Why your business needs a mobile strategy

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Post on 09-May-2015

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Mobile is growing and companies should see if this is the right fit for their strategy. Let's find out. Be sure to check out the other presentations we gave at our LBi Client Afternoon.

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  • 1.Why your business needs a mobile strategy

2. 21 September 2010 LBi 3 3. 21 September 2010 LBi 4 4. Which brands / flavours ? 21 September 2010 LBi 5 5. Blackberry iPhone/ Android 6. Smartphones users : Calling is only one of the multiple activities (only3% do only calls) Downloads application Activate wifi (50%) Use the mobile internet (14% weekly access, 7%daily access) 7. 21 September 2010 LBi 8 8. Mobile app market data 9. MusiciPodiPhone iPod touch Books iTunes Store On July 11, 2008 the store opened. 10 millions app downloadedthe first week end.6 months later : 500 millions app downloaded.Applications9 months after opening : 1 billion apps downloaded iPad The Apple eco-system 21 September 2010 LBi 10 10. 14% of mobile subscribers have downloaded an app in the last 30 daysitunes app store iPhone iPod touchAverage number of apps: Smartphone: 22 -BlackBerry: 10-iPhone: 37Androd Market-Android:22-Palm: 14-Windows Mobile: 13And Nokia, Palm, Windows, .The app stores dynamic 21 September 2010 LBi 11 11. 2. (Some) Mobile apps for todays user 12. Starwood Preferred Guests (Customer support) 13. SiXT 14. Mercedes mbrace 15. Viper Smart Start 16. Take me to my car ! 17. AAA Roadside 18. AXAdent 19. 3. (Some) MOBILE APPLICATIONS for the energy savers 20. Oxxio (NL) 21. Solar Checker 22. British Gas 23. 4. Mobile apps for Telecom users 24. My 02 (Telefonica UK) - Vodafone 25. An iPhone application with: Live TV Timeshifting Twitter overlay 26. Electronic Program Guide (EPG) 27. Buy functionality Share functionality 28. 2. (Some) Mobile apps for Retail 29. Ikea21 September 2010 LBi 36 30. Scannez, comparez les prix et conomisez !Cette application vous permet, l'aide de l'appareil photo de votre iPhone, de scanner les codes barres prsents sur les emballages de produits de grande consommation. Vous pourrez comparer en un clin d'oeil les prix pratiqus par les marchands du web.21 September 2010 LBi 37 31. Voucher Cloud (UK) 32. Voucher Cloud (UK) 33. Cheap Gas ! 34. Thousandsof Brands SHOP STYLE 35. Jump to online store (web) forpartner store 36. The future ? 37. The future of Screens in 201421 September 2010 LBi 44 38. Lets talk soon! info@lbigroup.be twitter.be/LBi_Belgium lbigroup.be