WordPressAs A CMS

How to Prepare, Organize and Optimize the Use of Your Contentwith WordPress

Presented by Calvin Robertson

Hello World!Calvin Robertson

•Hybrid (Designer & Developer)... and a touch of Business

•Federal Reserve Bank of Kansas CitySr. Web Developer Analyst / User Experience (UX)

•Eve of CreativityBrand Strategy & Design Consulting

The Makings of a CMSSo, why choose WordPress over other solutions?

•Use-ability: it was easy for content providers to use

•Flexibility: custom code development

•Strong, Familiar Core: PHP, MySQL, HTML, Javascript, CSS

•Well Documented

Purpose of This Session• Explore the true flexibility hidden inside

WordPress - its ability to store and organize your precious content.

• See past what WordPress currently does, push the limits of what it can do.

• Play with live project example.

Points of InterestLearn patterns to prepare, organize, and optimize your content

•Translate content into Custom Post Types

•Enhance content with Custom Fields and Taxonomies

•Control content with Templates and User Roles

* Can be done with or without Plugins - it’s your call!

Translation, Please.When we say... WordPress says...

Variety, Different Types of Content

Custom Post Type

Category, Tag Taxonomy

Description, Meta Information Custom Field

Look & Feel, Page Layout Template (or Theme)

Permissions, Access User Roles

Start Speaking the Language

When we say... I want to sell...Variety, Different Types of

ContentBooks

Category, Tag Genres (Fiction, Self-Help)

Description, Meta InformationRelease Date, SKU, Price,

CouponLook & Feel, Page Layout Book Shelf-Like Template

Permissions, Access Bookkeeper

Still Speaking the Language

WordPress Terminology I want to sell...

Custom Post Type Books

Taxonomy Genres (Fiction, Self-Help)

Custom FieldsRelease Date, SKU, Price,

Coupon

Template Book Shelf-Like Template

User Role Bookkeeper

Still Speaking the Language

WordPress Terminology I want to list a...Custom Post Type House

TaxonomyStyle (Ranch, 2-Story, Split-

Entry)

Custom FieldsYear Built, Fireplace, # of

BedroomsTemplate Real-estate Listing TemplateUser Role Realtor

Still Speaking the Language

WordPress Terminology I want to make...

Custom Post Type Company Testimonial

TaxonomyConstituents (Employee,

Customer)

Custom Fields Area of Company, Rating

Template Testimony Page

User Role User Generated or Moderated

Still Speaking the Language

WordPress Terminology I want to sell...

Custom Post Type Products

Taxonomy Coffee, Tea

Custom Fields Price, Image, In Stock

Template Menu Template

User Role Clerk

The How?

Plugins• Easy Custom Types (Custom Post Types,

Taxonomies)

• Advanced Custom Fields (Custom Fields)

• WordPress.org or ThemeForest.net (Templates/Themes)

• User Role Editor (User Roles)

The How?

Custom Development• WordPress Codex - Best way to learn what goes

on under the hood.

• W3CSchools - Oldie, but goodie. Tried and true basics of website development with tutorials on programming languages from AJAX to XML.

Thank You... Questions, Anyone?

Calvin RobertsonWeb : www.eveofcreativity.comLinked in : linkedin.com/in/calvinrobertsonTwitter : @eveofcreativity Facebook : facebook.com/eveofcreativity