why do we need pics.io

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Why do we need Pics.io explanation for non-photographers :)

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Post on 02-Jul-2015

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Short presentation to explain the idea behind Pics.io, the first cloud-based Raw converter. Video promo here - http://youtu.be/o-kVeSHS6Mg

TRANSCRIPT

Page 1: Why do we need Pics.io

Why do we need Pics.ioexplanation for non-photographers :)

Page 2: Why do we need Pics.io

This photo was taken by John during his trip to Georgia. It's nice, yeah? And that's what most of the people store on their hard drives

and share to Facebook, Flickr etc.

Page 3: Why do we need Pics.io

And that's what he was able to make from it just because shoot in Raw instead of JPEG.

Better?

Page 4: Why do we need Pics.io

Few more examples. And, yes, processing each of those photos took 20-50 seconds.

Page 5: Why do we need Pics.io

So why does a majority of people don't use Raw today?

Getting perfect shots is a pretty complicated process. It also relies on some expensive software. Registration, purchasing and installation of that software is an extra complexity that stops most of the people.

We decided to take the complexity away.

Page 6: Why do we need Pics.io

We make the whole process a lot simpler

We let people turn their photos into masterpieces without installing any software. All they need - a browser and an account at Pics.io.

We also solve the problem of backup allowing to store whole photo collection in user's personal cloud.