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Uniform and Grooming Standards Guide Consistent Brand Image World-class Performance

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Page 1: World-class Performance Consistent Brand Image Uniform and ... · he purpose of a uniform is to create a standard look that can be recognized no matter where you work. Customers expect

Uniform and Grooming

Standards GuideConsistent Brand Image

World-class Performance

Page 2: World-class Performance Consistent Brand Image Uniform and ... · he purpose of a uniform is to create a standard look that can be recognized no matter where you work. Customers expect

i Table of Contents

Introduction

Our Image ............................................1

Our Standards ....................................2

Conduct in Uniform .........................3

Full Uniform Policy ..............................4

Premium Product ..............................5

Economy Class and

Ground Personnel .............................6

Brevet & Pin Policy .......................... 7

Transport Canada Airport

Restricted Area Pass ............................8

Uniform Components | Women

Jacket .....................................................9

Blouse ................................................. 10

Skirt, Pants & Belt ..........................11

Dress ................................................... 12

Vest ..................................................... 13

Sweater Set ..................................... 14

Maternity Wear .............................. 15

Scarf .................................................... 16

Coat and Gloves ..............................17

Hose and Socks............................... 18

Shoes and Boots ............................. 19

Purse & pouch ................................ 20

Hair .................................................... 21

Jewellery ........................................... 23

Uniform Components | Men

Jacket .................................................. 24

Shirt .................................................... 25

Pants and Belt ................................. 26

Vest ..................................................... 27

Tie ........................................................ 28

Shoes & Socks ................................. 29

Coat ....................................................30

Jewellery | Accessories ................. 31

Hair...................................................... 32

Uniform Components | Unisex

Heavy Cardigan .............................. 33

Parka ................................................... 34

Cosmetics and Skin Care ............. 35

Eyewear .............................................36

Luggage ............................................. 37

Useful Information ......................38

Disposing of Uniform

Components ....................................38

Deadhead Commuter Attire ......38

Uniform Fitting & Orders ........... 39

Contact Information ..................... 39

Air Canada and Air Canada Jazz

have worked together to produce

this guide. Throughout, you will

see Air Canada and Air Canada Jazz

employees wearing their respective

uniforms. The ties, scarves, brevets

and insignia are different, but the

standards for wearing the uniform

remain the same for all.

Page 3: World-class Performance Consistent Brand Image Uniform and ... · he purpose of a uniform is to create a standard look that can be recognized no matter where you work. Customers expect

1 Introduction | Our Image

Our Image is a part

of our brand and

infl uences customer

perception and choice. Our

uniform and appearance

present an image that is

a key element of the

Air Canada or Air Canada Jazz

brands. While in uniform, you

represent Air Canada or

Air Canada Jazz.

We want to project a neat, clean, and professional image. Adhering to the

grooming standards and

wearing the uniform as

intended conveys a consistent

look and brand experience.

Page 4: World-class Performance Consistent Brand Image Uniform and ... · he purpose of a uniform is to create a standard look that can be recognized no matter where you work. Customers expect

2 Introduction | Our Standards

The purpose of a uniform is to create a standard

look that can be recognized no matter where you

work. Customers expect to see a consistent brand

image. It is therefore essential that grooming standards

are adhered to and that uniform components are

worn according to company policies. It is your personal

responsibility to appear immaculate while wearing

the company uniform. Please use common sense and

follow the grooming standards detailed in this guide.

Grooming standards respect safety and hygiene criteria.

Grooming practices and articles of clothing, jewellery or

other accessories that are essential to the practice of an

employee’s religion or that are closely associated with

an employee’s cultural identity, will be accommodated

where reasonably possible, considering Air Canada’s

or Air Canada Jazz’s legitimate safety requirements.

The uniform should fi t comfortably and not be too tight

or too loose. Alterations for a comfortable fi t may be

made, however any alterations to the style of the uniform

are not acceptable. For more information on alterations

and special uniform services, please refer to

http://aircanada.vfi magewear.com or

http://jazz.vfi magewear.com

ANY ALTERATIONS TO THE STYLE OF THE

UNIFORM ARE NOT ACCEPTABLE

Page 5: World-class Performance Consistent Brand Image Uniform and ... · he purpose of a uniform is to create a standard look that can be recognized no matter where you work. Customers expect

3 Introduction | Conduct in Uniform

On your way to work, at the airport, onboard

aircraft, at a hotel or on a layover, when

in uniform, you represent Air Canada or

Air Canada Jazz. The way you appear and act speaks

volumes about you personally and the company

you represent. You are expected to adhere to all

uniform and grooming standards and conduct

yourself professionally at all times while in uniform.

Wear the full uniform or service uniform when required

Do not lean against fi xtures in view of passengers such as counters/bulkheads/seats when standing

Do not chew gum in front of passengers

Avoid disputes, reproaches, and controversial discussions that can be seen or heard by customers

Do not enter a bar, nightclub or consume alcoholic beverages in public while in uniform

Eat crew meals discreetly and as much as possible, out of sight of customers

Avoid foods which can leave a strong odor on your breath

Do not sit on your suitcase while in uniform

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4 Full Uniform Policy

Full uniform must be worn in airport

terminals, at all times when in public view, and onboard aircraft during:

Boarding

Safety Demonstrations

Taxi

Takeoff

Landing

Deplaning

Emergency situations

Men

JACKET PANTS LS OR SS VEST TIE

BELT SHIRT

1 X X X O X

Women

JACKET PANTS SKIRT LS OR SS VEST DRESS SHELL SCARF

BELT BELT BLOUSE

1 X X X O X

2 X X X O X

3* X X X X

4* X X X X

5 X X X

O = OPTIONAL

* EXCEPT CONCIERGE

Page 7: World-class Performance Consistent Brand Image Uniform and ... · he purpose of a uniform is to create a standard look that can be recognized no matter where you work. Customers expect

5 Uniform Policy | Premium Product

CONCIERGE

Cabin crew working:

- EXECUTIVE CLASS

- EXECUTIVE FIRST

• Cardigans or ladies sweater set

• Short sleeve shirts or blouse

without jacket

WHAT NOT TO WEAR

Men

JACKET PANTS LS SS VEST TIE

BELT SHIRT SHIRT

1 X X X O X

2 X X X O X

3* X X X X

Women

JACKET PANTS SKIRT LS SS VEST DRESS SHELL SCARF

BELT BELT BLOUSE BLOUSE

1 X X X O X

2 X X X O X

3 X X X X

4 X X X X

5* X X X X

6* X X X X

7* X X X X

8* X X X X

9 O X X

10 X X X

O = OPTIONAL

* EXCEPT CONCIERGE

Page 8: World-class Performance Consistent Brand Image Uniform and ... · he purpose of a uniform is to create a standard look that can be recognized no matter where you work. Customers expect

6 Uniform Policy | Economy Class & Ground Personnel

• Dress with vest

• Dress with cardigan

WHAT NOT TO WEAR

GROUND PERSONNEL

Cabin crew working:

- ECONOMY CLASS

All Premium Product combinations (page 5) are acceptable

Cardigan and light cardigan may be worn

Jacket not required

Page 9: World-class Performance Consistent Brand Image Uniform and ... · he purpose of a uniform is to create a standard look that can be recognized no matter where you work. Customers expect

7 Brevet & Pin Policy

Brevet

On the left side of jacket, blouse, shirt, vest and dress

At centre of the pocket fl ap or welt and level with the top fl ap stitching

AIR CANADA CABIN CREW ONLY

Service Director brevet only when operating as Service Director

(Service Directors on reserve must

carry both their Service Director and

Flight Attendant brevets).

Pin

Language pin placed in line and just below brevet on the jacket only

Maximum of 1 other Company-authorized pin (such as service pin) on the right lapel of the jacket only

• Brevets on the cardigan or

sweater set

• Other pins, ribbons or buttons

WHAT NOT TO WEAR

In-Flight Brevet

Airport Brevet

Language Pin

Jazz Brevet

Page 10: World-class Performance Consistent Brand Image Uniform and ... · he purpose of a uniform is to create a standard look that can be recognized no matter where you work. Customers expect

8 Transport Canada Airport Restricted Area Pass

Ensure that your pass is clearly visible on the outside of the uniform (above waist) when on duty or on Air Canada / Air Canada Jazz / Airport premises

Suspend from a plain black cord / lanyard (Air Canada or Air Canada Jazz branded) or clip to uniform lapel

• Lanyards or cords with brand

names other than Air Canada or

Air Canada Jazz

• Pearls

• Gold and silver chains

WHAT NOT TO WEAR

Cabin Crew

Pass and cord lanyard and clip must not be visible while onboard

Conceal in a location where Customers do not have access

Page 11: World-class Performance Consistent Brand Image Uniform and ... · he purpose of a uniform is to create a standard look that can be recognized no matter where you work. Customers expect

9 Uniform Components | Women | Jacket

Jacket

Wear buttoned or

unbuttoned

• Do not wear over cardigans

WHAT NOT TO WEAR

Iron lightlyusing a damp cloth

If needed.

Dry clean only

Page 12: World-class Performance Consistent Brand Image Uniform and ... · he purpose of a uniform is to create a standard look that can be recognized no matter where you work. Customers expect

10 Uniform Components | Women | Blouse

Machine wash Warm water

No bleach Warm ironif needed

Tumble dryLow

WARM

Blouse

Wear with all buttons done up

Tuck inside skirt or pants

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11

• Skirts that have been altered

(other than the length mentioned

above)

• Cuffed pants

WHAT NOT TO WEAR

Skirt

Length from middle of the knee, must not exceed 2.5 cm (1”) above or below the knee

Should fall straight, with ease at hip level

Wear with Air Canada or Air Canada Jazz belt only

Pants

Wear at the waist with the Air Canada or Air Canada Jazz belt only

Must fall straight from the seat

To avoid shining, iron lightly using a damp cloth.

Belt

Wear the approved Air Canada or Air Canada Jazz belt at all times with skirt and pants

Uniform Components | Women | Skirt, Pants & Belt

Iron lightlyusing a damp cloth

If needed.

Dry clean only

2.5 cm (1”)

2.5 cm (1”)

Page 14: World-class Performance Consistent Brand Image Uniform and ... · he purpose of a uniform is to create a standard look that can be recognized no matter where you work. Customers expect

12 Uniform Components | Women | Dress

Dress

Length (from middle of the knee must not exceed one 2.5 cm (1”) above or below the knee

Top button may be left unbuttoned when scarf is worn inside dress

Can be worn with heavy cardigan

• Do not wear with vest or light

cardigan

WHAT NOT TO WEAR

Machine wash Gentle cycle

Tumble dryLow

No bleach Cool ironif needed

COLD

2.5 cm (1”)

2.5 cm (1”)

Page 15: World-class Performance Consistent Brand Image Uniform and ... · he purpose of a uniform is to create a standard look that can be recognized no matter where you work. Customers expect

13

Vest

Buttoned, with long or short sleeve blouse, with or without jacket

• Do not wear over dress

WHAT NOT TO WEAR

Iron lightlyusing a damp cloth

If needed.

Dry clean only

Uniform Components | Women | Vest

Page 16: World-class Performance Consistent Brand Image Uniform and ... · he purpose of a uniform is to create a standard look that can be recognized no matter where you work. Customers expect

• Do not wear cardigan under the

jacket

WHAT NOT TO WEAR

Uniform Components | Women | Sweater Set14

Sweater Set –

Short Sleeve Shell

& Cardigan

Shell tucked inside pants or skirt

Can be worn with light cardigan or jacket

Sweater set cardigan may only be worn when working Economy class

Wear zipped or unzipped

Machine wash Gentle cycle

Tumble dryLow

No bleach Cool ironif needed

COLD

Page 17: World-class Performance Consistent Brand Image Uniform and ... · he purpose of a uniform is to create a standard look that can be recognized no matter where you work. Customers expect

15

Maternity Shirt and

Pant

to be worn with dress scarf

Uniform Components | Women | Maternity Wear

Machine wash Gentle cycle

Tumble dryLow

No bleach Cool ironif needed

COLD

Page 18: World-class Performance Consistent Brand Image Uniform and ... · he purpose of a uniform is to create a standard look that can be recognized no matter where you work. Customers expect

16 Uniform Components | Women | Scarf

Wear your scarf:

At all times with the uniform to accent the blouse, dress and sweater set & Maternity Wear

Inside of the blouse or dress collar

Under the blouse or dress collar

Around the neck with sweater set

• Scarf that has been altered in size

or shape

WHAT NOT TO WEAR

Service Directors*Customer Service Managers Lead Customer Service AgentsIn-Flight Service Managers

Flight AttendantsCustomer Service Agents

Hand wash in lukewarm water

* Service Directors on Reserve must carry both scarves (red/blue). (Air Canada Cabin Crew only)

Page 19: World-class Performance Consistent Brand Image Uniform and ... · he purpose of a uniform is to create a standard look that can be recognized no matter where you work. Customers expect

17 Uniform Components | Women | Coat and Gloves

All Weather Coat and

Topper Coat

Length must be longer than skirt or dress

For boarding during off-gate operations in winter months only

Gloves

Only Air Canada or Air Canada Jazz issued gloves

For boarding during off-gate operations in winter months only

• No other coats are permitted,

with the exception of the

Air Canada or Air Canada Jazz

Parka

WHAT NOT TO WEAR

Dry clean only

Page 20: World-class Performance Consistent Brand Image Uniform and ... · he purpose of a uniform is to create a standard look that can be recognized no matter where you work. Customers expect

18 Uniform Components | Women | Hose and Socks

Hose

Sheer Nightshade/Poivre only

Support hose in sheerer qualities of regulation shades

Light weight black tights during winter months only

Socks

Plain black socks with pants only

• Tights other than those mentioned

• Patterns or lace hosery

WHAT NOT TO WEAR

!

Page 21: World-class Performance Consistent Brand Image Uniform and ... · he purpose of a uniform is to create a standard look that can be recognized no matter where you work. Customers expect

19 Uniform Components | Women | Shoes & Boots

Shoes

Plain black leather, patent or combination leather/patent shoes

Closed pumps and classic loafers

Ankle-length dress boots with the pants only

Heel - wedge or plain to max. 7.5 cm (3”)

Soles (including platform) of 6 mm (1/4”) to a maximum 2 cm (3/4”)

Clean and polished shoes at all times

Boots

Plain, black polishable leather boots only

Maximum height - knee high

Heels from fl at to maximum 7.5 cm (3”), wedge or plain

Soles - (including platform) to a maximum 2 cm (3/4”)

stacked or leather Heels/Platforms

Soles - crepe or extended

Clean and polished boots at all times

For boarding only during off-gate operations in winter months

Orthopaedic Shoes

Requires written medical advice

Black orthopaedic shoes or any other special shoe, with a closed heel and toe, not meeting the standard company shoe regulations may be worn with pants only

See your manager for approval

• Shoes with Adornments

• Suede, Canvas or Textured

shoes

• Sneakers or Athletic shoes

• Ballerina style slippers

• Mary-Janes or shoes with straps

• Platform shoes

• Clunky and faddish shoes

WHAT NOT TO WEAR

• No outdoor boots to be worn

in airport terminal while on

duty

• Boots with buckles, bows,

buttons, laces

• Boots with contrasting

decorative stitching

WHAT NOT TO WEAR

Page 22: World-class Performance Consistent Brand Image Uniform and ... · he purpose of a uniform is to create a standard look that can be recognized no matter where you work. Customers expect

20 Uniform Components | Women | Purse & Pouch

Purse & pouch

Wear the approved Air Canada purse only

• Cabin Crew, do not wear the pouch

onboard the aircraft

WHAT NOT TO WEAR

Page 23: World-class Performance Consistent Brand Image Uniform and ... · he purpose of a uniform is to create a standard look that can be recognized no matter where you work. Customers expect

21 Uniform Components | Women | Hair

Hairstyle / Length

Hair must be clean, conservative well groomed and styled in a professional way

When worn loose, hair must be kept away from the face and must be no longer than the bottom edge of the blouse collar at the back

Hair longer than bottom edge of blouse collar must be tied back in a ponytail, single braid, chignon or French Twist style and worn away from the face

Braids and ponytails must be no longer than 20cm (8”) and secured at the nape of the neck

Hair products must enhance a hairstyle and not detract from a clean, neat look

Hairstyle and length must not interfere with the use of Personal Breathing Equipment

Bangs must be neat, well shaped and extend no longer than the top of the eyebrows

Locks, braids and cornrows should be tamed and in a uniform series of twists 2.5 mm to 5 mm apart (1/8” to 1/4”). If worn loose, hair must not extend past the bottom edge of shirt collar. When longer, hair must be tied back in a ponytail or single braid and worn away from the face

Extreme and non-businesslike

hairstyles, including:

• Extremely spiked hair

• Crimped hair

• Multiple or elaborate braids

• Loops, tendrils and cascades of

curls

• Poufs and extreme volume

• Large dyed streaks

• Unnatural looking colours,

such as pink, green

• Do not wear obvious or unnatural

looking hairpieces or extensions

WHAT NOT TO WEAR

Cabin Crew, Did you know…

Hair must be worn in such a fashion that it won’t impede with your bracing position or the wearing of an oxygen mask/Protective Breathing Equipment. As you are also serving food, these grooming standards are in place to avoid any risk of food contamination. For this reason, hair beyond bottom edge of blouse collar must be upswept.

Page 24: World-class Performance Consistent Brand Image Uniform and ... · he purpose of a uniform is to create a standard look that can be recognized no matter where you work. Customers expect

22 Uniform Components | Women | Hair

Hair colour

Highlights must be of natural looking shades

Roots must not be visible in their natural color

Wig/hairpieces

If required, wear a wig provided it is not obvious, looks natural and conforms to the hair style/length standards

Acceptable hair

accessories

Hair Elastic

Black material or clear (no colour) is acceptable. Otherwise, cover elastic with a strand of hair

Ribbon

Plain black. Maximum width 2.5 cm (1”)

Hairband

Plain black hairband. May not be combined with any other hair accessory

Maximum width 1.5 cm (1/2”)

Maximum height 1.5 cm (1/2”)

Plastic or Metal Clips

Only when required to hold unruly hair in place

No more than 2 on each side of the head

Plain black or in tone with hair color

Maximum length 5 cm (2”)

Maximum width 5 mm (1/4”)

Bobby pins when required provided they are not visible (may not be used as clips)

• Do not wear obvious or unnatural

looking hairpieces or extensions

• Do not combine a hairband with

any other hair accessory

• Gold/Silver lamé, beads, lace and

glitter/ sparkly looks

• Adornments such as butterfl ies

and/or fl owers or scrunchies

WHAT NOT TO WEAR

Hijaab

Wear a navy hijaab only

Cabin Crew, Did you know…

That large clips can prevent you from maintaining a proper bracing position and therefore, render you susceptible to injuries in case of serious impact.

Page 25: World-class Performance Consistent Brand Image Uniform and ... · he purpose of a uniform is to create a standard look that can be recognized no matter where you work. Customers expect

23 Uniform Components | Women | Jewellery

WristwatchConventional style wristwatch with gold, silver or black leather strap

Maximum diameter 32 mm (1-1/4”) or 6 cm (2-3/8”) (1” square)

RingsA maximum of three rings (including engagement and wedding rings)

Rings on two fi ngers only

BraceletsOne single strand bracelet of maximum width 1.5 cm (1/2”)

Gold, silver, gemstones (tennis bracelet) or pearls 8 mm (1/3”) only

Medic Alert bracelets when required

Necklaces / ChainsMedic Alert, small chains or medallions under the blouse, sweater set or dress

EarringsOne pair of matching gold or silver tone earnings, pearl or gemstone.

One earring per ear, on earlobe only, no more than 2.5 cm (1”) diameter may be worn.

Hoop earrings may not exceed 2.5 cm (1”) in diameter

Dangle and drop style earrings may not exceed 2.5 cm (1”)

Any jewellery worn

with the uniform

must be simple and

conservative

• No fashion or sports watches,

trendy designs

• No cocktail or thumb rings

• Any other bracelets or ankle chains

• Beads, plastic (including charity

type), leather, string, fabric and

charms

• Any visible necklaces or chains

• No ear cuffs or other fashion

earrings

• No more than one earring per ear

• No visible piercing including, but

not limited to, nose stud/loops,

tongue studs, eyebrow ring or

tooth adornments.

WHAT NOT TO WEAR

Page 26: World-class Performance Consistent Brand Image Uniform and ... · he purpose of a uniform is to create a standard look that can be recognized no matter where you work. Customers expect

24 Uniform Components | Men | Jacket

• Do not wear over cardigan

WHAT NOT TO WEAR

Iron lightlyusing a damp cloth

If needed.

Dry clean only

Jacket

Wear buttoned or

unbuttoned

Page 27: World-class Performance Consistent Brand Image Uniform and ... · he purpose of a uniform is to create a standard look that can be recognized no matter where you work. Customers expect

25 Uniform Components | Men | Shirt

• Shirts that have been altered in

style

WHAT NOT TO WEAR

Machine wash Warm water

No bleach Warm ironif needed

Tumble dryLow

WARM

Shirt

Wear buttoned to the neck at all times

Tuck inside pants

Page 28: World-class Performance Consistent Brand Image Uniform and ... · he purpose of a uniform is to create a standard look that can be recognized no matter where you work. Customers expect

26

• Cuffed pants

WHAT NOT TO WEAR

Uniform Components | Men | Pants and Belt

Iron lightlyusing a damp cloth

If needed.

Dry clean only

Pants

Wear at the waist with the Air Canada belt only

Must fall straight from the seat

Belt

Air Canada belt only

Page 29: World-class Performance Consistent Brand Image Uniform and ... · he purpose of a uniform is to create a standard look that can be recognized no matter where you work. Customers expect

27 Uniform Components | Men | Vest

Vest

Wear buttoned, with long or short sleeved shirt, with or without jacket

Only under the jacket when off the aircraft

Iron lightlyusing a damp cloth

If needed.

Dry clean only

• Unbuttoned vest

WHAT NOT TO WEAR

Page 30: World-class Performance Consistent Brand Image Uniform and ... · he purpose of a uniform is to create a standard look that can be recognized no matter where you work. Customers expect

28 Uniform Components | Men | Tie

Wear your tie:

At all times, never loosened

The tip of the tie should reach the middle of the belt buckle

Iron lightlyusing a damp cloth

If needed.

Dry clean only

* Service Directors on Reserve must carry both ties (red/blue). (Air Canada Cabin Crew only)

Service Directors*Customer Service Managers Lead Customer Service AgentsIn-Flight Service Managers

Flight AttendantsCustomer Service Agents

Page 31: World-class Performance Consistent Brand Image Uniform and ... · he purpose of a uniform is to create a standard look that can be recognized no matter where you work. Customers expect

29 Uniform Components | Men | Shoes and Socks

Shoes

Black leather shoes

Plain, laced, Oxford, ankle length or classic loafers

Heel - maximum height 4 cm (1-1/2”); minimum height 2 cm (3/4”)

Sole (including platform) maximum 1.2 cm (1/2”)

Clean and polished shoes at all times

Socks

Wear plain black socks only

Orthopaedic Shoes

Requires written medical advice

Black orthopaedic shoes or any other special shoe, with a closed heel and toe, not meeting the standard company shoe regulations may be worn with pants

See your manager for approval

• Suede, canvas or textured shoes

• Sneakers, Athletic, casual or

Platform shoes

• Cowboy boots

• Patent leather

• Clunky and faddish shoes

WHAT NOT TO WEAR

Page 32: World-class Performance Consistent Brand Image Uniform and ... · he purpose of a uniform is to create a standard look that can be recognized no matter where you work. Customers expect

30 Uniform Components | Men | Coat

• No other coats are permitted, with

the exception of the Air Canada or

Air Canada Jazz Parka

WHAT NOT TO WEAR

All Weather Coat and

Topper Coat

Length – 7.5 cm (3”) below the knee or longer

Gloves

Only Air Canada or Air Canada Jazz issued gloves

For boarding during off-gate operations in winter months only

Winter Scarf

With the all weather coat, topper coat or parka

Over the jacket when extra warmth is required

Dry clean only

Page 33: World-class Performance Consistent Brand Image Uniform and ... · he purpose of a uniform is to create a standard look that can be recognized no matter where you work. Customers expect

31 Uniform Components | Men | Jewellery & Accessories

• Fashion or sports watches, trendy

designs

• Thumb rings

• Any other bracelets or ankle chains

• Beads, plastic (including charity

type), leather, string, fabric and

charms

• Any visible necklaces or chains

• No ear cuffs or other fashion

earrings

• Do not wear earring other than

those mentioned here

• No visible piercing including, but

not limited to, nose stud/loops,

tongue studs, eyebrow ring or

tooth adornments

WHAT NOT TO WEAR

Any jewellery worn

with the uniform

must be simple and

conservative

Wristwatch

Conventional style. Gold, silver or black leather strap

Maximum diameter 32 mm (1-1/4”) or 6 cm (2-3/8”) (1” square)

RingsWear wedding ring plus one other plain ring

Tie PinCan be worn if conservative in design in plain silver

BraceletsOne single strand gold or silver bracelet of maximum width 1.5 cm (1/2”)

Medic Alert bracelets when required

Necklaces / ChainsMedic Alert, small chains or medallions under the shirt

EarringsMaximum of 1 earring per ear in the earlobe only

Studs - maximum 1 cm (1/3”), either gold or silver

Small loop – maximum 1.5 cm (1/2”) either plain gold or silver

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32 Uniform Components | Men | Hair

Hairstyle / Length

Hair must be styled in a conservative and professional manner

Hair products must enhance a hairstyle and not detract from a clean, neat look

Length must not extend past the top of the shirt collar at the back, or past mid-ear on the sides

Hair must not fall into face and must remain in place while working

Dyed hair must be of a natural shade; roots must not be visible in their natural color

Gel, mousse, pomade, and sprays may be used in moderation to achieve a conservative and controlled look

Shaved heads are acceptable

Hair on closely shaved heads must be uniform in length. No patterns.

Locks, braids and cornrows should be tamed and in a uniform series of twists 2.5 mm to 5 mm apart (1/8 to 1/4 in.) and may not extend past the top of the collar. They must remain close to the head and lay in the same direction

Hairpiece

If required, wear a hairpiece provided it is not obvious, looks natural and conforms to the hair style/length standards.

Facial Hair

Fully grown, not stubbled, moderate in style, clean and neatly trimmed.

Face must be clean shaven

Sideburns that extend no lower than above the earlobe and are to be neatly trimmed and uniform in width.

• Ponytails or tied back in any

fashion

• Bobs or Mohawks

• Moustaches that extend below the

corner of the mouth

• Handlebar, waxed, twisted or

extreme styles

• Facial hair that inhibits the use of

Personal Breathing Equipment

• Any other hair accessories

WHAT NOT TO WEAR

Turban

Wear a navy turban only

Page 35: World-class Performance Consistent Brand Image Uniform and ... · he purpose of a uniform is to create a standard look that can be recognized no matter where you work. Customers expect

33 Uniform Components | Unisex | Heavy Cardigan

Heavy Cardigan

Zipped or unzipped

Can be worn with skirt or pants

• Do not wear in Executive Class or

Executive First

• Do not wear under jacket

WHAT NOT TO WEAR

Machine wash Gentle cycle

Tumble dryLow

No bleach Cool ironif needed

COLD

Wash inside outLay fl atto dry

Page 36: World-class Performance Consistent Brand Image Uniform and ... · he purpose of a uniform is to create a standard look that can be recognized no matter where you work. Customers expect

34 Uniform Components | Unisex | Parka

Parka

As an alternative to the All Weather coat

• onboard the aircraft

• any other gloves

• any other winter scarf

WHAT NOT TO WEAR

Dry clean only

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35 Uniform Components | Unisex |

• Any colour of nail polish other than

those mentioned above

• Several shades on the same nail

• Any decorations, decals or

ornaments

WHAT NOT TO WEAR

Cosmetics and Skin

Care

For women, make up is to be worn and should be compatible with skin colour and appropriate for day time business wear

Make up should enhance a woman’s overall appearance

Tattoos

Must never be visible when in uniform. This includes any tattoos that may be visible through certain fabrics

Hands and Nails

Must be clean, with nails well manicured and of the same length.

Nail Polish

Only clear or conservative shades of pink and red nail polish

The same colour polish on all nails

French manicure

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36 Uniform Components | Unisex | Eyewear

Prescription Eyewear

Frames of conservative style and colour

A plain black or silver eyeglass cord

• On top of the head

• Tinted lenses (i.e. blue)

• Contact lenses with unnatural

colours and designs

WHAT NOT TO WEAR

Sunglasses

Plain and unadorned sunglasses

• Sunglasses onboard the aircraft,

in an airport terminal building

• On top of the head

WHAT NOT TO WEAR

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37 Uniform Components | Unisex | Luggage

Luggage

Use only Air Canada authorized luggage with the uniform

Discrete black lunch bags are acceptable

• Do not use backpacks

WHAT NOT TO WEAR

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38 Useful Information

Disposing of Uniform

Components

Always remove identifi able items (logos, wings, buttons) when disposing of uniform components.

Please note: Cabin Personnel on days off must not wear any part of the uniform.

Uniform items intended for specifi c job categories, such as the Air Canada Jazz, Air Canada or Service Director Scarf and tie, may not be worn by any individual outside the uniformed job category for which the items are intended, nor may they be sold or given to persons outside the job category.

Be prepared for the unexpected

Carrying the following items while on duty can make an unexpected layover much more comfortable:

- Women: extra blouse, (dress when applicable), stockings and toiletries

- Men: extra shirt and toiletries

Deadhead / Commuter Attire

When deadheading on Air Canada or another carrier or when commuting, wear the full uniform or business casual attire in accordance with the employee travel standard for Executive First/ Executive Class. Passage will be refused if employee travel standards are not met.

The following uniform components may be worn with personal deadhead attire:

All weather coat/parka/topper coat

Winter scarf

Gloves

Purse

For operational reasons, Air Canada Jazz cabin crew are required to continue deadheading in full uniform.

• Any denim or chambray clothing

• Extremely short skirts or split

shorts

• Any athletic, hiking and military

style footwear, sandals

• Refer to CIC*80/12 for dress code

details

WHAT NOT TO WEAR

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39 Useful Information | Uniform Fitting & Orders

For questions on sizing, and special orders, alterations and

care of garments, contact V.F. Imagewear

On the web:

aircanada.vfi magewear.com

jazz.vfi magewear.com

Phone orders:

1-800-811-3500Monday to Friday, 8:00 – 17:00 (Eastern Time)

Fax: 1-800-647-8350

Mail orders:

VF Solutions2032, 32nd AvenueLachine, Qc H8T 3H7

In person:

YUL

2032 32nd Avenue, Lachine

YYZ

6355 Cantay Rd., Mississauga

YVR

6001 Grant McConachie Way, Ground Floor, Richmond

Boutique hours, at the addresses mentioned:

Monday to Friday, 8:00 – 16:00