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Why Experimental Asset Markets? Shyam Sunder Yale School of Management Great Lakes Institute of Management, Chennai March 5, 2012

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Page 1: Why Experimental Asset Markets? Shyam Sunder Yale School of Management Great Lakes Institute of Management, Chennai March 5, 2012

Why Experimental Asset Markets?

Shyam Sunder

Yale School of Management

Great Lakes Institute of Management, Chennai

March 5, 2012

Page 2: Why Experimental Asset Markets? Shyam Sunder Yale School of Management Great Lakes Institute of Management, Chennai March 5, 2012

(c) Copyright 2003, Shyam Sunder

2

Questions to Address

• Why do we need even more data on financial markets?

• How could the data from such simple “Mickey Mouse” markets help us in a far more complex investment environment?

• Is experimental finance a branch or variation of behavioral economics/behavioral finance?

• What have we learned so far from asset market experiments?

• What is next?

Page 3: Why Experimental Asset Markets? Shyam Sunder Yale School of Management Great Lakes Institute of Management, Chennai March 5, 2012

(c) Copyright 2003, Shyam Sunder

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1. Why Do We Need More Data from

Experimental Markets?• Of all branches of economics,

financial economics probably has the most detailed and up-to-date observational data available

• Consequently, this branch of economics is characterized by one of the strongest empirical traditions

• Why, then, spend time and money to conduct experiments with financial markets and gather more data?

Page 4: Why Experimental Asset Markets? Shyam Sunder Yale School of Management Great Lakes Institute of Management, Chennai March 5, 2012

(c) Copyright 2003, Shyam Sunder

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Transactions v. Expectations

• Data from the stock exchanges include bids, asks, transaction prices, volume, etc.

• Data from information services on actions and events that may influence markets

• Neither does or can report on expectations

• Theory of financial markets (and economics of uncertainty) is built on expectations

• Need data on expectations to empirically distinguish among competing theories

Page 5: Why Experimental Asset Markets? Shyam Sunder Yale School of Management Great Lakes Institute of Management, Chennai March 5, 2012

(c) Copyright 2003, Shyam Sunder

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Relating Market Actions to Expectations and

Parameters• In experimental markets, the

researcher knows the expectations, and the underlying parameters

• With this knowledge, we know the price and other predictions of alternative theories

• We can therefore conduct powerful tests of theories which were not possible from the field data (because we know little about the parameters and expectations that generate the field data from the stock exchanges).

• Examples to follow

Page 6: Why Experimental Asset Markets? Shyam Sunder Yale School of Management Great Lakes Institute of Management, Chennai March 5, 2012

(c) Copyright 2003, Shyam Sunder

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2. What Can Simple Experiments Tell Us

about Complex Markets?

• Experimental markets are typically conducted in simple settings

• Student subjects of typical laboratory experiments have little experience

• Security markets are complex, and populated by experienced professionals

• What could we possibly learn from experiments about the “real” markets?

Page 7: Why Experimental Asset Markets? Shyam Sunder Yale School of Management Great Lakes Institute of Management, Chennai March 5, 2012

(c) Copyright 2003, Shyam Sunder

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Simplicity is Science

• All sciences aim at finding simple principles that explain or predict a large part (rarely all) of the phenomenon of interest

• Simple models: in math or in laboratory make core as well as convenience assumptions

• The power of a theory depends on the robustness of its predictions as the data environments deviate from the assumptions of convenience

Page 8: Why Experimental Asset Markets? Shyam Sunder Yale School of Management Great Lakes Institute of Management, Chennai March 5, 2012

(c) Copyright 2003, Shyam Sunder

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Simple Experiments Help Discover/Verify

Basic Principles• How do we learn to count?• How do we learn to swim?• How do we learn the laws of

electricity?• Noise generated by countless factors in

complex environments makes it difficult to detect the fundamental principles

• Simple math and laboratory models help us learn better, before we immerse ourselves in the complexity of the real phenomena

• If the principle is general, it better be applicable to the simple environments

Page 9: Why Experimental Asset Markets? Shyam Sunder Yale School of Management Great Lakes Institute of Management, Chennai March 5, 2012

(c) Copyright 2003, Shyam Sunder

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3. Is This Behavioral Economics/Finance?

• Experimental economics: emphasis is on design of market and other economic institutions to gather empirical data– Institutions and rules matter (e.g.,

microstructure)– People do what they think is best for

them, given what they know (they learn, are not dumb)

– Design experiments to sort out the claims of competing theories

– Engineer test beds for alternative institutions

– Focus on equilibrium, efficiency, prices, and allocations

– Complements modeling and field empirical research

Page 10: Why Experimental Asset Markets? Shyam Sunder Yale School of Management Great Lakes Institute of Management, Chennai March 5, 2012

(c) Copyright 2003, Shyam Sunder

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4. What Have We Learned from Experiments?

• Within the past two decades, asset market experiments have revealed some important findings by exploiting their advantages

• These findings were not, and could not have been, reached from the field data alone

• We shall summarize a few key findings in the time available

Page 11: Why Experimental Asset Markets? Shyam Sunder Yale School of Management Great Lakes Institute of Management, Chennai March 5, 2012

(c) Copyright 2003, Shyam Sunder

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Key Findings

• Security markets can aggregate and disseminate information (efficient markets)

• But they do not always do so (inefficiency)

• Information dissemination, when it occurs, is rarely instantaneous or perfect (learning takes time)

• Markets permit costly research to persist in equilibrium (why pay for research?)

• Price, as well as bids, offers, timing, etc., transmit information (many channels for information flow)

Page 12: Why Experimental Asset Markets? Shyam Sunder Yale School of Management Great Lakes Institute of Management, Chennai March 5, 2012

(c) Copyright 2003, Shyam Sunder

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More Findings

• Well-functioning derivative markets help improve the efficiency of primary markets

• Most important: statistical efficiency or inability to make money from past data does not mean informational efficiency (can’t make money the price is right)

Page 13: Why Experimental Asset Markets? Shyam Sunder Yale School of Management Great Lakes Institute of Management, Chennai March 5, 2012

(c) Copyright 2003, Shyam Sunder

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Efficient Markets: Information

Dissemination• Can markets disseminate

information from those who know to those who don’t?

• Could not be established from analysis of field data because we don’t know the distribution of information among investors

• Plott and Sunder (Journal of Political Economy, 1982) established the basic proposition through a simple experiment

Page 14: Why Experimental Asset Markets? Shyam Sunder Yale School of Management Great Lakes Institute of Management, Chennai March 5, 2012

(c) Copyright 2003, Shyam Sunder

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Equilibria in a Simple Asset Market

State X State Y

Prob.=0.4 Prob.=0.6

Trader Type Expected Dividend

I 400 100 220

II 300 150 210

III 125 175 155

PI Eq. Price

Asset Holder

400

Trader Type

I Informed

220

Trader Type I Uninformed

RE Eq. Price

Asset Holder

400

Trader Type

I

175

Trader Type III

Page 15: Why Experimental Asset Markets? Shyam Sunder Yale School of Management Great Lakes Institute of Management, Chennai March 5, 2012

(c) Copyright 2003, Shyam Sunder

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Page 16: Why Experimental Asset Markets? Shyam Sunder Yale School of Management Great Lakes Institute of Management, Chennai March 5, 2012

(c) Copyright 2003, Shyam Sunder

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Results

• Markets can disseminate information from the informed to the uninformed investors

• Dissemination can occur through trading, without exchange of verbal communication

• Such markets can achieve high levels of informational efficiency

• Securities end up in the hands of those who value them most

Page 17: Why Experimental Asset Markets? Shyam Sunder Yale School of Management Great Lakes Institute of Management, Chennai March 5, 2012

(c) Copyright 2003, Shyam Sunder

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Efficient Markets: Information Aggregation

• Can markets behave as if diverse information in the hands of a few is aggregated so it is in the hands of all?

• Suppose there are three possible states of the world: X, Y and Z

• Some people know that the state is Not X, and some people know that it is Not Y

• Can the market behave as if everyone knows that the state is Z?

• Plott and Sunder (Econometrica, 1988)

Page 18: Why Experimental Asset Markets? Shyam Sunder Yale School of Management Great Lakes Institute of Management, Chennai March 5, 2012

(c) Copyright 2003, Shyam Sunder

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Equilibria in an Information Aggregation

Experiment

Traders X-Asset Y-Asset Z-Asset

I

II

III

X Y Z

70 0 0

230 0 0

100 0 0

X Y Z

0 130 0

0 90 0

0 160 0

X Y Z

0 0 300

0 0 60

0 0 200

RE Eq. P 230 0 0 0 160 0 0 0 300

Holder II - - - III - - - I

Page 19: Why Experimental Asset Markets? Shyam Sunder Yale School of Management Great Lakes Institute of Management, Chennai March 5, 2012

(c) Copyright 2003, Shyam Sunder

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Page 20: Why Experimental Asset Markets? Shyam Sunder Yale School of Management Great Lakes Institute of Management, Chennai March 5, 2012

(c) Copyright 2003, Shyam Sunder

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Aggregation Results

• Complete markets can aggregate and disseminate diverse information

• Such markets can achieve high information and allocative efficiency

• Same happens when investors have homogenous preferences (which makes it easier for traders to infer information from actions of others)

Page 21: Why Experimental Asset Markets? Shyam Sunder Yale School of Management Great Lakes Institute of Management, Chennai March 5, 2012

(c) Copyright 2003, Shyam Sunder

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Inefficiency

• Just because markets can aggregate and disseminate information does not mean that all markets do so under all conditions

• Experiments show that market conditions must allow investors the opportunity to learn the information from what they can observe

• Even in these simple experimental markets, these conditions are not always satisfied (too many states, too few observations and repetitions to facilitate learning)

• For example, a complete market for three Arrow-Debreu securities is efficient, but an incomplete market for a single security is not

Page 22: Why Experimental Asset Markets? Shyam Sunder Yale School of Management Great Lakes Institute of Management, Chennai March 5, 2012

(c) Copyright 2003, Shyam Sunder

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Learning Takes Time

• Even in the best of circumstances, equilibrium outcomes are not achieved instantaneously

• Markets tend toward efficiency, but cannot achieve it instantaneously

• It takes time for investors to observe, form conjectures, test them, modify their strategies, etc.

• With repetition, investors get better at learning, but the environment changes continually, including the behavior of other investors; so the learning process never ends

Page 23: Why Experimental Asset Markets? Shyam Sunder Yale School of Management Great Lakes Institute of Management, Chennai March 5, 2012

(c) Copyright 2003, Shyam Sunder

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Why Pay for Research?

• This has been the conundrum of the efficient market theory: If the markets are efficient, why pay for research.

• This finite rate of learning makes it possible to support costly research, even in markets which tend toward efficient outcomes

• Enough people would conduct research so the average returns to research equal the average cost. Research users have higher gross profits, but their net profits are the same as the profits of the others

• Sunder (Econometrica, 1993)

Page 24: Why Experimental Asset Markets? Shyam Sunder Yale School of Management Great Lakes Institute of Management, Chennai March 5, 2012

(c) Copyright 2003, Shyam Sunder

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Page 25: Why Experimental Asset Markets? Shyam Sunder Yale School of Management Great Lakes Institute of Management, Chennai March 5, 2012

(c) Copyright 2003, Shyam Sunder

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Difference between Gross and Net Profits of

the Informed and the Uninformed Traders

Page 26: Why Experimental Asset Markets? Shyam Sunder Yale School of Management Great Lakes Institute of Management, Chennai March 5, 2012

(c) Copyright 2003, Shyam Sunder

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Results

• As investors learn (in a fixed environment), their value of information decreases because they can ride free on others’ information

• Market price of information falls

• If the supply of information can be sustained at the lower price, price drops to a level sustainable by learning frictions: get equilibrium

• If the supply of information also falls with its price, we get a noisy equilibrium

• Consequences of mandating provision of free research to investors

Page 27: Why Experimental Asset Markets? Shyam Sunder Yale School of Management Great Lakes Institute of Management, Chennai March 5, 2012

(c) Copyright 2003, Shyam Sunder

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Many Channels for Information Flow

• In economic theory, transaction prices are considered the primary vehicle for the transmission of information in markets

• Experimental markets show that other observables (bids, asks, volume, timing, etc.) also transmit information in markets

• In deep markets, price can be the result of the information transmission through these other variables

• Example: see trading in period 8 on slide number 15

Page 28: Why Experimental Asset Markets? Shyam Sunder Yale School of Management Great Lakes Institute of Management, Chennai March 5, 2012

(c) Copyright 2003, Shyam Sunder

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Effect of Derivatives on Primary Markets

• Derivative markets help increase the efficiency of primary markets

• Forsythe, Palfrey and Plott (Econometrica 1982), the first asset market experiment, showed that futures markets speed up convergence to equilibrium in the primary market

• Kluger and Wyatt found that the option markets increase the informational efficiency of the equity market

Page 29: Why Experimental Asset Markets? Shyam Sunder Yale School of Management Great Lakes Institute of Management, Chennai March 5, 2012

(c) Copyright 2003, Shyam Sunder

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Convergence with Two Spot Markets

Page 30: Why Experimental Asset Markets? Shyam Sunder Yale School of Management Great Lakes Institute of Management, Chennai March 5, 2012

(c) Copyright 2003, Shyam Sunder

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Convergence with a Spot and a Futures

Market

Page 31: Why Experimental Asset Markets? Shyam Sunder Yale School of Management Great Lakes Institute of Management, Chennai March 5, 2012

(c) Copyright 2003, Shyam Sunder

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Error in Pricing Primary Security with and

without Option Market

Page 32: Why Experimental Asset Markets? Shyam Sunder Yale School of Management Great Lakes Institute of Management, Chennai March 5, 2012

(c) Copyright 2003, Shyam Sunder

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How Can We Tell If a Market is Efficient?

• Traditional statistical approach: if you can’t make money from information (past data, public, or all information), the market is efficient

• Experiments: statistical efficiency is a necessary but not a sufficient condition for the informational efficiency of markets

• Example: Slide 19, second half is efficient by statistical criteria but is not informationally efficient

• Even when investors know that the price is not right, they may have no means of profiting from that knowledge

Page 33: Why Experimental Asset Markets? Shyam Sunder Yale School of Management Great Lakes Institute of Management, Chennai March 5, 2012

(c) Copyright 2003, Shyam Sunder

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5. What Is Next?

• The above is a highly selective summary of what we have learned from experimental asset markets

• What is coming up next?

• The existence and causes of market bubbles is a perennial subject in financial economics

• What might we learn about bubbles from experiments?

Page 34: Why Experimental Asset Markets? Shyam Sunder Yale School of Management Great Lakes Institute of Management, Chennai March 5, 2012

(c) Copyright 2003, Shyam Sunder

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Bubbles in Simple Asset Markets

• Smith, Suchanek and Williams (Econometrica 1988) showed that bubbles can arise in simple asset markets with inexperienced subjects, and tend to diminish with experience

• Lei, Noussair and Plott (Econometrica 2001) showed that bubbles can arise even when investors cannot engage in speculative trades. They suggest that bubbles can arise from errors in decision making even in absence of a lack of common knowledge of rationality (“bigger fool” beliefs)

Page 35: Why Experimental Asset Markets? Shyam Sunder Yale School of Management Great Lakes Institute of Management, Chennai March 5, 2012

(c) Copyright 2003, Shyam Sunder

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Page 36: Why Experimental Asset Markets? Shyam Sunder Yale School of Management Great Lakes Institute of Management, Chennai March 5, 2012

(c) Copyright 2003, Shyam Sunder

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Valuing Equity without Dividend Anchors

• Fundamental economic model of valuation is DCF

• When security matures beyond investment horizon, personal DCF includes the sale price at horizon

• Sale price depends on other investors’ expectations of DCF beyond my own horizon

• Applying DCF involves backward inducting from the maturity of the security through the expectations and valuations of the future “generations” of investors

Page 37: Why Experimental Asset Markets? Shyam Sunder Yale School of Management Great Lakes Institute of Management, Chennai March 5, 2012

(c) Copyright 2003, Shyam Sunder

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Valuation be Equal to Fundamental Value if

• All investors form rational expectations

• All investors form higher order expectations

• Common knowledge of rational expectations

• Common knowledge of higher order expectations

• Common knowledge of maturity

• These are very difficult conditions to meet in a market

• Bubbles arise, even with rational investors who make no errors, if they cannot backward induct the DCF

Page 38: Why Experimental Asset Markets? Shyam Sunder Yale School of Management Great Lakes Institute of Management, Chennai March 5, 2012

(c) Copyright 2003, Shyam Sunder

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Exogenous Terminal Payoff

15-period security, termination date is common knowledge

Single terminal dividend (may vary across traders)

A separate set of subjects record their price predictions at the beginning of each period, their mean is announced at the end of each period

Hirota and Sunder (2002), Yale Working Paper

Period 1

Period 15

Page 39: Why Experimental Asset Markets? Shyam Sunder Yale School of Management Great Lakes Institute of Management, Chennai March 5, 2012

(c) Copyright 2003, Shyam Sunder

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Figure 4: Stock Prices and Efficiency of Allocations for Session 4(Exogenous Terminal Payoff Session)

Page 40: Why Experimental Asset Markets? Shyam Sunder Yale School of Management Great Lakes Institute of Management, Chennai March 5, 2012

(c) Copyright 2003, Shyam Sunder

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Endogenous Terminal Payoff

30-Period Security with a terminal dividend to be paid at the end of period 30

The security will be terminated earlier than 30 at a time written in the sealed envelope (in fact terminated at 15-17 periods)

Liquidation at average of the prices predicted by the predictors for the period following termination

Period 1

Period 15-17

Period 30

Page 41: Why Experimental Asset Markets? Shyam Sunder Yale School of Management Great Lakes Institute of Management, Chennai March 5, 2012

(c) Copyright 2003, Shyam Sunder

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Figure 10: Stock Prices and Efficiency of Allocations for Session 8(Endogenous Terminal Payoff Session)

Page 42: Why Experimental Asset Markets? Shyam Sunder Yale School of Management Great Lakes Institute of Management, Chennai March 5, 2012

(c) Copyright 2003, Shyam Sunder

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Understanding Bubbles

• DCF valuation makes heroic assumptions about the knowledge necessary to do backward induction

• Even if investors are rational and make no mistakes, it is unlikely that they can have the common knowledge necessary for price to be equal to fundamental valuation in a market populated by limited horizon investors

• Not surprisingly, pricing of new technology, high growth, and high risk equities are more susceptible to bubbles

• In such circumstances, if we do not have common knowledge of higher order beliefs, how can we test valuation theories?

Page 43: Why Experimental Asset Markets? Shyam Sunder Yale School of Management Great Lakes Institute of Management, Chennai March 5, 2012

(c) Copyright 2003, Shyam Sunder

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Wrap Up

• Only a thumbnail sketch of some experimental results on asset markets

• Could not discuss many other important and interesting studies

• See Sunder’s survey paper in Kagel and Roth’s Handbook of Experimental Economics

Page 44: Why Experimental Asset Markets? Shyam Sunder Yale School of Management Great Lakes Institute of Management, Chennai March 5, 2012

(c) Copyright 2003, Shyam Sunder

44

Better Understanding

• As the experimental camera focused on information processing in asset markets, the theoretical line drawing has been filled by details, shadows, color, and warts

• This finer grain portrait of asset markets confirms the rough outline of the extant theory

• But it is considerably more complex, and is providing guidance and challenges for further theoretical investigations of interplay of information in asset markets

Page 45: Why Experimental Asset Markets? Shyam Sunder Yale School of Management Great Lakes Institute of Management, Chennai March 5, 2012

(c) Copyright 2003, Shyam Sunder

45

You Have to Try This

• It is a unique experience to watch trading in an experimental asset market

• You know all the information, parameters, and alternative theoretical predictions

• Yet, what you see often surprises you, forcing you to rethink, and discover new insights into how these markets work

• Experimental asset markets are our LEGO sets. Playing with them produces new ideas, and helps us sort out good ideas from the bad ones

• I would have preferred to have you sit in my lab and experience all this yourself, instead of talking to you because students who participate in these markets gain a sophisticated understanding of the markets

Page 46: Why Experimental Asset Markets? Shyam Sunder Yale School of Management Great Lakes Institute of Management, Chennai March 5, 2012

(c) Copyright 2003, Shyam Sunder

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Thank You

• Please send any comments you may have to me at

[email protected]

• This presentation will be available at

• www.som.yale.edu/faculty/sunder/research