Why List With An Agent at EXIT Realty?

We Offer the Best Marketing Plan For Our Clients

• Yard sign

– A yard sign is erected at each of our listings.

• Advertised open houses

– We advertise open houses in the local

newspaper and online at multiple sites.

We Offer the Best Marketing Plan For Our Clients

• Bi-Weekly updates on feedback from

showings– After every showing we get feedback from

potential buyers about how they perceived the

property.

– Their opinions are passed on to you to be

considered for making improvements for

future showings.

MLS

• Our MLS is the Real Estate Information

Network Multiple Listing Service.

• This is the first resource that Realtors turn

to when trying to match clients with a

home.

The Importance of Online Marketing

• Home buyers use the Internet to search for a

home more than any other media.

• Home buyers say the two most important

features are photos and detailed descriptions.

• Buyers are nearly 5 times more likely to find the

home they purchase online rather than in the

newspaper.*

Source: 2006 National Association of REALTORS® Profile of Home Buyers and Sellers

Why I Market Properties Online

More consumers are searching online*80%

77%74%

41%

2%

18%

37%

71%

Internet

19951995 19971997 19991999 20012001 20032003 20042004 20052005 20062006* Source: The 2002-2006 NAR Profile of Home

Buyers and Sellers

Online AdvertisingCompany Website

• Our company website is www.exitcentralhr.com.• Our site generates monthly:

– Thousands of unique visitors to our website.– Average 400 unique requests to view our listings.– People don’t just view your listing, they ask about it.

Our Website Shows All Current Listings

Online AdvertisingRealtor.com

• I have Showcase listing features on Realtor.com for all my listings.

Basic• One Photo• Standard Property

Description• No Headline• No Scrolling Text• No Video Tour• No Linked Virtual

Tour

Showcase• Up to 25 Photos• Custom Property

Description• Custom Headline• Scrolling Text• Video Tour• Linked Virtual Tour

REALTOR.com® Enhancements

Benefits:

• Photos• Contact Info• Property Description

Consumers Spend More Time on REALTOR.com®

*Net Ratings – based on reporting of the time online users spent during Sept 2006 on REALTOR.com® and other comparable real estate listing aggregation sites and excluding sites of franchisors/brokerages .

The average Home Buyer spends over 90 Percent of their online time searching

onComparable Real Estate

Aggregation Sites*

Online Advertising

• Our Showcase listings on Realtor.com also appear upgraded on these other websites:

Online Advertising

• And on these sites in more targeted markets:

NBC6.net - WTVJ - Miami, FL NBC5i.com - KXAS - Dallas, TX Click10.com - WPLG - Miami, FL WSBTV.com - WSB - Atlanta, GA NBC5.com - WMAQ - Chicago, IL KRXI-TV.com - KRXI - Reno, NVWESH.com - WESH - Orlando, FL WFTV.com - WFTV - Orlando, FL NBC30.com - WVIT – ConnecticutWRAL.com - WRAL - Raleigh, NCLocal6.com - WKMG - Orlando, FL NBC17.com - WNCN - Raleigh, NCKIROTV.com - KIRO - Seattle, WA WPXI.com - WPXI - Pittsburgh, PA NBC4.tv - KNBC - Los Angeles, CA NBC4.com - WRC - Washington, DC WHIOTV.com - WHIO - Dayton, OHKFOXTV.com - KFOX - El Paso, TXMoreTV32.com - WMOR - Tampa, FL Channel14000.com - Minneapolis, MN WNCB.com - WNBC - New York, NY Nes4Jax.com - WJXT - Jacksonville, FLWJACTV.com - WJAC - Johnstown, PA

TurnTo10.com - WJAR - Providence, RINBC10.com - WCAU - Philadelphia, PAKTVU.com - KTVU - San Francisco, CA NBC13.com - WVTM - Birmingham, ALNewsNet5.com - WEWS - Cleveland, OH WTOV9.com - WTOV - Steubenville, OHNBC11.com - KNTV - San Francisco, CA WBOSCTV.com - WSOC - Charlotte, NCClickOnDetroit.com - WDIV - Detroit, MI WXII12.com - WXII - Winston-Salem, NCChannel13000.com - WISC - Madison, WIClick2Houston.com - KPRC - Houston, TX ClickOnSA.com - KSAT - San Antonio, TXOrlandoWeather.com - WESH - Orlando, FLNBCSanDiego.com - KNSD - San Diego, CATheOmahaChannel.com - KETV - Omaha, NETheHawaiiChannel.com - KITV - Honolulu, HI TheDenverChannel.com - KMGH - Denver, CO TheIowaChannel.com - KCCI - Des Moines, IA TheBostonChannel.com - WCVB - Boston, MA TheJacksonChannel.com - WAPT - Jackson, MSNBC4Columbus.com - WCMH - Columbus, OHTheIndyChannel.com - WRTV - Indianapolis, IN

TheKSBWChannel.com - KSBW - Monterey, CA

TheWGALChannel.com - WGAL - Lancaster, PA

ChannelCincinnati.com - WLWT - Cincinnati, OH

TheWBALChannel.com - WBAL - Baltimore, MD

TheKCRAChannel.com - KCRA - Sacramento, CA

TheCarolinaChannel.com - WYFF - Greenville, SC

ThePittburghChannel.com - WTAE - Pittsburgh, PA

TheHometownChannel.com - KHBS - Ft. Smith, AR

TheSanDiegoChannel.com - KGTV - San Diego, CA

TheWMURChannel.com - WMUR - Manchester, NH

TheLouisvilleChannel.com - WLKY - Louisville, KY

TheMilwaukeeChannel.com - WISN - Milwaukee, WI

ChannelOklahoma.com - KOCO - Oklahoma City, OK

TheBakersfieldChannle.com - KERO - Bakersfield, CA

TheChamplainChannel.com - WPTZ - Plattsburgh, NY

TheWPBFChannel.com - WPBF - West Palm Beach, FL

TheKansasCityChannel.com - KMBC - Kansas City, MO

TheNewOrleansChannel.com - WDSU - New Orleans, LA

TheNewMexicoChannel.com - KOAT - Albuquerque, NM

Online AdvertisingOther Websites

• Your listing will also appear on these real estate support websites.

Tracking Traffic to Your Home

Each of Our

Listings Average

100 Page Views

Per Day

Report Provided

Bi-weekly

Print vs. Internet

InternetNewspaper

Magazine

Mortgage Outline

Determining the Sale-ability of a Home

PriceAccessWages

We Help You Price Your Home

• We work with you to set a price for your

home that:

– Will make you the most money.

– Will be the most appealing to potential buyers.

– Will be close to market value so your home

sells quickly.

Problems Of Overpricing

• Hard to get sales people excited.

• Hard to get buyers to view your property.

• Hard to get people to make an offer.

• Hard to get financing (appraisal).

Problems of Overpricing

• In order to achieve the highest price and the quickest sale with the least amount of inconvenience, you must list close to the market value.

• When a house first comes on the market there is a hot window of activity.

• Even if you later drop the price, the best market has passed you by.

Price it Right From the Start

List Date Month 1 Month 2 Month 3 Month 4 Month 5 Month 6

Days on Market

Sh

ow

ing

Ac

tiv

ity

Regular Updates

• I will update you every 2 weeks on all activity and marketing.

• Print reports will be delivered via email, mail, or fax depending on your preference.

• I will visit you once every 30-45 days to thoroughly evaluate the position of your home within the market so we can adjust accordingly.

Access is Important

The Right Access

Problems with Access

• Alarm systems.• Homeowners present at showings.• Minors home alone.• Uncooperative tenants.• Hazards.• Pets.• There are lots of listings, make it easy for

Realtors to show!!

Competitive Commissions

• Though there is no set

amount of commissions

in the market, obviously

the more competitive

you can be, the better.

Commission

Based on 6% Commission

50% 50%

0% 0% 0% 0%

Our Team

• Kimberly Plourde– Broker/Owner• Laurey Perez- Managing Broker• Kathy Jump - Office

Administrator• Dawn Crocker - Office Manager,

Western Branch• Amy Poole-Office Manager,

Haygood

Our Broker/Owner

• Kimberly Plourde• Licensed Real Estate Broker

VA/NC• Certified VA Real Estate

Instructor• Ranked #2 Exit office by

volume in VA• One of the top offices in North

America.

Exit Realty

• Fastest growing Real Estate franchise in North America.

• 6th Largest Real Estate franchise in North America.

• Founded in 1996.• Steve Morris, CEO & Founder, was named

as one of Realtor Magazine’s Top 25 Most Influential Real Estate Thought Leaders.

• 40,000 Agent Network.

Letters of Recommendation

Proud Sponsors Of

• Exit Realty has built 10 homes for Habitat for Humanity and has donated over $1,000,000.00

Available to You• I will contact you bi-weekly with

updates until your house sells.• If you need me in between or have

questions, or if you make any major changes to the house, please don’t hesitate to contact me.

• Cell: 757-589-1964• Office: 757-466-1009• Email:

LiveHamptonRoads@gmail.com• Website:www.exitcentralhr.com

Laurey PerezManaging Broker

Exit Realty Central