Why Live Streaming Is The

Way To Grow Your Wedding

Business

@ ChipdizardPhoto credit: Kirth Bobb

What I will coverIntroduction 1

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Why Live Video is Great for the Wedding Business

Brainstorm About Your Live Video Strategy

8 Reasons How to Use Live Video for your Wedding Business (Video)

I’m Chip DizárdOwner, Chip Dizárd Weddings@chipdizard

Keith Cephus

October 2015 Munaluchi Bride Cover Shoot Oheka Castle Huntington, NY

“To become more successful, you don’t have to

CHANGE who you are. You have to become

MORE of who you are. @chipdizard

I was in Hilton Head, South Carolina shooting a wedding.

Photo credit: Noni Elizabeth

Video is a hyper rich medium. It conveys images, emotion, energy and style.Photo credit: Rhea Whitney

Video Holds Attention

Video content doubles time on your web site.

MarketingSherpa, 2016

We all want more business

Photo credit: Vanessa Hall

Top of Mind Awareness

Photo credit: Iris Mannings

Title TextBody Level One Body Level Two Body Level Three

Body Level Four Body Level Five

I’m in need of an auto mechanic.

Think of the FIRST person you would recommend.

Facebook LivePhoto credit: Daniel T. Davis

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FACEBOOK LIVE TIPSTell fans ahead of time when you're going to broadcast

Ask your viewers to subscribe to receive notifications when you go live

Write a compelling description before going live

Say hello to your viewers by name and respond to their comments live

Let’s all GO LIVE

1. Repurpose ContentPhoto credit: Keith Cephus

2. Embed VideosPhoto credit: Justin Fulwood

3. Be Creative with Calls to ActionPhoto credit: Ade Oshodi

4. Post Often (Weekly) Photo credit: Kenny Clapp

“Build it, and they will come” only works in the movies. Social Media is a “build it, nurture it,

engage them and they may come and stay.” – Seth Godin

This is a good example of an effective Facebook Video

Video by Teshorn Jackson

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All numbers are editable too

Add more sections if needed

8 Ways How to Use Live Streaming

TEXT 44222CHIPDIZ

Photo credit: Chip DizardCouture Cakes by Sabrina

Get in groups of two or three and brainstorm about what your [first] live video will be about.

TAKEAWAYS

Content planning is critical

Your videos should be in alignment with with your brand.

THANK YOU!chipdizardweddings.com/blog

@Chipdizard