FIGURES

Readership

99.702 Sales @ Newsstands

148.991 Circulation

copies

copies

readers

OUR S

ou

rce

: E

GM

1st

. c

um

. 2

01

4 / A

nnual

OJD

2013

311.115

READERS The Woman’s reader is a modern, urban and active woman. She likes to be informed of the last fashion and beauty trends.

OUR

Source: EGM 1st. Cum. 2014

*Women residing in 10.000 o more inhabitants

Women with

strong personality

and their own

style.

URBAN*: 86%

AGE: 39

WORKING: 50%

GRADUATED: 28%

Upper medium/ High Social Class : 34%

CIRCULATION

Source: OJD 2013

Woman MF maintains a leading position among other publications, despite the global decrease of circulation in the market.

157.824

156.936

148.991

146.830

116.628

94.175

93.233

71.740

58.691

41.039

Glamour

Telva

Woman MF

Elle

Clara

Vogue

Cosmopolitan

In Style

Marie Claire

Harper`s Bazaar

FASHION

&

Sou

rce:

AIM

C b

ran

ds

20

13

The Woman reader cares about her look

She is interested in FASHION and the latest

TRENDS

( 44% of our readers love to wear the latest fashion)

Faithfull to her brands and chooses QUALITY above all

She is very attentive to the ACCESSORIES to give

the right touch to her look

She has the judgement to achieve her own

style

BEAUTY

She’s aware of all the different brands

(81%)

She looks for high quality products (2 out of 3 of our readers uses

only high quality products)

So

urc

e: A

IMC

bra

nd

s 2

01

3

limits wit

hou

t

The WOMAN reader is spontaneous,

very sure of herself, and

extremely demanding.

She is always interested

in innovative cosmetics

( 67% of WOMAN MF readers)

She loves to buy beauty

products (57%)

Source: AIMC Brands 2013. Competitors: Woman vs. leen Clara, Cosmo, Elle, Glamour, Harper´s Bazaar, Instyle, M.Claire, Telva o Vogue

& Jewels

Woman readers

like Authenticity

79% more than the women average, and 9%

more than our competitors readers

86 % of our readers owns

jewellery (6 % above the competitors)

One out of three readers has bought

a jewel in the last year.

High Purchasing

POWER

Readers of Woman MF have a

consumption rate 39% superior

to the population average.

Source: average by category EGM (1er. cum. 2014)

AIMC brands 2013 Target: women

Personal care 125

Fashion 161

Cars 111

Electronics 114

IT equipment 122

Mobile services 112

Financial Services 119

Sports equipment 133

Entertainment 138

Shopping (last 3 months) 125

Tourism and trips 116

Foreign languages courses 157

Index Woman vs. Population

Woman’s web site has

214.444 monthly unique users.

The magazine its also available on

readers CONECTED

All fashion and beauty trends accessible wherever you are

361.834 followers

12.600 followers

WOMAN extends its style and features to its web and its app

Source: Google Analytics March 2014

In all

mobile devises

Top brands available in our “on line Shop”

All fashion and beauty trends accessible werever you are.

ASTURIAS

2,35%

GALICIA

5,03%

CANTABRIA

1,07%

CASTILLA Y

LEÓN

3,13%

LA RIOJA

0,50%

EXTREMADUR

A

0,68%

ANDALUCÍA

7,43%

MURCIA

1,27%

VALENCIA

7,87%

CATALUÑA

13,07%

MADRID

28,79%

ISLAS CANARIAS

2,72%

ISLAS BALEARES

2,88%

ARAGÓN

1,87%

NAVARRA

0,81%

PAIS

VASCO

3,89%

CASTILLA

LA MANCHA

1,46%

Distribution GEOGRAPHICAL

INTERNATIONAL

15,08%

Fuente: OJD

Fashion March and September

Beauty April and October

Accessories November

Christmas Gifts &Fashion December & January

Special Issues

Beachwear June

French Chic + Jeans February

FORMAT 2014 RATE TRIM SIZES

Inside page 17.200 € 225 x 297

Back cover 30.140 € 225 x 297

Inside cover 22.650 € 225 x 297

Preferential page 20.500 € 225 x 297

Double spread 34.400 € 450 x 297

First double spread 37.800 € 450 x 297

Second double spread 36.280 € 450 x 297

Half page H. 12.990 € 225 x 150

Half page V. 12.990 € 112 x 297

One column 8.500 € 81 x 297

Two columns 13.900 € 144 x 297

Double half page 25.980 € 450 x 150

Double centred half page 29.800 € 450 x 150

Four-page insert 0,15 €

Advertising Rates

2014