why choose email marketing? | mediaprowler.com
TRANSCRIPT
4.3 Billion e-mail accounts will be registered worldwide by 2016
91% of consumers check their email daily.
74% of consumers prefer commercial communications via email.
On a daily basis, consumers interact with about 11 brands through email.
E-mail conversion rates are three times greater than social media.
For every $1 spent on email marketing, the average return is $44.25
Why Choose Email Marketing?
about 9 brands on Facebook
about 9 brands on Twitter
$
44% of consumers made at least one purchase last year based on a promotional email they received.
sale!
72% of consumers sign up to get discounts, but only 8% sign up because they love the brand.
VS.
=email marketing investment
return
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Sources:*1 Radicati.com*2 ExactTarget.com*3 MerkleInc.com*4 EmailStatCenter.com*5 ConvinceAndConvert.com*6 Slideshare.com BlueHornet*7 Mckinsie.com*8 EmailExpert.org
Presented by:
MediaProwler.comEmail Marketing, Direct Mail, Digital Media
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conversions
conversions