why citrix vision & strategy - july 2012

Date

Citrix Vision & StrategyPresenter’s Name

Presenter’s Title

© 2012 Citrix | Confidential – Do Not Distribute

By the numbers…

$2.2B revenue

7,000+ employees

250,000+ customers

10,000+ partners in 100 countries

#1 Desktop & App virtualization

#2 Cloud Networking

#1 Public Clouds

#2 Web Collaboration


A world where people can workand play from anywhere


VUCAvolatility | uncertainty | complexity | ambiguity


Financial crisis

Labor strikes

Political unrest

Power outages

Natural disasters

Pandemics


Consumerization will force more IT change over the next 10 years than any other trend


BYOD

Workshifting

Micro-apps

Mobility

App stores

© 2012 Citrix | Confidential – Do Not DistributeCIO

“I want to use my iPad!”

Consumerization

“Why don’t my old apps work?”

Distributed Computing

“I want everything in the cloud.”

Cloud Services

“I want to save 5% on PCs!”

Standardization


PC Era

Cloud Era

© 2012 Citrix | Confidential – Do Not Distribute10

Assumption Exception

Mobile

Personal

Wireless

Cloud

Microcentric

Stores

Office

Company

Wired

Premise

Monolithic

Suites

Office

Company

Wired

Premise

Monolithic

Suites

Mobile

Personal

Wireless

Cloud

Microcentric

Stores


“We believe the exceptions of the PC Era are the new assumptions of the Cloud Era.”


Make people more productive —mobile workstyles


Enable IT transformations —cloud services


Personal Cloud

ConvergenceEmergence

Private/Public CloudPrivate Cloud Public Cloud


Mobile Workstyles Cloud Services

Any Device Any Cloud


Executive MobilityWork with people, data & apps from the coolest devices – anywhere

BYO DevicesEmbrace consumerization, empower employees and simplify IT

Workshifting Move work, cut costs and delight employees

Mobile workstyle solutions


Unified StorefrontCreate a single point of access & control for all apps and data—SaaS, web, mobile, and Windows

Desktop VirtualizationTransform Windows desktops and apps into Windows-as-a-Service clouds

Enterprise Cloud Networks Deliver all apps and services with high performance, security, and availability

Cloud ConvergenceLeverage infinite scale and flexibility across private and public clouds

Cloud services solutions


Any Device Any Cloud

Mobile Workstyles Cloud Services

© 2012 Citrix | Confidential – Do Not Distribute20

“Citrix is one of the few independent software vendors that offers competitive products in cloud computing, mobility, virtualization, networking and security, and social collaboration. This acquisition-minded strategy enables Citrix to achieve a faster time to market and to choose best-of-breed solutions that solve difficult customer problems.”

Gartner


Challenges & opportunities • Increase productivity & reduce carbon footprint• Cost reduction & simplified IT management Secure

corporate information access

The solution• Anytime, anywhere access• Flexible cloud based infrastructure

Result• Enabled 32k users with access from iPads• Lowered employee TCO by 120M KRW yearly• Launched 1st cloud offering uCloud • Offered uCloud for 40% less than competition



IT services can be delivered with greater security, agility and efficiency


People are happier and more productive

Work better. Live better.

why citrix vision & strategy - july 2012

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