

company is

able to

reach new

levels of

growth,

plan for

expansion

and diver-

sification.

WWW.COSMOFILMS.COM

Recognition: Goodwill acts as identity of the

company in the cut throat world of competition. It is

with the help of goodwill the customers recognize and

accept the products of the company. If the company

has goodwill in the market, the customers readily ac-

cept its product.

Trust and confidence: Goodwill incul-

cates trust and confidence in the minds of the custom-

ers. Customers develop trust in the products and ser-

vices of the company that has goodwill in the market

and readily buy the products.

Withstand competition: Firm that

has goodwill in the market can withstand competition

and is able to sail through the competitive atmosphere

very easily. Customers get enticed with the product of

the company and readily opt it amidst other competi-

tive products.

Selling business: Company with good will

has high saleable value and gets easily absorbed or

merged with other reputed company.

Customer retention: Goodwill aids in

retaining existing customers on one hand and on the

other it aids in alluring the new target audience. Cus-

tomers prefer to stick to their brand for umpteen num-

bers of years if it has goodwill in the market.

There are many points

why a business needs

goodwill in

the market and

few of them are as

follows:

Goodwill is the identity of the business in the market.

It is intangible business that showcases value of identi-

fiable business assets. Its fame and name and how it is

viewed by the target customers in the world of compet-

itive environment. A company which has perfect good-

will in the market succeeds in roping in mammoth tar-

get audience and gets elevated sales and profit figures.

Goodwill is in fact the report card of the business that

epitomizes its success.

Why your

Business Need goodwill

Say for e.g. women prefer to use the cosmetics brand

that has goodwill and that is widely accepted.