workshops using social media for business
DESCRIPTION
Do you want to know more? Contact Garry Kousoulou to deliver this great workshopTRANSCRIPT
![Page 1: Workshops using social media for business](https://reader035.vdocuments.net/reader035/viewer/2022081518/54b2c9f84a795981068b45e6/html5/thumbnails/1.jpg)
How to Use Social Media Effectively for Business
With Garry Kousoulou & Thegz Savvides
![Page 2: Workshops using social media for business](https://reader035.vdocuments.net/reader035/viewer/2022081518/54b2c9f84a795981068b45e6/html5/thumbnails/2.jpg)
The World of Search
![Page 3: Workshops using social media for business](https://reader035.vdocuments.net/reader035/viewer/2022081518/54b2c9f84a795981068b45e6/html5/thumbnails/3.jpg)
The digital landscape
![Page 4: Workshops using social media for business](https://reader035.vdocuments.net/reader035/viewer/2022081518/54b2c9f84a795981068b45e6/html5/thumbnails/4.jpg)
What does it mean?
![Page 5: Workshops using social media for business](https://reader035.vdocuments.net/reader035/viewer/2022081518/54b2c9f84a795981068b45e6/html5/thumbnails/5.jpg)
Blog• Who is it for?• What is a blog…?• Why do I need a blog…?• How do I go about creating / writing a blog?
• How can it help my business?• To portray your personality through the written word
and immediately get your perspective across to your audience
![Page 6: Workshops using social media for business](https://reader035.vdocuments.net/reader035/viewer/2022081518/54b2c9f84a795981068b45e6/html5/thumbnails/6.jpg)
You Tube
Gary Vaynerchuk
![Page 7: Workshops using social media for business](https://reader035.vdocuments.net/reader035/viewer/2022081518/54b2c9f84a795981068b45e6/html5/thumbnails/7.jpg)
Twitter King
![Page 8: Workshops using social media for business](https://reader035.vdocuments.net/reader035/viewer/2022081518/54b2c9f84a795981068b45e6/html5/thumbnails/8.jpg)
Who knows their stuff?Social Media
![Page 9: Workshops using social media for business](https://reader035.vdocuments.net/reader035/viewer/2022081518/54b2c9f84a795981068b45e6/html5/thumbnails/9.jpg)
Facebook Queen
![Page 10: Workshops using social media for business](https://reader035.vdocuments.net/reader035/viewer/2022081518/54b2c9f84a795981068b45e6/html5/thumbnails/10.jpg)
What’s new?
• Great Info
![Page 11: Workshops using social media for business](https://reader035.vdocuments.net/reader035/viewer/2022081518/54b2c9f84a795981068b45e6/html5/thumbnails/11.jpg)
Social Media Strategy
Five steps:
1. UNIFYING THEME - Internal / external
2. PLATFORM TACTICTS - With = WIN / Against = Lose
3. DAILY TASKS – Momentum / Consistency / Systems
4. LISTEN – Key words, Reputation
5. MEASUREMENT – Influence > Audience (Klout / twitter grader)
• Do they care? Will they go? Will they buy?