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Welcome

Work smarter, not harder – tips for running a successful wellness campaign.Wellness on the RunApril 27th, 2016

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Corporate wellness programs: Time for a checkup?

of US employers with more than 1,000 employees offer a wellness program.*

of employees in these companies are aware that their company offers a wellness program.**

of employees who are aware of the program actually participate in it.**

The bottom line: Only 24% of employees at companies that offer a wellness program participate in it.*RAND Health: Workplace Wellness Programs Study 2012**Gallup U.S. Panel Members

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A comprehensive plan.

What the key to running a successful wellness campaign?

Set goals

Get leadership

buy-in.

PromoteEngage

Measure

5All resources available on the Time Well Spent site.

Take advantage of free resources.• Wellness Calendar• Custom Newsletter Tool• Healthy Hints Campaign• Health Kits• Guide to planning a wellness fair• Time Well Spent

- Wellness in the Workplace- Educational fliers

Work smarter – not harder

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Culture

90% of employers believe that the work environment and culture have the most influence on impacting worker health and changing behavior.

Aon Hewitt 2014 Health Care Survey

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Start with the basics

Goal setting

TIP: Pick a campaign focus. What do you plan to do with this campaign — improve awareness, educate employees, change employee behavior or change your work wellness culture? Knowing can help you identify your campaign goals.

• Identify the behaviors or conditions you’re targeting

• Define the campaign’s short-term and long-term goals

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TIP: Your goals and corporate culture should drive your plan.Don’t try to force things. Start simple and grow as you evolve.

Simple to robust campaign tactics

Engagement

• Short term/long-term• Focus on overall wellness or specific

cost-drivers

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Well-being

Evolution from wellness to well-being.Well-being = physical health

+ emotional health + financial wellness

Employees with higher levels of well-being are healthier, more productive and higher performers.

NBGH\2015\Surveys\Health Improvement Survey\Presentation\Webinar Presentation\NBGH Fidelity 2016 Wellbeing Survey_Webinar_FINAL.pptx

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Health and Wellness Calendar

Communications campaigns

• Easy to use

• Relevant and timely health topics

• Curated content

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Focusing on the health topics, promote relevant programs and services unique to your organization.

Stress Management: Promote your EAP

Diabetes: Promote Condition Management

Fitness: Hold a workplace challenge to improve engagement

Build from your wellness calendar

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Newsletter generation tool. • Select articles from

various health topics• Insert a logo• Add custom introductory

text

Custom newsletters are generated in PDF or HTML and can be sent to employees directly from Time Well Spent.

Custom Newsletter

[Your logo here]

Engagement campaignsEducation + EngagementEngagement campaigns call for employees’ involvement and participation.

• Take a Hint workplace challenge• Health Kits – health topic campaign with

employee challenge

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Take a Hint workplace challenge

Goal: Educate employees on simple, yet powerful daily changes they can make to live healthier and feel better.

Needs: Send weekly messages to employees. They choose which activities to do, and track their success on an interactive PDF.

Includes social media sharing and other ways to make it fun!

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Library of hints

Take a Hint workplace challenge

Video Poster

EmailsPDF tracker

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Sometimes one particular health topic requires more attention.

• Claims reports

• Health spending

• Employer interest surveys

Want to focus more on one topic?

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All you need to run a wellness campaign.• 10 kits• Each kit focuses on a prevalent

health topic• Electronic format• Support tools• Employee health challenge• Links to educational content

Topics include: Musculoskeletal (Back Pain), Allergies, High Blood Pressure, Diabetes, Smoking Cessation, Nutrition and Fitness, Healthy Hearts, Emotional Health, Children’s Health, Men’s and Women’s Preventive Health.

Health Kits

Kick it all off with something fun! Consider a wellness fair to jump start your campaign.

• Fun activities: Healthy Cooking, Yoga, First Aid

• Health Screenings• Flu Shots • Expert Speakers

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• Make a plan• Set goals• Decide on a budget and location• Line up vendors• Communicate early and often• Assess for success

Make your wellness fair work!

Keep it small or go big.Whatever you choose, get detailed instructions for planning a wellness fair with our step-by-step guide.

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Work smarter!

There are tools at you fingertips to start your wellness strategy or make your existing plan work better.

• Community resources.• Set up a wellness committee• Use Time Well Spent

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Time Well Spent

Learn

Plan

Share

A one stop FREE resource for all your wellness needs.

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Check out: • Wellness in the Workplace • LunchWell• 52 Healthy Hints• Library of educational fliers,

posters and much more

More tips and tools

Free and available on Time Well Spent.

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Q&A

Anthem Blue Cross and Blue Shield is the trade name of: In Colorado: Rocky Mountain Hospital and Medical Service, Inc. HMO products underwritten by HMO Colorado, Inc. In Connecticut: Anthem Health Plans, Inc. In Indiana: Anthem Insurance Companies, Inc. In Kentucky: Anthem Health Plans of Kentucky, Inc. In Maine: Anthem Health Plans of Maine, Inc. In Missouri (excluding 30 counties in the Kansas City area): RightCHOICE® Managed Care, Inc. (RIT), Healthy Alliance® Life Insurance Company (HALIC), and HMO Missouri, Inc. RIT and certain affiliates administer non-HMO benefits underwritten by HALIC and HMO benefits underwritten by HMO Missouri, Inc. RIT and certain affiliates only provide administrative services for self-funded plans and do not underwrite benefits. In Nevada: Rocky Mountain Hospital and Medical Service, Inc. HMO products underwritten by HMO Colorado, Inc., dba HMO Nevada. In New Hampshire: Anthem Health Plans of New Hampshire, Inc. HMO plans are administered by Anthem Health Plans of New Hampshire, Inc. and underwritten by Matthew Thornton Health Plan, Inc. In Ohio: Community Insurance Company. In Virginia: Anthem Health Plans of Virginia, Inc. trades as Anthem Blue Cross and Blue Shield in Virginia, and its service area is all of Virginia except for the City of Fairfax, the Town of Vienna, and the area east of State Route 123. In Wisconsin: Blue Cross Blue Shield of Wisconsin (BCBSWi), which underwrites or administers the PPO and indemnity policies; Compcare Health Services Insurance Corporation (Compcare), which underwrites or administers the HMO policies; and Compcare and BCBSWi collectively, which underwrite or administer the POS policies. Independent licensees of the Blue Cross and Blue Shield Association. ANTHEM is a registered trademark of Anthem Insurance Companies, Inc. The Blue Cross and Blue Shield names and symbols are registered marks of the Blue Cross and Blue Shield Association.