World Cup 2014

Over 1/3Haven’t yet but intend on

downloading one

47% plan to watch the World Cup

Over half will watch games at the pub

16%Will watch on the move via

smartphone or tablet

47%Will watch with friends

15%Have already downloaded a World

Cup 2014 app

Over 1 in 5 are more likely to buy a new football kit during the World

Cup 2014

100%Say they will spend more money

during the World Cup