Women in Red

Celebrating inspirational women Compiled by Siobhan Brookman

Vodafone Power to you

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Why diversity matters – a message from Vittorio Colao

At Vodafone we recognise the importance of gender diversity and the fact that women, both as our customers and employees, are one of the keys to our successes in the future.

In Vodafone’s latest annual report I emphasised our commitment to women, how we are addressing the gender gap in mobile phone ownership in emerging economies, and the social and economic impact of extending women’s access to mobile phones.

The Connected Women report found that stabilising the gender gap in our markets could have an economic benefit for women and society of more than US$22.3 billion annually from 2020.

I have also set a goal of increasing female representation throughout the company, particularly within the senior leadership teams and in other key leadership and management positions.

We are making good progress in this area, and I am excited by this initiative to highlight and recognise the skills and expertise of women within Vodafone.

Women in Red is an excellent initiative that will showcase some of our female workforce who have been nominated by their colleagues as ‘inspiring’ individuals.

I hope that it will provide a platform for them to pass on their tips to others around them and highlight the key value and outstanding contribution that our female employees are bringing to the company, around the World.

I look forward to seeing Women in Red develop and continuing to reflect the expertise, talent and increasing value those women are bringing to Vodafone.

Vittorio Colao Chief Executive, Vodafone Group

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Contents

Introduction 4 Alessandra Di Cosmo 6 Anja Wuebbeling 7 Annette Sorraine 8 Candice Pearce 9 Dana Berceanu 10 Eileen Fetchick 11 Elaine Gunaydin 12 Elizabeth Rumsey 13 Ferhan Gunen 14 Fiona Chalk 15 Ghada Adel 16 Guia Lanciani 17 Hamshy Raveendran 18 Helga Bauer 19 Jane Brownsord 20 Jeni Mundy 21 June Sugiyama 22

Katherine Bennett 23 Katherine (Kit) Haines Bornheimer 24 Kathryn Holmes 25 Linda Chemtai 26 Megan Doberneck 27 Natalie Longhurst 28 Nataliya Kudlayeva 29 Nikki Dicks 30 Nitu Kaushal 31 Sandra Healy 32 Sandra Jones 33 Simone Moors 34 Siobhan Brookman 35 Victoria Reis 36 Zoe Garner-Glowski 37 The Vodafone Group Women’s Network 38

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Introduction

Throughout my career I have had the opportunity to meet, and to work with, women who seem to manage a successful career, sometimes married and bringing up children, or simply balancing the demands of a hectic personal life.

I took their inspiration and applied many of their principles to my own life, and somehow found ways to get this balance right. I can now reflect and be proud of what I have achieved.

My children are now old enough to fend for themselves, ‘on track’ and ‘doing well’, so I have time to see how I can help others to find that balance.

The initiative to create Women in Red is my simple offering to women in business to see how we can help them find inspiration and guidance, by benefitting from the journeys of some of our successful and inspirational women, sharing their knowledge and their top tips.

This first publication is a pilot, accelerated somewhat from my original timeline, so we could launch on international Women’s Day on the 8th March. The result is a showcase of 32 women in Vodafone who have been nominated as ‘inspiring’.

I started within my own network and selected four people around me who I admired and who had inspired me and many around them.

I then asked them to nominate two more and so we organically grew to reach our initial group.

Many of you will ask ‘what is the definition of inspiring?’ Well, from my perspective this is clear and, whilst there are many definitions that could be applied, for Women in Red I have taken a broad view.

Inspiring may mean that the individual has managed a successful career and a family; they may have raised money for charity; they seem to manage multiple activities within their business role, but at the same time they manage their work-life balance; they may have undertaken some exceptionally brave and courageous activities in their personal life that have given them a strength of character that others admire; and they have done this all with a smile and a positive approach to life!

Within this booklet I have attempted to capture some of the reasons why individuals have been nominated, and that is not for us to contest or debate, but for us to embrace.

If the Women in Red pilot is a success, my vision is to pass this initiative over to the Women’s Network and we will then, hopefully, see this managed by an online voting tool, resulting in an annual publication of 50 of Vodafone’s most inspiring women, around the globe.

In this way, we can then recognise, showcase, and celebrate the growing influence of women in our business, at all levels over the coming years.

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I hope the legacy will be to show everybody what is possible. This collection of advice will, I hope, help the readers (both men and women) map their own journey with more speed, less complexity and, most importantly, be able to create a network of trust and collaboration with their fellow colleagues.

Happy reading and thanks to all who participated in making this happen and special thanks to Margaret I’ons for her effort in designing this booklet.

Siobhan Brookman Sales & Commercial Operations Vodafone Group

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Alessandra Di Cosmo Head of Post-Paid & Family CVM, Consumer Division Vodafone Italy

Nominated for her passion, drive and making an impact

Alessandra joined Vodafone in January 2006 and is currently head of Post-Paid & Family CVM in the Italian consumer division, with full responsibility for fixed and post-paid customer base management activities.

Prior to this Alessandra performed different positions in Vodafone marketing teams with increasing exposure and responsibilities.

Alessandra started her career at Accenture (formerly Andersen Consulting) where she worked for five years on several strategic consulting projects in TLC industry.

Enthusiastic, passionate, extremely focussed on people management, Alessandra is recognised as being an inspiring leader and a strong achiever.

She is happily married and she shares with her husband a great passion for travelling around the world.

Alessandra’s top tips

Always engage people working with you and make them feel part of it if you want to maximise their contribution.

Be curious and open minded. Don’t forget we all need to learn to reach higher levels.

Be fully aware of your strengths and leverage on them.

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Anja Wuebbeling Cloud & Hosting Services Vodafone Group

Nominated for her passion and commitment to the development of women in sales

Anja is currently working in the Central & Southern Europe Team in Cloud & Hosting Services with accountability for channel development and reselling activities within the transformational partner landscape.

Prior to that Anja was leading the strategic customer retention “Must WIN” programme within Enterprise Germany.

Anja started her career in the financial sector at Deutsche Bank from 1997 to 1999 before joining Vodafone.

Anja is passionate about people and the potential of growth on a personal level and she gives lectures on various sales and performance related topics. Anja established the Women & Enterprise Sales programme for Vodafone Germany in 2013, she is a strong believer that diverse teams deliver better results.

Anja was nominated in 2014 as a Vodafone Hero for her work in strengthening the female sales force with the aim to help them operate successfully in the current enterprise environment, increase their visibility, and

encourage growth through personal development and the exchange of best practise. The initiative has now spread to other areas of Vodafone.

Anja studied Market Communications and HR, graduating in 2003.

During free time she loves travelling, sports (diving and trekking), mental health, and body balance sessions such as yoga and pilates.

Anja’s top tips

Go and find your garden of growth. Manage your environment – challenge yourself every day finding and facing things that make you go to the next step of developing yourself and the organisation and inspire others around you.

Be clear in what you want to achieve. Make decisions. Give people pictures, so they understand what you want them to do. Speak up if you think something is not right or efficient. Treat others as you would like to be treated.

Be confident about the present and of the qualities that make you lively, respectful and shine. Be trustful and pro-active in how you discover and show these qualities.

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Annette Sorraine Head of Ireland and the Nordics Vodafone Global Enterprise

Nominated for her passion, attitude and being genuine

Annette joined Vodafone in 2013 and her day-to-day job involves constant focus on revenue growth within her regions, relationship development between Vodafone Global Enterprise and its customer base, and devising sales strategies tailored to each customer.

Being a people person, Annette dedicates much of her time to coaching and people development.

With a successful track record working in teams and collaborating across departments and

geographical boundaries, Annette delivers financial and operational results.

She was brought up believing there should be no limits so be whoever you want to be and place no boundaries on yourself.

Whilst Annette does not have a long term plan, she has thought through the next two steps for the coming three to five years.

The roles Annette has performed have not necessarily been bigger but have given her a rounded set of experiences.

Annette believes balance is important and that your career has to work for all the elements of your life and have the right intensity at the right time. Push to do something bigger or be in a holding position.

Annette lives in Ireland with her 7 year old son Finn.

Annette’s top tips

Trust your instincts – it’s about situations not just about people. I believe in trusting your instinct, background, morality and ethical experience so trust yourself and your own judgment. Believe in yourself.

Be genuinely interested in people and treat them as you find them. Remember how you made them feel not what you told them. Treat each person individually, don’t make assumptions, and try to understand them and their position.

Be flexible, have an open mind, and look at every opportunity for what it is rather than trying to follow a predetermined plan.

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Candice Pearce Proposition Manager Vodafone Global Enterprise

Nominated for her passion and efforts on employee engagement and charity work

Candice is a Proposition Manager in the Vodafone Global Enterprise marketing team and has a key focus on Enterprise Mobility Management and Bring Your Own ‘everything’ (BYOx).

She joined Global Enterprise in 2012 as part of the graduate scheme and has completed roles in the product team and partnering team where she was responsible for the development of the partner portal and product performance reporting.

Candice has also been an Employee Engagement Champion for the past two years and led the first ‘Regional Relay’ charity initiative in Group Enterprise with nine volunteering days completed across six regions including the UK, South Africa and India.

She is passionate about team work and finding platforms which encourage engagement, such as her charitable projects, which have raised over £5,000 during her time at Vodafone.

On a personal note, Candice was born in Johannesburg, South Africa and lived in Dublin, Ireland before moving to the UK in 2012.

She loves dancing and has performed in flash mobs in Dublin including the performance of the ‘Haka’ to promote a New Zealand versus Ireland rugby match.

Candice’s top tips Look out for others and take time to

get to know your team and build a good network.

Have a work-life balance. It is important to make sure you find something you enjoy outside of work that you’re passionate about and commit to spending time on it.

Make a difference; think about your legacy in your current role and what you want to be remembered for.

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Dana Berceanu Head of Enterprise Mobility Product Development, Enterprise Products & Services Vodafone Group

Nominated for her determination and drive and for achieving an admirable ‘diverse’ career

Dana joined the Vodafone family in October 1997 (in Romania) just after she graduated with a degree in Maths and Computer Science.

She started her career in the Technology department being involved in network rollout and the setting up of the technical programme for entering the fixed wireless data business.

In 2002 Dana moved to product management for business, having the opportunity to be part of the team that developed the Integrated Services Strategy concept.

After three years, the average revenue per business user was four times larger than for a normal user and the solution was awarded “The Best IT&C Service in Romania”.

Dana’s role for the next three years was Director of Fixed-Mobile Convergence & Corporate Solutions for Vodafone Romania where she was accountable for developing and executing Vodafone’s strategy to become a total communications provider for business customers.

Dana joined Vodafone Group in 2010 as part of the Vodafone Business Services team leading the development and implementation of processes and associated governance instruments to deploy and lifecycle manage the enterprise portfolio.

Dana moved to her current role in January 2013 to build differentiated mobility products and to address the needs of enterprise customers.

She is happily married and has two children, Matei 16 and Ioana 10, that are ‘enjoying’ their mother’s maths skills!

Dana’s top tips

Be clear about what are you trying to achieve and shape your way – scope the possibilities and take action. If a path is blocked, try another until you achieve your goal. This is not just about your career, it’s about everything you do.

Trust is hard to build and easy to lose. Keep your promises or reset the expectation.

Have the courage to look for the opportunities that could bring change and try to be in the middle of something new.

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Eileen Fetchick HR Business Partner Vodafone Americas

Nominated for her empathy and displaying strong emotional intelligence

Eileen is a US-based HR Business Partner assigned to the Vodafone CSSO Americas Team.

She supports a number of functions and teams including: VTMP, Bank of America Operations, Service Management, and the Design and Delivery Americas teams.

Eileen joined Vodafone through the Telecoms Management Practice in 2002.

Prior to joining Vodafone, Eileen helped build the US business for Australian-based Brambles Industries’ Security Transport Division, managing inside sales and operations.

Before this Eileen spent several years in Corporate Communications for Air Express International headquartered in Darien, Connecticut.

Eileen’s favourite pastime, fitting for an HR professional, is reading biographies.

Her love of cooking, shared by her daughter Kristen, keeps her front and centre entertaining her extended family.

Over the last few years, Eileen has morphed into a motocross cheerleader, having joined her son’s and husband’s passion for racing motocross.

Eileen lives in Sandy Hook, Connecticut.

Eileen’s top tips Learn to trust your inner voice as it

will be the voice that leads you to the right decision.

Be prepared and always do your homework, properly prepare and be ready for any situation.

Be true to yourself: never compromise your values, integrity or the fabric of who you are. Apply your true self to every situation in your daily life.

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Elaine Gunaydin Americas Bid & Pricing Team Leader, Sales & Commercial Operations Vodafone Group

Nominated for her resilient character and getting the job done no matter how tough the ask

Elaine is Bid and Pricing Team Leader for Vodafone Global Enterprise Americas, and has been with Vodafone for four years working out of the New York office.

She has over 20 years’ experience in the global telecommunications market and has worked with global and multinational customers for most of her career.

Elaine previously worked for BT and was successful in many different roles, including managing 90 field engineers early in her career.

She was recognised as one of the first women to successfully manage an engineering division and significantly improve performance.

Elaine moved to the USA in 1996 with BT Global Services and has extensive experience in bid management, project management, service management and strategic partnerships.

Elaine is originally from Scotland, but now enjoys living in New York with her husband.

In her spare time, she enjoys travel, cooking and volunteering at a community children’s charity.

Elaine’s top tips

Bring people with you on the journey – making others successful is hugely rewarding.

“Dare Greatly – have the courage to show up and be seen” (Brene Brown).

Take risks – if you have never failed at anything, you haven’t reached high enough.

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Elizabeth Rumsey Global Bid Manager, Sales & Commercial Operations Vodafone Group

Nominated for her drive, commitment and capacity to deliver

Elizabeth joined Vodafone in October 2012 and is currently in a player/coach role leading a team of bid managers supporting Vodafone Global Enterprise accounts headquartered in Northern Europe. She is also Chair of the Vodafone Group Women’s Network.

She has represented both the Pricing and Bid functions in the Global Enterprise Rapid Win Room over the past two financial years and was recognised by her peers and the senior leadership team as one of the SHINE award winners for 2014.

Elizabeth's career began in investment banking, where she worked for five years in UK mergers and acquisitions for both Lehman Brothers and JP Morgan Cazenove.

She then joined Richard Branson's Virgin Group, initially providing commercial support to the group's Investment Advisory Committee before being chosen to lead the finance function for Virgin Galactic, where she successfully completed a fundraise valuing the company at c.$1 billion.

Elizabeth grew up near Nashville, Tennessee in the United States, but is an ardent Anglophile after nearly fifteen years in the UK.

She lives in Buckinghamshire with her husband, three year old son, and the first of what she hopes will become a succession of happy au pairs helping to give her family a better work-life balance.

Elizabeth’s top tips

Attitude can make the biggest difference – try to move in the direction of working for good people. Who you work for can make or break your success. Make choices based on people.

Believe in yourself and don’t be too self-critical. People notice when you are afraid – act confident even if you don’t feel confident. If you don’t show confidence in yourself, people won’t have confidence in you.

Take strategic decisions about your life as you would your job. Decide what you want to achieve and what changes you need to make. Don’t be afraid to move in a different direction if that suits your life and make your own choices.

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Ferhan Gunen Head of Service Operations Vodafone UK

Nominated for being brave, customer focussed and driven to succeed

Ferhan joined Vodafone in 2006 when Vodafone Turkey was being established and spent five years there in different operational and strategic planning roles.

She led the technology programme for 3G changing Vodafone’s position in the Turkish market completely.

In 2011, Ferhan joined Vodafone UK as Head of Core Network. It was a very exciting time and Vodafone UK had an unbeatable experience in delivering network assurance with both quality and availability during London 2012 Olympics.

2013 was the year of 4G and Core Network accelerated the 4G launch dramatically with its agile delivery.

Since December 2013 Ferhan has been Head of Service Operations for Vodafone in the UK which includes mobile network operations and fixed and mobile service assurance.

Ferhan enjoys joining yoga classes, is happily married, and has a 10 year old son, Baturalp.

Ferhan’s top tips Build the team and support them.

Without a team we cannot be where we are so support them on the way.

Be authentic, explain yourself and if English is a second language don’t be scared to open up to who you are interacting with to create a platform to move forward from.

Listen to your gut, heart and mind. You know what is correct and what is needed so listen to it and ignore the noise around you.

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Fiona Chalk Programme Manager Vodafone Group

Nominated for her focus and ability to prioritise on what is important

Fiona has been with Vodafone for 14 years in a number of roles including procurement specialist, sales manager, strategy, product manager, and business manager to Board Director.

Fiona is currently the Principal Programme Manager for One Net, working with product managers, operating companies, and Group Technology to deliver new features into Vodafone’s One Net portfolio. She is also responsible for launching One Net in new markets.

In addition, Fiona is responsible for Vodafone’s Cloud & Collaboration programme, which delivers conferencing products.

Fiona is currently in a job share, working three days a week, so she can spend more time with her young family, Henry 5 and Florence 3.

This means Fiona has to be absolutely focussed on lining up the programme deliverables for the first three days of the week. Then the team have two days to execute before Fiona returns to chase them up!

Fiona enjoys being outdoors, running, skiing and sailing, as well as cooking for friends and family.

She recently combined her love of wine and running by completing the Marathon du Medoc, a marathon through the premier vineyards of Bordeaux with 22 wine tasting stops at the chateaux.

Fiona’s top tips

Be focussed on what matters, prioritise ruthlessly.

Do business with a smile and a positive attitude – it helps achieve results and is more fun into the bargain.

Be clear about the role and responsibility you are fulfilling.

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Ghada Adel Head of Enterprise Marketing & Products Vodafone Egypt

Nominated for her strength of character

Ghada started in Vodafone Egypt’s Technology department in 2003 and then moved to Finance where she was heavily involved in rolling out the Sarbanes Oxley program across Vodafone.

Ghada performed various roles including CRM senior manager before moving onto her current role as Head of Enterprise Marketing & Products, where she led and launched the marketing transformation program that enabled Vodafone Egypt to achieve double digit revenue growth in enterprise.

Ghada graduated from Cairo University and then went on to complete an MBA.

She launched the Vodafone One Loyalty program that reduced high value customer churn by 30% and created the CVM function in Vodafone Egypt.

She was selected for the first Inspire program which enabled her to develop and head the Customer Insights initiative turning it from being data focussed to being customer and intelligence focussed and, thereby, supporting Vodafone Egypt to gain leading market share.

Ghada lives on the outskirts of Cairo and works in the Smart Village location.

Ghada’s top tips

Embrace teamwork and collaboration – it is key to success.

Network well and stay in touch. Be determined and don’t let anything prevent you from reaching your potential.

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Guia Lanciani Head of Customer Solutions & Service Operations, Southern Europe Vodafone Italy

Nominated for her drive, energy, persistence and being customer obsessed

Guia started her career 15 years ago with Vodafone Italy focussing mainly on the enterprise market.

She has, however, gained experience across many disciplines, notably product and offer marketing, sales, customer service provisioning, and product delivery.

It was during her time in customer service provisioning where she was accountable for the design and delivery of fixed line services that gave her a passion for providing excellent customer services.

Guia feels lucky that Vodafone has given her the opportunity to move every three years and she now has a significant breadth of experience that she would not have otherwise gained.

Prior to Vodafone, she worked as a consultant in IT security with Securteam, a small company that was later bought by Atos Origin.

In 2003 Guia, took part in a Vodafone talent programme and this gave her the opportunity to complete an MBA at Henley Management College.

She also has a physics degree from the University of Rome and two high school degrees, one of which is from Iowa City, USA where she spent a year.

In her spare time Guia enjoys playing tennis, reading biographies, and travelling.

Guia is married and has two daughters who are aged 4 and 13.

Guia’s top tips

Choose your battles: keep your focus on what matters and be sure you can make a difference – less can be more so it is important to prioritise.

Be curious and always question if there is a better way. Don’t accept when people say “this is how we have always done it”. Keep an open mind to change.

Persist, persist and persist: failure is not an option and moving forward does not always have to be upwards – sideways roles will enable you to learn.

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Hamshy Raveendran Global Account Manager Vodafone Global Enterprise

Nominated for her determination, effectiveness and courage

Hamshy joined Vodafone in July 2013 and is currently a Global Account Manager based in New York.

Previously, Hamshy was in the wireless industry based in the Middle East and Asia Pacific where she was responsible for BlackBerry’s commercial strategy and sales, focussed on UAE, Lebanon, Jordan, Oman, Bahrain and Malaysia.

Hamshy was part of the team that launched BlackBerry in the Middle East and was nominated by her industry peers for the 2011 Channel Sales Manager Award at the Annual Middle East Retail Awards.

Incredibly passionate about empowering women. Hamshy is the co-chair of the Americas Women’s Network and is a key member leading the strategy for the initiative.

On a personal level, Hamshy was born in Sri Lanka and moved to Toronto, Canada when she was nine years old. Her parents migrated from Sri Lanka to Canada during the civil war to give their children a better life.

To date, she has lived in Sri Lanka, Canada, United Arab Emirates, Singapore, and the USA.

In her spare time, Hamshy enjoys travelling, reading, yoga, kizomba, and Barry’s bootcamp.

Hamshy’s top tips Be comfortable with being

uncomfortable – push yourself and you will learn from uncomfortable experiences. They will prepare you for a world that’s ever changing.

You have a responsibility to pave the way. I believe it’s everyone’s responsibility to achieve their ultimate potential and set an example for other men and women.

‘Fake it until you make it’ – don’t be scared to voice your opinion or be fearful of making the wrong decision. Be empowered and believe in yourself.

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Helga Bauer Bid Lead, VSSB Vodafone Hungary

Nominated for her leadership, engagement with her team and being authentic

After an intermezzo at the European Parliament in Brussels Helga decided to gain experience in the corporate world.

She joined IBM as a bid manager but changed her role quickly after to lead the same team.

In the 3½ years at IBM’s shared services centre in Budapest she grew her responsibilities from 12 to 32 people and from 8 to 62 countries.

After achieving the highest award with her bid management team supporting Middle East and Africa on client satisfaction – since you should always leave on the top – she decided to pursue new challenges at a start-up company based in Slovakia setting up processes from scratch and defining measurements as an Operations Manager.

Missing the buzz of corporate life Helga decided to move back to Hungary and joined Vodafone in June 2014.

She has a great passion for the nature and people of Africa and loves to cook and bake – often for her team.

Fond of languages, besides speaking Hungarian, Slovak, Czech and English, she is learning now Swahili.

Helga is a proud mother of her daughter Katinka, aged 14.

Helga’s top tips

We all make mistakes – don’t be afraid, give your best, and if you made a mistake learn from it, that’s all you can do.

Everyone has an invisible sign hanging from their neck saying “make me feel important”. Never forget this message when working with people.

Small things can go a long way – don’t ever assume that they are not important, or are worthless, however small.

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Jane Brownsord Global Bid Manager, Sales & Commercial Operations Vodafone Group

Nominated for her commitment to customers

Jane joined Vodafone in September 2012 as a proposal writer (on contract for maternity cover). She quickly stepped into bid management, initially through a job share role before transferring to full time.

After an early career in book publishing, public relations and marketing, Jane became a partner in a graphic design business which she developed into a successful B2B full-service agency.

An interest whilst studying Chartered Marketing Institute qualifications at night school, led on

to studying as a mature student for a Masters in Marketing at the University of Portsmouth.

A career break to have children followed, with two years living in New Zealand before returning to the UK to set up in business as a freelance marketer working for small technology/ consultancy firms who needed web site creation, marketing collateral, social media and PR support.

Jane then moved back into PR working for Achilles Group as their Global PR and Brand Manager.

Bid Management benefits from Jane’s strong communications skills, both internally with the bid team and through stakeholder engagement, and importantly through articulation of the value proposition to the customer.

Jane was recently recognised by one of our customers who said they chose to stay with Vodafone because of their engagement with Jane.

Jane is married with three children (Eliza 15, Luke 13 and Gabby 10).

Jane’s top tips Ask questions and really listen – stay

open to all different kinds of information and your conclusions will be better formed as a result. Sometimes asking the really obvious questions gets people to open up.

Help people without the expectation of anything in return. Be generous with your skills and knowledge. It reinforces and strengthens your skills and feels good in the process.

Adopt a mentor – find somebody whom you respect and have an affinity with. It’s great to have a sounding board, to safely road-test ideas and to be challenged to look at your behaviour differently.

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Jeni Mundy Group Enterprise Product Management Director Vodafone Group

Nominated for her reputation, achievement and being a great role model

Jeni is responsible for building and lifecycle managing a market-leading product portfolio worldwide across all Vodafone’s enterprise customer sets.

In 2012, as part of the Vodafone Global Enterprise team, she led the Northern Europe Sales function in parallel with being Director for Product & Innovation focussing on multinational corporate customers.

Prior to this, Jeni was Chief Technology Officer for Vodafone UK for five years with accountability for running the IT systems and mobile network for the architecture through to design, delivery and operation of the mobile network and all IT systems.

Previously she was Chief Technology Officer for Vodafone New Zealand rolling out 3G across the country.

Before beginning her career, Jeni took time out from college to sail around the world. She achieved distinction as a professional yachtswoman, being a member of the first all-female crew and competing in two Round The World Whitbread/Volvo Yacht Races.

Jeni’s top tips Constantly challenge yourself to work

at a level higher to where you operate. Build a strong network of contacts around you. Network for a reason.

Don’t try to be someone you are not.

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June Sugiyama Director of the Vodafone Americas Foundation Vodafone Americas

Nominated for her successful leadership of the Americas Foundation for 15 years

June is Director of the Vodafone Americas Foundation, holding the corporate philanthropy role for over 15 years.

Previously, she worked for AirTouch and Pacific Telesis International who were acquired by Vodafone.

She most recently led the transition of the Foundation’s strategy towards technology for social impact.

She also developed the Vodafone Americas Foundation Wireless Innovation Project, a

competition designed to seek the best wireless technology solutions to address critical social issues around the world.

June enjoys the challenge of developing alignment between corporate philanthropy with corporate strategy.

Her latest efforts are focused on women and girls in sciences and technology, and connecting employees with their communities.

She’s listed in 40 Women to Watch Over 40, as one of the leaders dispelling the myth of ageism

and leading through innovation and disruption.

June has served on several community boards and is active with the local Giving Circle for her current hometown community of Oakland, California.

Born in Japan, June plays the Japanese harp called the Koto. She runs, loves art and jazz.

“How can we get there together?” is the question she asks most when talking to her non-profit partners.

June’s top tips

Ask your friends, colleagues, your boss even, for help, opinions and advice; they may have that jewel of wisdom for you.

Don’t underestimate yourself, you never know what you can accomplish until you try, just take it one step at a time.

Listen first, think of what value you can bring in what you say or do.

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Katherine Bennett Head of National Sales Vodafone Global Enterprise

Nominated for her focus, drive and not being scared to show her feminine side

Katherine joined Vodafone in January 2013 as the Head of National Sales and has made a significant impact on the business including a significant transformation of her team through upskilling and recruitment drives.

Katherine has also set up, from scratch, a desk-based account team in Budapest which will significantly improve the support of the Vodafone Global Enterprise customer base.

Before joining Vodafone, Katherine was a Regional Director reporting directly to the CEO at Star Technology Services.

Earlier, Katherine’s career at Dell saw her excel in various sales roles including Director & General Manager for UK Corporate Accounts, Director of UK & Ireland Services, and Solutions Director.

Previously as Sales Director in the Global Segment, Katherine closed a significant managed and consulting services contract that was in excess of $200m.

Katherine won numerous awards during her time at Dell. In 2008 she was awarded “EMEA Sales Director of the Year”, in 2007 “EMEA Services & Solutions Director of the Year”, and in 2005 “EMEA Annual Sales Achievers Award – UK Sales Manager”.

Katherine is happily married and spends what spare time she has keeping fit and walking her dog.

Katherine’s top tips In your career don’t be frightened to

look at the experiences you haven’t had. Try and get yourself into a role that will test you and enable you to learn new skills.

Don’t be frightened to take risks and, if you are hiring, consider thinking outside of the box and recruit on competencies. Look for people who have the ability and can show they’ve done new things and been successful.

Find a good mentor who will give you some guidance and advise on your career plan.

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Katherine (Kit) Haines Bornheimer Field Marketing Lead Vodafone Americas

Nominated for successfully changing the brand perception of Vodafone in the US

Kit has spent her career in technology marketing or, as she likes to put it, “making tech talkable”.

Kit joined Vodafone in July 2014 and is the Field Marketing Lead in the Americas.

She has an accomplished background and is passionate about the brand perception of Vodafone achieving success with new initiatives.

Kit is also recognised as a promoter of gender diversity and empowering women.

Prior to joining Vodafone, Kit was the Director of Marketing at Motorola Mobility overseeing a portfolio of video infrastructure and distribution technologies.

Before that she was the Director of Global Enterprise Advertising for AT&T.

Kit has over 20 years of experience leading worldwide teams in the delivery of integrated marketing and advertising campaigns.

In her spare time Kit enjoys cooking with her husband and two daughters, where together they write a food blog, The Stout Sprout.

Kit’s passion for sustainable, local agriculture means Saturday mornings are often spent with her 4 and 7-year-old at the farmer’s market, and Saturday afternoons in the kitchen.

Katherine’s top tips When someone tells you something

isn’t possible, consider that but find the answer that’s right for you.

Find new ways of doing things – don’t just settle for good enough and have the confidence to believe it is right.

Be curious. Curiosity is an amazing thing. It means you’ll ask why frequently enough to get a real answer.

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Kathryn Holmes Regional Change & Operations Manager Vodafone Americas

Nominated for her energy and commitment to the Americas Women’s Network

Kathryn joined Vodafone in July 20011 and has held several positions from Global Service Manager to Regional Operations Manager.

She has over 19 years’ experience in telecommunication and mobility, beginning at Cellular One and later joining AT&T implementing frame relay networks.

As the industry evolved, she worked with iBasis, implementing the first VoIP Networks in many countries around the world.

She is a fervent supporter of women’s rights and co-chairs the Americas Women’s Network.

In her personal time, Kathryn mentors and cares for some of the 100,000 foster youth in US state custody.

She is passionate about animal rights and advocates changing the cruelty laws in her home state of Massachusetts.

Kathryn loves yoga and meditation and she will complete her Master’s Degree from Harvard University this May.

Kathryn lives off Cape Cod Massachusetts, with her fabulous son and two dogs.

Kathryn’s top tips

Trust your own instincts as they are often right.

Attitude is everything. If something doesn’t work, don’t be discouraged, take a different direction, and try again.

Be the master of your own fate and don’t place boundaries on yourself.

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Linda Chemtai Commercial Manager, Sales & Commercial Operations Vodafone Group

Nominated for her enthusiasm, flexibility and joyful approach

Linda works in the Commercial team in the newly formed Sales & Commercial Operations function in the Africa Region. She works in the Nairobi office in Kenya.

Linda has a unique mix of experience in commercial strategy, strategic pricing and bid management with a successful track record in every domain.

Linda joined the Vodafone Global Enterprise Africa team from Safaricom, where for 1½ years she focused on pricing and planning for the Enterprise Business Unit.

Before that Linda forged her career at DHL after her bachelor’s degree in Economics and doing a variety of roles covering customer service, retail sales and commercial – before leading pricing for DHL Express (logistics) across Equatorial Africa for four years.

Networking is key for Linda as the teams across Africa are widespread and the ability to network effectively is key to making things happen.

She is a big fan of art and when she was younger wanted to become either a painter or writer – the latter still being her unfulfilled dream.

Linda is an enthusiastic fan of NBA and the All Blacks rugby team and she also enjoys travelling and reading.

Linda is married and her pillars in life are God, family and work.

Linda’s top tips

Seek out a mentor who allows you to ask practically any question and one who gives you sound guidance.

Find a way of giving back and help others find their passion in IT through mentoring, coaching and teaching.

Find a passion, something on which you can focus and feel proud of.

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Megan Doberneck General Counsel and Company Secretary Vodafone Americas

Nominated for her passion and continued efforts to empower women

Megan joined Vodafone Americas from a fixed line broadband provider in January 2007 where she was the Regional Vice President for Legal and Regulatory Affairs.

In addition to serving as General Counsel and Company Secretary for the Vodafone’s Americas business, Megan was responsible for our US holding companies from November 2008 through February 2014, when Vodafone closed the sale of its ownership interest in Verizon Wireless.

Megan sits on our US Board of Directors as well as on the Board of Directors for the Vodafone Americas Foundation.

She attended the University of California at Berkeley for her undergraduate education and earned her law degree from Columbia University in New York, NY.

Megan is a key supporter of being yourself and trusting yourself to make the right decisions.

Megan swam competitively for 19 years and was a member of the US national team and an All American collegiate swimmer.

She has recently broken her bad habit of running marathons but remains an avid skier.

Megan lives in Denver, Colorado, has been married to Jon for 15 years and they have two sons, Owen (11) and Sebastian (10).

Megan’s top tips

Take advantage of every job you have. Good, bad or ugly, you can take something valuable away from every step along your professional path, even if it’s knowing that you never, ever, ever want to do that job again.

Embrace who you are. Understand how and where you are at your best; everyone has his or her own style so find the style and ways of working that bring out your strengths.

Trust the head on your shoulders. You will always have to make decisions outside of your comfort zone so trust yourself enough to make smart decisions – because you will.

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Natalie Longhurst Commercial In-Life Team Leader for the Americas, Sales & Commercial Operations Vodafone Group

Nominated for the focus and discipline that enables the achievement of a work-life balance

Natalie joined Vodafone in January 2003 and works in the Commercial In-Life team, leading the Americas region.

After gaining her degree in Business, Natalie started her career as an HP finance graduate. Before moving to Vodafone UK, she performed a number of finance and commercial roles.

In June 2006 Natalie joined Vodafone Global Enterprise and has had a number of commercial positions including Commercial Lead for Vodafone Global Enterprise’s first managed mobility deal, Northern Europe Pricing Team

Lead, Pricing Operations Leader, and Commercial In-Life Manager for a large fast moving consumer goods company.

Natalie spent a sizeable part of her youth growing up in the Middle East where she made some great friends from around the world and learnt about a very different culture.

Natalie is known for her straight talking approach, high energy, passion and high heels and also for her ability to balance her personal life and her work life.

She has a husband, two children, Samuel aged 3 and Charlotte aged 1 who like to keep her very busy, and Pringle – a very friendly black Labrador.

In her free time, Natalie plays tennis and has run the 10k Race for Life. She likes to try new things and has also dabbled in aerial hoops, skiing, sailing, golf, and even knitting!

Natalie’s top tips Balance – know your work-life

balance. It varies by person so choose your balance and be honest with yourself if you’re not hitting it –take control of those decisions.

Self-awareness – know yourself. Commit to spending time understanding your motivations and that will point you in the right career direction. Focus on your strengths and not your weaknesses.

Love what you do – the more you enjoy what you do the more successful you will be.

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Nataliya Kudlayeva Principal Deal Architect, Sales & Commercial Operations Vodafone Group

Nominated for commitment, drive and enthusiasm

Nataliya joined Vodafone Americas over three years ago and in her current role leads a team of commercial managers supporting high-value opportunities for US-based accounts.

Born and raised in the Ukraine, she holds an M.S. degree in Applied Math and Computer Science.

Nataliya started her telecom career with a small wholesale VOIP carrier and then accepted a position with a top US telecom services provider managing a team of analysts responsible for pricing IPVPN and hosting product sets across federal and enterprise sectors.

Nataliya and her husband are very active members of NYC’s Ukrainian-American community with a very busy social schedule.

Nataliya is an avid skier in the winter months, enjoys hiking in the Catskill mountains and appreciates spending summer weekends on the Long Island’s south shore.

Nataliya’s top tips

No regrets – you cannot change the past, but be sure to learn from it.

Dare to go for it – whatever “it” is. Do not get comfortable – whenever you feel that way in your role, it means you are not challenging yourself enough.

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Nikki Dicks Head of Insurance Vodafone Global Enterprise

Nominated for her energy, passion, attitude and being customer obsessed

Nikki is a sales and service professional, she has an extremely strong background in the successful delivery of all components in the sales, service and programme life cycle.

She is a confident leader and has superb customer relationship skills and this is reflected in her current role as Head of Insurance at Vodafone Global Enterprise.

Nikki has a proven track record in delivering business change across corporate environments and an effective, accurate programme delivery that has consistently conveyed tangible business growth.

Nikki transferred over from Cable & Wireless where she was Client Managing Director for Enterprise responsible for two large customers in the media and financial industries.

Prior to this Nikki was Head of Delivery where she was responsible for the transition of services into Cable & Wireless ensuring the smooth delivery of fully outsourced Managed Services transformation.

Nikki has a personal interest in the management of people and teams, specifically in the context of customer relationship management excellence.

Nikki’s top tips Build a network and have your own

brand but don’t let that brand take over your value. Don’t let the importance of being thought well of overtake doing the right thing.

Diversify in your career to get a good respect for everyone in the organisation and you will become a more rounded individual.

Be authentic, be yourself, and don’t be afraid to take to take risks. Be respectful of other people’s points of view; put yourself in their position before you respond. Think of everyone as a customer.

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Nitu Kaushal Principle Product Manager, Cloud & Hosting Vodafone Group

Nominated for her professional approach, with determination and focus

Nitu is Principle Product Manager for Cloud & Hosting Group Enterprise. Her primary responsibility is for productising service experience, taking it from defining a market leading strategy, right through to commercialisation.

In parallel to this, Nitu is also ambassador to all people champions within Enterprise Product Management, facilitating step changes towards further speed and simplification initiatives.

Nitu has a broad skill-set, developed from previous managerial experience in technical, commercial, sales and strategic roles.

She began her career as an engineer, building Transport For London's broadband network at United Networks.

Moving to Interoute Communications, she held a series of roles, from senior sales engineering, to global account management, as well as product management and development – Nitu was the link that launched and maintained Interoute's highest margin performing products.

Nitu then joined Level 3 Communications. As their Senior Portfolio Product Manager, her aptitude at rationalising and joining portfolios together to build winning solutions was noted with her winning Employee of the Year, EMEA award.

In her personal time, Nitu enjoys endurance based sports for charity, including long distance cycling and practices hot yoga on a regular basis.

Nitu’s top tips

Build your own brand and bring in your style of working.

Communicate simply – personal success relies largely on our ability to communicate. Be clear on what you want and what you want others to do.

Don’t be afraid of change, be afraid of missing the chance to make things better.

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Sandra Healy Head of Retention & Growth Business Sales Vodafone Ireland

Nominated for her energy and focus to drive the diversity agenda inside and outside Vodafone

Sandra joined Vodafone in March 2014 to deliver the transformation of the Project Spring investment into Enterprise Business Sales and she currently leads the Retention & Growth Sales team.

With over 20 years’ experience in the telecoms industry, Sandra has a core background in technical engineering, presales customer solutions, and business transformation. She progressed into people leadership four years ago and is in the final stages of a Masters degree in Work and Organisational Psychology.

Sandra’s main areas of focus and expertise are motivation, leadership, and innovation in the workplace and her dissertation research will be on Vodafone Ireland.

Sandra is a member of the Vodafone Ireland Diversity & Inclusion team and the Ibec Diversity Forum (Ibec is the national voice of business in Ireland) and she is a founding member of EU Diversity Charter for Ireland.

Offering consultancy and advice on diversity and inclusion best practice for organisations across

Ireland, Sandra has recently been appointed to chair the Vodafone Women's Network with a core focus on advocating real change and gender equality in Ireland.

She also represents Vodafone on the Steering Council of the 30% Club in Ireland.

Sandra is happily married, with two beautiful Cocker Spaniels – Molly and Ralph.

“For me it's about people first – be the change you want to be in the world and let your life speak.”

Sandra’s top tips Be true to yourself – bring your whole

self to work and be authentic. We need to embrace being different.

Enjoy – it’s only a job! Grow – do one thing that scares you each day, small step changes that push you forward.

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Sandra Jones Head of Customer Solutions & Service Operations Vodafone Carrier Services

Nominated for strength of character and getting the job done

Sandra joined Vodafone Carrier Services in June 2013 and leads the global development and delivery of customer solutions and service operations.

As well as leading the service management capability and managing customer contracts, she is accountable for Vodafone Carrier Services’ customers’ technical support and design, the primary aim of which is to ensure the consistent delivery of an excellent customer service experience worldwide.

Sandra brings extensive experience in customer service within the ICT industry and has successfully managed a number of business transformation programmes, including the customer service integration for Cable & Wireless Worldwide and Vodafone.

Sandra has more than 12 years of experience in the ICT industry as well as previous global experience in the oil and gas sector.

She holds a degree in Business Management. Sandra is married with one son who is currently studying in the USA.

Sandra enjoys riding horses and specialises in dressage, training with Olympic gold medallist Carl Hester. She attempts to ride 3-4 times a week and is a keen competitor.

To quote Sandra, “I’m a doer, not a watcher. Downtime is doing things, not vegging. I’m a country girl at heart. I am a gadget junkie – a big Apple fan and anything that makes life manageable.”

Sandra’s top tips

Recognise you are not superwoman and surround yourself with good people (but you must not hold them back). Also ‘buy in’ all the help you need to make it happen.

Some people want it to happen, some wish it to happen, some make it happen – go and make it happen.

Always be proactive in networks and never be frightened to ask for advice.

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Simone Moors Head of Northern Region Vodafone Global Enterprise

Nominated for her drive and demonstration of how to have a global career and find the right balance

Simone returned to her native New Zealand in 2015 to become the Head of Enterprise & Government Sales for the Northern Region and Vodafone Global Enterprise supporting the largest 50 customers.

Most recently she was based in New York City for five years where she was Vice President of Sales for Vodafone’s key accounts leading a global sales team managing the top 100 USA-headquartered multinational customers.

Prior to this Simone was responsible for the USA and Latin American enterprise partnerships for Vodafone Global Enterprise which included the Verizon Wireless relationship.

Simone joined Vodafone in 2003 initially in Technology in New Zealand reporting to the CTO. She then moved to Germany in 2005 to take on a global technology planning and strategy role.

In 2007 she joined Global Enterprise Sales based in the UK reporting to the Vodafone Global

Enterprise CEO where she lead a number of strategy and transformation programs.

Prior to Vodafone, Simone started her career in broadcasting in New Zealand before moving to London to work in financial services.

Simone has an MBA from Auckland University and is passionate about people and leadership.

She is married and has three year old twins.

Simone’s top tips

Continuously challenge yourself to develop and adapt – I’ve learned more about leadership from my teams over the years than they’ve learned from me as their manager!

Find or create a ‘circle of trust’ (people you can go to) so that you can bounce ideas off them or get advice.

Aim high and follow your dreams. Don’t let plans for children or marriage stop you going for jobs and don’t discount yourself – you have a career for a long time.

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Siobhan Brookman Northern Europe Bid Team Leader, Sales & Commercial Operations Vodafone Group

Siobhan initiated this project and is a champion of ‘employee engagement’ and diversity

Siobhan joined Vodafone in June 2012 and currently leads the Northern Europe Bid Management function.

Prior to this Siobhan ran her own consultancy firm delivering international business improvement and growth initiatives (BIG) and placed a number of senior executives in the telecommunication industry.

Siobhan started her career at IBM and had 15 successful years before moving to AT&T when IBM sold their Network Services venture in 1999.

Since then Siobhan worked for T-Systems as a Business Development Manager, Interoute as Vice President of Business Operations, and BT Global Service as a Deal Maker.

Siobhan is recognised as having an inspiring management style and excels at building high performing teams.

Siobhan believes that good leadership, as part of an effective and professional team, where individual strengths can be developed is one of the most important elements of creating a winning culture.

On a personal level, Siobhan has a passion for challenging and exhilarating sports – she crossed the Atlantic, from Bermuda to Gibraltar, aged 21 in a 49 foot yacht.

She is a keen skier and spends much of her spare time competing her 17.3hh (1.8 metres) event horse, Spruce.

Siobhan is happily married to Steve and has two children, Alexina 17 and Daniel 19.

Siobhan’s top tips Be yourself and be professional but do

not lose who you are along the way. Let your personality shine through and make an impact.

Take control, you are the master of your fate so decide what you want and go for it.

Focus on what you can change and remember that small changes can be as effective as big ones.

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Victoria Reis National Account Manager Vodafone Global Enterprise

Nominated for drive, focus and determination to succeed

Victoria joined Vodafone in September 2014 and hit the ground running obliterating her annual sales target in record time.

With a cool head, quick wit and steely creative vision, Victoria is actively shaping the way that Vodafone partners and works with its clients, driving forward innovative ways of working and adding new dimensions to her role as a National Account Manager.

A highly motivated and astute business woman, Victoria has appetite for new challenges. She currently manages five of Vodafone Global

Enterprise’s largest strategic customers where she is targeted on driving additional revenue streams.

Victoria is passionate about innovation and technology, taking pride in adding value to her customers and developing not only transformational but sustainable relationships.

In December 2007 Victoria set up her own telecommunications business and grew it into a reputable and successful independent telecoms service provider, offering a range of IT services and consultancy.

In 2008 she received commendations from the Lloyds TSB North & West London Business Awards for New Business Start Up.

After three years, when Victoria had cultivated a customer base of more than 370 corporate and SME clients, she sold the business to Daisy Telecom giving her the time to complete a full-time MBA in Enterprise and Entrepreneurship (for which she received first class honours).

Victoria is married, has a 4 year old son, and in her spare time she focuses on her personal fitness and well-being.

Victoria’s top tips Set your goal, be disciplined in your

approach, be confident about what you want, and don’t be scared to socialise this. Seek out people whole really believe in you and find someone willing to take a risk on you.

Adapt your approach and take a helicopter view of things. If you need to, take a step back and think about what your mentor may do in the difficult situation you are faced with, and then act.

Be able to articulate what you want to achieve quite early on, try to be very specific around it, and be able to visualise it.

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Zoe Garner-Glowski Pricing Team Leader, Central & Southern Region, Sales & Commercial Operations Vodafone Group

Nominated for passion, commitment and loyalty

Zoe joined Vodafone Global Enterprise in 2012 as the Northern Europe Pricing Team Leader and recently became Southern & Central Europe Pricing Team Leader establishing and growing a team of 28 Commercial Managers and Principal Deal Architects.

They are charged with creating, negotiating and selling the best possible commercial offers to Vodafone Global Enterprise customers headquartered in the region and with annual revenue streams in excess of £800m.

Zoe is a highly motivated leader who works well under pressure and gravitates towards challenging and progressive environments.

Zoe has made an impact at Vodafone and is known for motivating and inspiring people to reach their potential.

Prior to Vodafone Zoe worked at LG for 3 years in strategy, planning and go-to-market roles. Before that she held multiple roles across various business areas in Orange, Cable & Wireless, BT Concert and BT Defence.

Zoe loves watching all sports and has a history of competing in tennis, swimming, cricket and triathlon. She ran her first marathon in 2013 and is targeting a half Iron Man in 2015.

Zoe is happily married to Pete and competes and trains Dandy, one of her four horses who live with her at home, to an advanced level of dressage.

Zoe’s top tips Seize the opportunity and see things

with a broader view, have an open mind, and take more than a first glance before you turn opportunities down.

Successful people inherently believe in themselves so don’t be too hard on yourself and be confident.

Try to have fun with your team and people around you and this will energise you and help you to build resilience.

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The Vodafone Group Women’s Network

Helping to maximise the potential of women at Vodafone

The Vodafone Group Women’s Network is proud to have sponsored the publication of this first edition of Women in Red, and we look forward to turning it into an annual vehicle for recognising the inspiring female talent that we have in Vodafone.

We hope that this book has provided you with useful tips that you can action regardless of your gender, names for potential mentors, or even inspiring line managers when you are looking for your next internal move.

We would also like to thank Siobhan Brookman for bringing the concept of Women in Red to our attention and for being a role model for the theme for 2015’s International Women’s Day – Make It Happen!

The aim of the Vodafone Group Women’s Network is to help maximise the potential of women at Vodafone for both individual and business success.

If you would like to learn more about the network, please visit our Circle page or email the Group Women’s Network at vfgroupfunc.mailboxgroupwomensnetwork@vodafone.com to join our distribution list for invites to future events and our regular newsletter.

Elizabeth Rumsey Chair of the GWN Steering Committee

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01/03.2015

Celebrating inspirational women