why your sdks may get you banned from google play store

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Why your SDKs May Get You Banned from Google Play Store

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Page 1: Why Your SDKs May Get You Banned From Google Play Store

Why your SDKs May Get You Banned from Google Play Store

Page 2: Why Your SDKs May Get You Banned From Google Play Store

TABLE OF CONTENTS

Compliance with Google Play policy

Specific risks posed by Advertising-related SDKs

User identity violations

Specific risks posed by SDKs supporting push notifications and messaging

Privacy violations

What should you do?!

Page 3: Why Your SDKs May Get You Banned From Google Play Store

Developer policy

Do the SDKs you’ve integrated comply with Google Play policy? Read & learn the Google Play policy. Note, it’s occasionally being updated...

Page 4: Why Your SDKs May Get You Banned From Google Play Store

SDK-RELATED REASONS TO BE BANNED FROM THE PLAY STORE

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Page 5: Why Your SDKs May Get You Banned From Google Play Store

AD COMPLIANCE TO GOOGLE PLAY REGULATIONS

Provide an easy way to close pop up ads

Users mustn’t be redirected to another site when they hit the X button

Ads cannot overlay messages or notifications of other apps

Extracting user data that’s ads-related for purposes other than advertising is a No-No

Page 6: Why Your SDKs May Get You Banned From Google Play Store

Extracting your user

Advertising ID is OK

IDENTITY VIOLATION – DO YOUR SDKs COMPLY?

Advertising ID

Using that ID to create a user

profile is NOT OK

Device

or

User identity

Page 7: Why Your SDKs May Get You Banned From Google Play Store

Google forbids triggering text message or e-mailfrom inside an app without showing the exact text to the user before sending

RULES RELATED TO PUSH NOTIFICATIONS & MESSAGING– DO YOUR SDKS COMPLY?

Page 8: Why Your SDKs May Get You Banned From Google Play Store

Comply with certain regulations, for example – COPPA for kids apps

For example:

You shouldn’t collect GPS location data from minors under the age of 13with BabyBus apps were suspendedfrom Google Play due to an analytics SDK that collected location data on their underage users.

RULES RELATED TO PRIVACY VIOLATION – DO YOUR SDKs COMPLY?

Page 9: Why Your SDKs May Get You Banned From Google Play Store

WHAT SHOULD YOU DO?

1. Use our SDKs MARKETPLACE

to help you choose SDKs withgood reviews, permissionsrequirements, and highscores.

Page 10: Why Your SDKs May Get You Banned From Google Play Store

2. Use our IN-APP PROTECTION

to help you instantly turn off aproblematic SDK, on the fly, with no need for a version update!

WHAT SHOULD YOU DO?