womens day

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Women’s Day Special

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Page 1: Womens Day

Women’s Day Special

Page 2: Womens Day

On Air Initiatives

5th – 8th MarchMarch 2010

Page 3: Womens Day

\ BRAND INNOVATION CELL _ \ BRAND INNOVATION CELL _ \ Women’s DAY SPECIAL PROG\ Women’s DAY SPECIAL PROG

Page 4: Womens Day

about the show

A vignette on Roles and Characters In Indian Cinema that gave a new Dimension to womanhood ..From First on Screen Single Mother, Nargis to Tabu in love with a man elder to his father ..The Roles that Contributed to Create Social Character of Women we know today

Dur

ation

: 6

-8 m

in S

egm

ents

: 2

Treatment: VJ Studio Links (Backdrop/set = show ID Graphics), Visual story telling via Clips and Montage, Narrative VO Subtle super and Graphic Inserts

Page 5: Womens Day

sss\ BRAND INNOVATION CELL _ \ Women’s DAY SPECIAL PROG

Page 6: Womens Day

about the show

A profiles Vignette of Women idols

Idols we follow, we want to be ..

Idols who stepped out and Broke the OLD

And Created the New .. N O R M

Dur

ation

: 4

-6 m

in S

egm

ents

: 3

Treatment: Crisp interview by VJ (on location) with Profile Montages, super, and Graphic Inserts

Production Funding* :Sponsor would be charged INR 50k as Production charge per Profile

Page 7: Womens Day

men speak

.. on women.. on women

\ BRAND INNOVATION CELL _ \ Women’s DAY SPECIAL PROG

Page 8: Womens Day

about the show

A show on what Men and The Bollywood Men have To say about women

A Show about point of Views and Opinions and appreciation ..

Dur

ation

: 6

-8 m

in S

egm

ents

: 3

Treatment: A blend of Walks Pop, Celebrity Bytes, VJ Links

Production Funding* :Sponsor would be charged INR 1 lac as Production charge Overall

Page 9: Womens Day

\ BRAND INNOVATION CELL _ \ V-DAY SPECIAL PROG

Page 10: Womens Day

about the show

Agent Love has Shared The Secrets Of creating Extraordinary, Fulfilling Relationship that makes life a breeze ..

Now he unmasks the coverts of Women ..

From love to care to power .. Know everything she wished you knew .. D

urati

on:

6-8

min

Seg

men

ts:

2

Treatment: Studio VJ Links, audience and Expert speak

Page 11: Womens Day

\ BRAND INNOVATION CELL _ \ Women’s DAY SPECIAL PROG

Page 12: Womens Day

about the property

Packaged Best Bollywood Diva Songs

Each song as single Segment, Graphical packaging (Opening and Closing)

Dur

ation

: N

A S

egm

ents

: N

A

Treatment: Graphical Packaging @ opening and Closing of the song Special Aston Band and Bug

Page 13: Womens Day

\ BRAND INNOVATION CELL _ \ Women’s DAY SPECIAL PROG

Thanks ..