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Copyright © 2005 New Venture Partners LLC. All Rights Reserved.
A Business Case For Mobile Broadband Data
WOCC2005
March 22, 2005
New Venture Partners
Copyright © 2005 New Venture Partners LLC. All Rights Reserved. 2
Over 50% of American Homes Have Broadband Access & Growing Quickly
Broadband vs. Narrowband in the U.S.
46% 54% Nov. 200445% 55% Dec. 200445% 55% Jan. 200544% 56% Feb. 2005Narrowband Broadband
•Total broadband is an aggregation of ISDN, LAN, cable modem, and DSL
Source: Nielsen/Net Ratings, as of Mar. 17, 2005
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This Is Also True In Europe and …
From Forrester Highlight: Broadband Reaches 18.3% Of US Households, July 2004
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… And In Asia-Pacific
From IDC 2003
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It’s Happening Very Quickly
0
20
40
60
0 12010080604020Years since the invention
Automobiles1886
Telephone1876
Electricity1873
Television1926
Radio1905
Internet1975
70%
30%
80
100%Broadband
access1995
The penetration rates of broadband access across the world considerably outpace the penetration rates of other technologies and systems that have become indispensable attributes of modern everyday life. Industry analysts predict that in the nearest future broadband access in the developed countries will become an indispensable feature of life support infrastructure for hundreds of millions of people.
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Consumers Are Also Experiencing Wireless Broadband
• Consumer take up of Wi-Fi– 30 million worldwide users in 2004 (up from 9.3M in 2003)– 802.11g access prices declined 10%+ in 2004
• 10 million + homes in US have wireless networks• 29% growth in global wireless Internet users in 2004• More applications – gaming, email, video• More devices – notebooks, handsets• Lower cost to carriers and consumers
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Mobile Broadband Opens Up New Markets & Customers
VPN
News
IP TV
Gaming
Enterprise
Chat & VideoMessaging
Telematics
Pictures
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It’s Becoming a Multi-Access, Multi-Technology World
Mobile
Office Home
Lunch
Travel
Mobile
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3G Triple Play – Three Technologies for Three Services
MSC
BSC/IWF
2G/3G BasestationPDSN(PPP)
OperatorNetwork
PBX
Media Server
IP
BorderRouter
WWW2
2: IP over CDMA PPP Tunnel
(Circuit Switched)
TelephonyGateway
PSTN 1
1: Circuit Switched Voice over CDMA
44: Multi-mode handset
IP
MediaStreaming
PBX
EdgeRouter
QCOMMediaFLO
33: Video
over Broadcast
3 Technologies for 3 Services•OFDM for Broadcast•1X/UMTS for Voice•DO/HSDPA for Data
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The Right Access Delivers the Right User Experience
Gaming
Latency
VPN
Security
Entertainment
Capacity
IP
Productivity
QoS
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The World Is Adopting OFDM
DoCoMo, Siemens, Motorola have all demonstrated high speed data using OFDM
OFDM will be the basis for Qualcomm’s Multicast technology at 700MHz
WiMAX is based on OFDM Technology
WiFi is based on OFDM Technology
WiBro will use OFDMA Technology
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Flash-OFDM Triple Play – One Technology for Three Services
IP transport
OperatorNetwork
FLASH-OFDM: 1 Technologyfor Voice, Data & Media Services
IP
EdgeRouter
RadioRouter
IP
BorderRouter
WWW
2
2: IP overFLASH-OFDM
PSTN
MediaGateway
Softswitch
SIP
1
1: VoIP overFLASH-OFDM
PBX
3MediaServer
3: Video over FLASH-OFDM
IP
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Flarion Flash-OFDM Sector Capacity
FLEXBAND1x 1.25MHz N=1
FLEXBAND3x 1.25MHz N=3
FLEXBAND5MHz3x 1.25MHz N=1
FLASH OFDM1x 1.25MHzN=1
600
378
186
UL .050DL .200
DL 1.4
UL .600
DL 5.3
UL 1.8
UL .900
DL 2.5
UL .350
DL .800
DL 5.3
UL 1.8
UL .750
DL 2.0
DL 6.0
UL 2.5
DL 15.9
UL 5.4
UL .900
DL 3.2
Peak Rate
DL 1.25
UL .500Sustainable
UL .050DL .200
Edge Rate
250
62126
150
40126
31
125 130
Voice Subs Active Subs 1GByte Subs
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Summary
The industry is migrating towards a Multi-Access, Multi-Technology worldOFDM is the technology that will deliver mobile broadband to the mass marketFirst: Mobilise the Computing ExperienceSecond: Mobilise Consumer Data AccessUsers don’t like change: Keep it SimpleAccess is key – How it is delivered is critical to revenue growth