workshop summary: scamore
TRANSCRIPT
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Workshop roundupSession 8/8
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At the end of the workshop
Revisit the mind map you created at the start of the workshop...Any changes as a result of this workshop...What changes would you suggest... ?
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Action Urgency Others who need to be involved
Target date for completion
Practical exercise—SEO actions
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Web site address Importance Reasons for using
Practical exercise—why do people visit web sites
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Audience Priority Purpose
Practical exercise—identifying and understanding audiences
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Audience
The sort of people making up this
audience
This audience’s understanding of
your service
Typical working day for this audience
Detail required by this audience
This audience priorities
Most suitable language style
Practical exercise—understanding a single audience
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1st order 2nd order 3rd order
Practical exercise—content strategy headings
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1st order 2nd order 3rd order
Practical exercise—promotion strategy headings
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1st order 2nd order 3rd order
Practical exercise—development strategy headings
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At the end of the workshop
Resources for you—web addresshttp://scamore.eforum.org/ will continue to be updated during 2010, use the resources as you see fit, subscribe to RSS feed, register on site for special messages, read case studies when available
Feedback—web addressThis will be emailed to you... please, please complete, it will only take a few minutes and will help a lot!
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After the workshop
Case studies‣ take any lessons learnt seriously‣ further develop and implement content, promotion or development strategies
started during workshop‣ keep in touch regularly during case study period of 3-6 months‣ measure and report success‣ share experience with others via online resource
Volunteers?
Text
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After the workshop
Case studies‣ take any lessons learnt seriously‣ further develop and implement content, promotion or development strategies
started during workshop‣ keep in touch regularly during case study period of 3-6 months‣ measure and report success‣ share experience with others via online resource
Volunteers?
Text
And finally...
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Certificates!
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