why use facebook or myspace in extension
TRANSCRIPT
+Why would an Extension Professional Want to Use FaceBook or MySpace?
Kyleen BurgessInformation Management AgentRegion 3NCCES
+ What is social networking?
Focuses on building online communities of people who have a shared interest and/or activities
New way to communicate and share information
Facebook and MySpace
+ MySpace
Launched is 2003A place for friendsBrowse profilesBlogEmail Join groups50 million users (ranks second to FB)
+ MySpace
Not as private as Facebook - less security
More Malware & TrojansCan set profiles and groups to private
Launched in 2004
Be Connected. Be Discovered. Be on Facebook.
Photos
Groups
Events
Posted Items
Over 50 million active users (Dec 08)Fastest growing demographic is 30 years and older
Average user has 120 friendsDoes have its share of malware/virusesMore secureSupports Non-profits and Universities
+ Extension On Facebook
Cooperative Extension Search = over 500 items
4-H Search = over 500 Items4-H Alumni Group over 18,000 members
NC 4-H = 355 itemsFCS = 164
+ Examples of Facebook Work
Build A Presence FB Guide for Non-Profits and Universities
http://www.facebook.com/advertising/FB_Pages_Communities_NonProfits.pdf
Advertise Your Program ProgramPolk County 4-H
+
Create A Cause (raise money)California 4-H
Increase Programming EffortsNorth Dakota Eat Smart. Move More. http://www.ag.ndsu.edu/eatsmart/
+ Extension and Social NetworkingTeachable Moment
Provide Clients with internet security workshops/information
Teach Internet Safety for target groups
Provide County Government a plan on how you may use social networking in your programming (Provide Solid Examples!)
+ Protecting Your Program
Photo releasesYouth - 4-H photo release on enrollment forms
Adults - Extension Photo Release http://intra.ces.ncsu.edu/DeskRef/photo_release.htm
Remember: Anyone that is identifiable in a photo you MUST have a signed photo release on!
+ Who Can Assist?
To Speak To Clients:NC Internet Crimes Against Children Taskforce http://www.ncsbi.gov/icac/icac.jsp
Local Sheriffs Department
+ Who Can Assist?
To assist Extension Professionals:Information Management Agent John Dorner, Robert Neely, Adrian Gaskins, Kyleen Burgess
Extension Information [email protected]